{"product_id":"corporate-culture-9780804763646","title":"Corporate Culture","description":"\u003cp\u003eOrganizational culture is a quiet, but driving, influence on our perception of a company, whether as a consumer or as an employee. For instance, we know Southwest Airlines as laid back and friendly.  We think of Google as innovative. To almost every well-known company we can assign a character. It is now well recognized that corporate culture has a significant impact on organizational health and performance. Yet, the concept of corporate culture and culture management is too often tantalizingly elusive.\u003c\/p\u003e\n\u003cp\u003eIn this book, Flamholtz and Randle define culture, identifying and explaining the five key dimensions that determine it: a customer orientation; a people orientation; a process orientation; strong standards of performance and accountability; innovation and openness to change. They explain why culture is a critical factor in organizational success and failure—a key determinant of financial performance. Then, they provide a theoretically sound, highly practical, and field-tested method for managing corporate culture—presenting a set of international and domestic cases that show how actual companies have leveraged culture as the ultimate source of sustainable competitive advantage. In addition to well-known companies such as Starbucks, Ritz-Carlton, American Express, IBM, and Toyota, the text presents lesser known culture stars, such as Smartmatic and Infogix.\u003c\/p\u003e\n\u003cp\u003eWhile other titles on culture have focused too heavily on the organization as a psychological being, or on academic studies of culture as a business lever, \u003ci\u003eCorporate Culture\u003c\/i\u003e draws on empirics to present a go-to, must-read guide for leveraging corporate culture as a source of competitive advantage and as a means of impacting the bottom line.\u003c\/p\u003e","brand":"Eric Flamholtz","offers":[{"title":"Default Title","offer_id":48294746063099,"sku":"9780804763646","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/CoreSourceHub_1793a717-c1c0-4c45-89f9-1566d4173a91.jpg?v=1780423456","url":"https:\/\/indiepubs.com\/products\/corporate-culture-9780804763646","provider":"IndiePubs","version":"1.0","type":"link"}