Seizing the White Space

Seizing the White Space

Business Model Innovation for Growth and Renewal

By Mark W. Johnson Foreword by A.G. Lafley
Hardcover $35.00

$35.00

Publication Date: 22nd February 2010

Business model innovation is the key to unlocking transformational growth—but few executives know how to apply it to their businesses. In Seizing the White Space, Mark Johnson gives them the playbook.Leaving... Read More
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Business model innovation is the key to unlocking transformational growth—but few executives know how to apply it to their businesses. In Seizing the White Space, Mark Johnson gives them the playbook.Leaving... Read More