Marketing: Social Media campaign via the desireehartsock.com newsletter, Twitter, Instagram and Facebook. Bi-weekly posts on Desiree’s blog.
?
Key Selling Points:
Weddings on a budget are on trend, with more brides looking to DIY at lower costs.
Author has extensive experience in being one of Seattle’s pre-eminent budget planners. Huge author social media platform will drive interest in the title.
Strong special sales opportunities with wedding boutiques/stores, and selling directly to brides at bridal expos.
Audience: Budget-conscious Brides To Be Read More