{"product_id":"do-open-9781907974304","title":"Do Open","description":"\u003cp\u003e\u003cb\u003eDiscover why the humble newsletter is pure and utter gold\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eHow do you grow your business when you don't have a marketing budget? How do you stand out in a busy world?\u003cbr\u003e\u003cbr\u003eAnd what if the answer is right in front of you?\u003cbr\u003e\u003cbr\u003e\"For me, the newsletter is the most important tool I have in building a global denim brand. Second only to the sewing machine.\"\u003cbr\u003e\u003cbr\u003eSo writes entrepreneur David Hieatt who has based his entire marketing strategy around a simple email newsletter. And it's worked. His company has grown into a creative global jeans business with a fiercely loyal community.\u003cbr\u003e\u003cbr\u003eNow, David shares his insight, strategy and methodology so you can do the same. In\u003ci\u003e Do Open\u003c\/i\u003e you will discover:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy giving is your secret to success\u003c\/li\u003e\n\u003cli\u003eHow to get people's attention when time is your biggest competitor\u003c\/li\u003e\n\u003cli\u003eWhy creating beats sharing\u003c\/li\u003e\n\u003cli\u003eHow a small team can win\u003c\/li\u003e\n\u003c\/ul\u003e\u003cspan\u003eBuild community. Build your brand. Build long-term growth.\u003c\/span\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e","brand":"David Hieatt","offers":[{"title":"Default Title","offer_id":48281922502907,"sku":"9781907974304","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/9781907974304.jpg?v=1772487955","url":"https:\/\/indiepubs.com\/products\/do-open-9781907974304","provider":"IndiePubs","version":"1.0","type":"link"}