{"product_id":"brand-new-beat-9780520399419","title":"Brand New Beat","description":"\u003cp\u003e\u003cb\u003eHow the iconic publication's unruly first decade rewrote the rules of journalism.\u003c\/b\u003e \u003cbr\u003e\u003cbr\u003e\u003ci\u003eRolling Stone\u003c\/i\u003e's first decade was truly rock and roll: chaotic, wild, and unpredictable. \u003ci\u003eBrand New Beat\u003c\/i\u003e charts the origins and evolution of the magazine during its formative early years in San Francisco. Founded in 1967 by a 21-year-old college dropout, \u003ci\u003eRolling Stone\u003c\/i\u003e and its editors were steeped in the Bay Area's counterculture and viewed rock and roll as the animating spirit of a social revolution. Reaching beyond music, the magazine delved into the tempestuous culture and politics of the time.\u003cbr\u003e\u003cbr\u003e Acclaimed author Peter Richardson takes readers inside the iconic magazine during an era of legendary events, major cultural figures, and unforgettable music. Showing how \u003ci\u003eRolling Stone\u003c\/i\u003e became a journalistic juggernaut—nurturing music-focused writers like Cameron Crowe, Lester Bangs, and Greil Marcus as well as New Journalism giants Hunter S. Thompson and Tom Wolfe—this book reveals how \u003ci\u003eRolling Stone\u003c\/i\u003e both exemplified and critiqued the counterculture. Always more than the definitive rock magazine, \u003ci\u003eRolling Stone\u003c\/i\u003e leveraged the power of popular music to deliver groundbreaking coverage of historic events, setting a new standard for the next generation of American journalism. \u003c\/p\u003e","brand":"Peter Richardson","offers":[{"title":"Default Title","offer_id":48672692240635,"sku":"9780520399419","price":27.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/CoreSourceHub_e7f8aa59-5da2-4dc4-a7d6-e4737f5deb88.jpg?v=1775802752","url":"https:\/\/indiepubs.com\/products\/brand-new-beat-9780520399419","provider":"IndiePubs","version":"1.0","type":"link"}