{"product_id":"mclibel-9781565844117","title":"McLibel","description":"\u003cdiv\u003e\n\u003cp\u003e\u003ci\u003eMcLibel \u003c\/i\u003eis the unlikely but true story of how a pamphlet called \"What's Wrong with McDonald's?\" led to the longest trial in British history. In what has become front-page news around the globe, the trial pitted the multibillion dollar corporation against five members of London Greenpeace accused by McDonald's of libel. Three activists capitulated and apologized; two persevered.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eMcLibel\u003c\/i\u003e tells the story of the \"McLibel Two\" and the two-and-a-half-year trial in which the jeans–clad and impoverished defendants represented themselves against the best powdered-wig lawyers McDonald's could buy.\u003c\/p\u003e\n\u003cp\u003eDoes the fast-food chain exploit children? Depress wages? Level South and Central American rain forests? Subject its cattle and chicken to mass slaughters? A final chapter explores these allegations and details the $98,000 verdict against the activists Morris and Steel, which is widely viewed as a moral victory for the defendants and a public relations fiasco for McDonald's.\u003c\/p\u003e\n\u003cp\u003eEnvironmental reporter John Vidal covered all two and a half years of the trial. In the tradition of Michael Moore's \u003ci\u003eRoger and Me\u003c\/i\u003e, he brings this David and Goliath story to life, shedding light on the corporate machinations of a secretive multinational company, the British legal system, and the implications for any individuals inclined to critique a $30-billion-a-year powerhouse.\u003c\/p\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"John Vidal","offers":[{"title":"Default Title","offer_id":48283776975099,"sku":"9781565844117","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/CoreSourceHub_e5bd4e6f-c171-4240-b45f-1085d9ed6aaa.jpg?v=1771411453","url":"https:\/\/indiepubs.com\/products\/mclibel-9781565844117","provider":"IndiePubs","version":"1.0","type":"link"}