{"product_id":"the-natural-step-for-business-9781550923995","title":"The Natural Step for Business","description":"\u003cp\u003e \u003ci\u003e The Natural Step for Business \u003c\/i\u003e examines how four very successful \"evolutionary\" corporations in Sweden and the United States - including IKEA and Scandic Hotels in Sweden, and Collins Pine and Interface in the U.S. - are positioning themselves for long-term competitiveness using The Natural Step as a central part of their corporate strategy. Nattrass and Altomare puncture the myth that a company must choose between profitability and care for the natural environment, and present a timely and practical application of this exciting model for global sustainability. \u003c\/p\u003e","brand":"Brian Nattrass","offers":[{"title":"Default Title","offer_id":48286989189371,"sku":"9781550923995","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/CoreSourceHub_15bd6119-d8b2-4312-a75b-113285e2201b.jpg?v=1771482100","url":"https:\/\/indiepubs.com\/products\/the-natural-step-for-business-9781550923995","provider":"IndiePubs","version":"1.0","type":"link"}