{"product_id":"the-package-design-book-2-9783836529686","title":"The Package Design Book 2","description":"\u003cdiv class=\"margin-bottom\" id=\"description_text_headlines\"\u003e\n\t\u003cdiv\u003e\n\t\t\u003cstrong\u003eAll wrapped up: An international roundup of contemporary packaging design\u003c\/strong\u003e\n\u003c\/div\u003e\n\t\u003cdiv\u003e\n\t\t \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"description_text\"\u003e\n\t\u003cdiv class=\"margin-bottom\" id=\"description_text\"\u003e\n\t\tPackaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, \u003cstrong\u003ethe packaging can make or break a sale\u003c\/strong\u003e. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories—beverages, food, body, luxury, and other markets—and no fewer than 44 sub-categories.\u003cbr\u003e\n\t\t\u003cbr\u003e\n\t\t\u003cstrong\u003eFeaturing a selection of over 400 works from 30 countries, this book brings together all the Pentawards winners from 2011 and 2012,\u003c\/strong\u003e providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through introductory essays, product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.\u003c\/div\u003e\n\t\u003cdiv class=\"margin-bottom\"\u003e\n\t\t \u003c\/div\u003e\n\t\u003cdiv class=\"margin-bottom\"\u003e\n\t\tText in English, French, and German\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pentawards","offers":[{"title":"Default Title","offer_id":48291822305531,"sku":"9783836529686","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/CoreSourceHub_1c81d54f-f4d2-495a-b1d3-15c4fa6ff88b.jpg?v=1779995306","url":"https:\/\/indiepubs.com\/products\/the-package-design-book-2-9783836529686","provider":"IndiePubs","version":"1.0","type":"link"}