{"product_id":"the-change-book-9781562867485","title":"The Change Book","description":"Change is hard, but learning more about it doesn't have to be boring. The Change Book: Change the Way You Think About Change helps you get smart on change management without the pain. It addresses framing your change, leadership, resistance, culture, communication and more. Flip it open to any page and you'll find powerful, concise, and easy advice from battle-tested practitioners.\u003cbr\u003e\u003cbr\u003eWhy aren't your communication efforts working?\u003cbr\u003e\u003cbr\u003eThe book addresses common pitfalls, like waiting too long, delivering \"bad\" news and hitting people with the wrong kinds of information.\u003cbr\u003e\u003cbr\u003eHow many people should you involve in your new effort?\u003cbr\u003e\u003cbr\u003eThere's advice on engaging the masses and there are real stories of organizations who harnessed the power of their people.\u003cbr\u003e\u003cbr\u003eWhat should you do about those who resist?\u003cbr\u003e\u003cbr\u003eDo you have to turn all of them into supporters? Read about finding the people in your \"sweet spot\" and focusing on them.\u003cbr\u003e\u003cbr\u003eHow will you keep people excited and engaged?\u003cbr\u003e\u003cbr\u003eThe book offers tips for getting buy-in and maintaining momentum.","brand":"Tricia Emerson","offers":[{"title":"Default Title","offer_id":48278457745659,"sku":"9781562867485","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/9781562867485.jpg?v=1772484859","url":"https:\/\/indiepubs.com\/products\/the-change-book-9781562867485","provider":"IndiePubs","version":"1.0","type":"link"}