{"product_id":"standing-on-the-sun-9781422142387","title":"Standing on the Sun","description":"\u003cdiv\u003eFor half a century the US has sat at the center of the global economic system, and Western-style capitalism has dominated. Now, it's no secret that the center of gravity is shifting. The advanced economies that in 2000 consumed 75% of the world's output will, by 2050, consume just 32%. Meanwhile, the emerging economies of the world--Brazil, India, China, and others--will surge forward.\u003cbr\u003e\u003cbr\u003eAs these fast-growing, low-income economies mature, will they adopt the practices of the old guard? Or will they make their own way, and create the \u003ci\u003enext\u003c\/i\u003e prevailing version of capitalism? What new opportunities will that create for firms around the world?\u003cbr\u003e\u003cbr\u003e\u003ci\u003eStanding on the Sun\u003c\/i\u003e tackles these questions with fresh ideas and provocative examples. Based on firsthand observations of companies defying capitalism's old rules yet prospering, the authors outline new principles for commercial success. Among them:\u003cbr\u003e\u003cbr\u003e•    The obsession with return on equity gives way to more broad-based measurements of success.\u003cbr\u003e\u003cbr\u003e•     Adam Smith's invisible hand of the market is redeemed by the \"invisible handshake\" of collaborative networks. \u003cbr\u003e\u003cbr\u003e•     Businesses take ownership of the impacts they now call \"externalities.\"\u003cbr\u003e\u003cbr\u003eThose who need to understand the emerging shape of global capitalism will benefit from \u003ci\u003eStanding on the Sun\u003c\/i\u003e.\u003c\/div\u003e","brand":"Christopher Meyer","offers":[{"title":"Default Title","offer_id":48284002648315,"sku":"9781422142387","price":27.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/9781422142387.jpg?v=1772483630","url":"https:\/\/indiepubs.com\/products\/standing-on-the-sun-9781422142387","provider":"IndiePubs","version":"1.0","type":"link"}