{"product_id":"what-i-didnt-learn-in-business-school-9781422157633","title":"What I Didn't Learn in Business School","description":"\u003cdiv\u003eMeet Justin Campbell. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a strategy for exploiting a textile technology the company developed.\u003cbr\u003e\u003cbr\u003eJustin and his team deploy state-of-the-art strategy tools to analyze the attractiveness of potential markets for the technology. But they soon realize the tools don't help them grapple with the human side of strategy--including political forces swirling within HGS. Everyone involved in the engagement is biased and insecure, brilliant and hardworking, selfish and lazy, loyal and dedicated.\u003cbr\u003e\u003cbr\u003eJustin and his cohorts aren't \"real\"--What I Didn't Learn in Business School is a business novel. But they're realistic: they're just like us. Their story reveals the limitations of strategy tools and demonstrates tactics for navigating the messy, human dynamics that can make or break a company's strategy efforts.\u003cbr\u003e\u003cbr\u003eThis engaging book uses the power of story to present potent lessons for anyone seeking to excel at strategy management. It's a compelling read--whether you're an MBA grad struggling to apply what you learned or in the fray and eager to see what MBAs get wrong when they land in the real world.\u003c\/div\u003e","brand":"Jay Barney","offers":[{"title":"Default Title","offer_id":48284133327099,"sku":"9781422157633","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/3917\/9771\/files\/9781422157633.jpg?v=1772483635","url":"https:\/\/indiepubs.com\/products\/what-i-didnt-learn-in-business-school-9781422157633","provider":"IndiePubs","version":"1.0","type":"link"}