{"product_id":"the-war-for-chinas-wallet-9781501515941","title":"The War for China’s Wallet","description":"\u003cp\u003eWith Chinese-led initiatives such as One Belt One Road (OBOR) and the Asian Infrastructure Investment Bank (AIIB) combined with uncertainty due to US shifts in policy and apparent commitments over the past decade, the stakes are high for companies looking to profit from the world’s newest superpower. \u003c\/p\u003e \u003cp\u003ePost-financial crisis, China has emerged as the largest or second largest trading partner for most countries. It has become the second largest market for Fortune 500 companies like Starbucks, Apple, and Nike and drives growth for Hollywood and commodity products. Yet the profits come at a price for countries and companies alike—they must adhere to the political goals of Beijing or else face economic punishment or outright banishment. Using primary research from interviews with hundreds of business executives and government officials, \u003cem\u003eThe War for China’s Wallet\u003c\/em\u003e will help companies understand how to profit from China’s outbound economic plans as well as a shifting consumer base that is increasingly nationalistic. The countries and companies that get it right will benefit from China’s wallet but those that do not will lose out on the world’s largest growth engine for the next two decades. \u003c\/p\u003e \u003cp\u003eClick here for information on the author's MSNBC interview: \u003c\/p\u003e \u003cp\u003e\u003ca href=\"https:\/\/mobile.twitter.com\/OARichardEngel\/status\/1147861623211798528\"\u003ehttps:\/\/mobile.twitter.com\/OARichardEngel\/status\/1147861623211798528\u003c\/a\u003e \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003eCheck out the interviews at Bloomberg, Forbes, and Marketplace on this book: \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003ca href=\"https:\/\/www.bloomberg.com\/news\/audio\/2017-12-05\/those-who-heed-china-s-political-ambitions-will-benefit\"\u003ehttps:\/\/www.bloomberg.com\/news\/audio\/2017-12-05\/those-who-heed-china-s-political-ambitions-will-benefit\u003c\/a\u003e \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003ca href=\"https:\/\/www.forbes.com\/sites\/russellflannery\/2017\/11\/28\/how-to-profit-from-chinas-rising-nationalism\/amp\/\"\u003ehttps:\/\/www.forbes.com\/sites\/russellflannery\/2017\/11\/28\/how-to-profit-from-chinas-rising-nationalism\/amp\/\u003c\/a\u003e \u003c\/p\u003e \u003cp\u003e\u003ca href=\"https:\/\/www.marketplace.org\/2017\/12\/18\/world\/shaun-rein-interview\"\u003ehttps:\/\/www.marketplace.org\/2017\/12\/18\/world\/shaun-rein-interview\u003c\/a\u003e \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003cem\u003eFinancial Times\u003c\/em\u003e subscribers can read this review of \u003cem\u003eThe War for China’s Wallet\u003c\/em\u003e: \u003c\/p\u003e \u003cp\u003e\u003ca href=\"https:\/\/www.ft.com\/content\/b6bb55c4-e4b4-11e7-97e2-916d4fbac0da\"\u003ehttps:\/\/www.ft.com\/content\/b6bb55c4-e4b4-11e7-97e2-916d4fbac0da\u003c\/a\u003e \u003c\/p\u003e \u003cp\u003eThe book's review in \u003cem\u003eSouth China Morning Post\u003c\/em\u003e can be read at: \u003c\/p\u003e \u003cp\u003e\u003ca href=\"http:\/\/m.scmp.com\/culture\/books\/article\/2126477\/book-review-war-chinas-wallet-readable-if-one-sided-view-chinas\"\u003ehttp:\/\/m.scmp.com\/culture\/books\/article\/2126477\/book-review-war-chinas-wallet-readable-if-one-sided-view-chinas\u003c\/a\u003e \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e","brand":"Shaun Rein","offers":[{"title":"Default Title","offer_id":48210950881531,"sku":"9781501515941","price":30.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/CoreSourceHub_8e558024-be98-40dc-ac4f-250389d3a4b2.jpg?v=1775696072","url":"https:\/\/indiepubs.com\/products\/the-war-for-chinas-wallet-9781501515941","provider":"IndiePubs","version":"1.0","type":"link"}