Bring data to life with this essential guide to storytelling with maps. 

From scraping patterns in sand to drawing intricate lines on vellum and paper, to charting every place on the planet, humans have used maps as a powerful storytelling medium. The advent of the digital age has revolutionized the creation, distribution, and consumption of maps. The web created enormous opportunities for storytelling, enabling maps to dance and weave, partnering with other multimedia elements—photos, video, audio, text—to tell countless tales about our world. 

Featuring a foreword by renowned travel writer and cofounder of Lonely Planet Tony Wheeler, Telling Stories with Maps: Lessons from a Lifetime of Creating Place-Based Narratives bridges both the analog and digital realms, showcasing how maps themselves tell stories and enrich narratives by providing context and insight. Richly illustrated with examples from traditional maps to the latest digital visualizations, this book is an essential guide for anyone interested in the powerful storytelling potential of maps. 

Topics covered include: 

• How storytelling is fundamental to our humanity  
• Comparing and contrasting the use of words, images, and maps in storytelling 
• How maps help us tackle the who, what, when, where, why, and how  
• Considerations for the deep connection between maps and memory 
• How cartography and location-based storytelling have changed during the digital age  
• How the author and his collaborators refined storytelling techniques to create printed wall maps and atlas plates 
• The roles that maps play in narrative context 

Readers will learn:  

• 15 approaches to storytelling and place-based topics 
• How exposure to maps and geography can change how we think 
• Storytelling approaches suited for digital media yet honoring the centuries-old conventions of cartography 
• How to develop multimedia stories with the ability to employ motion and interactivity for your audience 
• Practical features and functions of ArcGIS StoryMaps, Esri’s storytelling platform, with insight and inspiration you can apply to your stories. 

Author Allen Carroll brings his experience from both the National Geographic Society and Esri into his writing. Carroll spent more than a decade of his 27-year career at National Geographic Society as chief cartographer. In 2010, Caroll joined Esri and founded its ArcGIS StoryMaps team, which developed web tools that enabled hundreds of thousands of individuals and organizations to tell place-based stories combining interactive maps and multimedia content. 

Telling Stories with Maps is a winding journey, from thoughts on how our brains process spatial information to practical tips on creating stories, that will guide and inspire you to create place-based narratives that intrigue readers. 

Companies have more data at their fingertips than ever before. Yet, studies show that many executives and organizations fail to extract real value from it.

Challenging the conventional wisdom of data-driven decision-making, marketing professors and behavioral scientists Bart De Langhe and Stefano Puntoni argue that many analytics efforts flounder because data analyses are disconnected from the decisions to be made. In their important book, they offer a new approach they call decision-driven analytics. Counterintuitively, they argue that the key to making good decisions with data is to start by putting data in the background.

Drawing from their own research and teaching, as well as real-world business cases, De Langhe and Puntoni offer four pillars of decision-driven analytics and guide you around common mistakes that have held back many organizations from using data for impact.

In Decision-Driven Analytics, you will learn how to:

+ Avoid common pitfalls in data-driven decision-making;
+ Close the gap between managers and decision-making on one side, and data scientists and data analytics on the other;
+ Enhance the impact of data analytics on business outcomes;
+ Think without data to make better decisions;
+ Prepare for artificial intelligence’s impact on data analytics; and
+ Evaluate the costs and benefits of decision-driven analytics.


A must-read for anyone who wants to harness the power of data for competitive advantage, Decision-Driven Analytics will equip you with the skills and tools you need to more effectively use data for business outcomes and to make better decisions in today’s complex and data-rich world.

Groundbreaking research illuminates the pivotal, problematic role of consultants in the nonprofit world.

The nonprofit sector leans heavily on consultants to guide strategic planning, advise on fundraising strategy, gather data on program effectiveness and more. How Consultants Shape Nonprofits explores how consultants, while working diligently to customize solutions for their clients, reinforce status-quo practices and ideas while prioritizing the opinions of people in power (nonprofit funders, leaders, etc.) over those of lower-level staff and communities. Consultants thus leave unaddressed some of the most pernicious problems in the nonprofit sector. The book's important conclusions about the complex role of consultants in the nonprofit world are based on more than a year of ethnographic research and nearly 200 interviews with practitioners. Dr. Reisman concludes with guidance on how consultants, nonprofit leaders, and donors can better collaborate, and overcome traditional "blind spots" in the nonprofit-consultant relationship.

Discover your own path to entrepreneurship and make your mark in the world

In a world where entrepreneurship often seems to be driven by tech prodigies and venture-backed unicorns, many aspiring entrepreneurs find themselves wondering: “What if I don’t fit the stereotype of a Silicon Valley wunderkind? Is there a place for me in this landscape?”

In Unstoppable Entrepreneurs, Lori Rosenkopf, Vice Dean of Entrepreneurship at The Wharton School, shatters these limiting perceptions, revealing an array of entrepreneurial paths that are open to anyone with the drive to create value through innovation. Drawing from her thirty-year career and interactions with more than 20,000 students, Rosenkopf offers a compelling roadmap for entrepreneurial success.

From Amy Errett’s disruption of the hair care industry with Madison Reed to Jarrid Tingle’s mission to diversify venture funding through Harlem Capital, the book showcases a rich tapestry of founders who have carved their own unique paths. These inspiring stories reveal that entrepreneurship is not a one-size-fits-all endeavor, but a realm of possibilities limited only by one’s imagination and determination.

In Unstoppable Entrepreneurs, discover:
+ 7 distinct entrepreneurial paths, from disruptors to intrapreneurs;
+ The 6 Rs of entrepreneurial success;
+ Insights for navigating the inevitable setbacks and challenges;
+ Strategies for overcoming biases and obstacles in securing funding and support; and
+ Tools for developing an entrepreneurial mindset, regardless of background or industry.

Whether you’re a budding entrepreneur with a groundbreaking idea, a seasoned business owner looking to scale, or an employee seeking to drive innovation within your organization, this essential read will challenge your assumptions, unleash your entrepreneurial potential, and inspire you to make your mark in the world.

A riveting account of labor's bottom-up resurgence, providing a roadmap for workers, unions, and social movements to win widely.
 
After decades of union decline and rising inequality, an inspiring wave of workplace organizing—from Starbucks stores to Amazon warehouses to southern auto factories—has thrust unionization into the national spotlight. By analyzing this surge and telling the stories of the courageous workers driving it forward, We Are the Union makes a case for how to overcome business as usual in both corporate America and organized labor.
 
Eric Blanc shows that recent struggles have developed a new organizing model, worker-to-worker unionism, which builds scalable power by giving rank-and-filers an unprecedented degree of leadership. Through digital tools and ambitious campaigns, young worker leaders are turning the labor movement back into a movement—and they're winning. Rigorously researched and compellingly written, We Are the Union illustrates how this new grassroots approach can exponentially grow the power of working people to overcome economic exploitation, racial injustice, and authoritarianism at work and beyond.