Collection: Business & Economics
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Tourism community relationships
Deals with the impacts tourism is having on communities internationally. This book reviews such impacts to investigate the origins, development and manifestations of community attitudes. It combines social-psychological, sociological, economic and media analyses and terms it a study within the sp...
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Anthropology of tourism
Gives an overview and critical assessment of the developing field of tourism study in anthropology. This book reviews basic research from 3 theoretical perspectives which are tourist as a form of development or acculturation, as a personal transition, and as a kind of social super structure. It ...
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Trade and investment in a globalising world
Over a career in economics spanning 40 years, Peter Gray has made significant contributions and syntheses in a variety of subfields in international economics. This work presents essays by eminent scholars in the fields of International Trade and Investment written in honour of H Peter Gray. Cont...
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The return generating models in global finance
The market model is one of the most studied and utilized return generating models in finance. This book analyses the market model; discusses its characteristics; and presents criticisms and shortcomings. It also presents a guide to the various applications of the model, as well as a discussion of...
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Activity-based approaches to travel analysis
Societal trends have made the need for better travel demand forecasts more urgent, at the same time as making people's travel and activity patterns far more complex. This work is organised into four sections: modelling developments; theories and empirical analyses; data needs and data representat...
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Systems perspectives on resources, capabilities, and management processes
Traditional notions of stand-alone, "atomistic" organizations are giving way to new concepts about organizations and new modes of organizational interaction. This volume develops a number of systems perspectives and approaches that are essential in managing today's organizations.
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Strategic change
Brings together 12 articles from "Long Range Planning - The International Journal of Strategic Management" dealing with different aspects of the complex process of managing strategic change. This work covers issues such as the development of strategic vision and the creation of a sense of mission...
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Marketing strategies
Reflects the key contemporary issues and developments in marketing strategy that face organisations. This work examines a range of changes that are taking place in marketing that both demonstrates the state of marketing technique and provides a glimpse of where marketing is heading.
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Exporting paradise
Tourism and development are frequently mentioned together, yet the contribution of tourism to development in the Third World is controversial. This book provides an in depth study of Mexico's experience with the international tourism industry since the 1960s.
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Banking in north america
Aims to present, analyse and discuss the evolution and outlook for financial services in North America, with special attention to the banking sector. This book addresses the theme within the context of the globalization of trade and financial services and the changes in domestic banking and regul...
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Transportation and traffic theory
Contains over 30 papers presented at ISTTT symposia, exploring solutions to the analysis of traffic and transportation problems through use of the models, methods and analyses. Divided into ten sections, this book addresses issues of safety, mobility, efficiency, productivity, planning and the en...
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Theoretical foundations of travel choice modeling
Documents the theoretical foundations of travel choice modeling. Divided into three parts, Microeconomic Theory, Behavioral Decision Theory and Statistical Theory, this book extends approaches to travel choice modeling beyond the consumer theory developed in economics by applying theories from th...
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Travel behaviour research
Addresses the fundamental topics within travel behaviour research and serves both to define the state of the art and to stimulate research. This book contains twenty-nine papers presented at the Seventh International Conference of the International Association for Travel Behaviour Research and su...
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Going trans-european
Suitable for readers interested in transport and/or European policies, this book provides an overview of the problems and challenges that the European transport system faces. It includes an analysis of the Guidelines on trans-European transport networks (TEN's) decided by the Council of Ministers...
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Strategic alliances in eastern and central europe
Deals with Eastern and Central Europe (ECE), and alliances with local partners with different attitudes, beliefs and ways of thinking. This book addresses issues in depth as how to reduce the gaps between Western and Eastern firms and how to make the alliances workable and fruitful. It also looks...
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Relationships and networks in international markets
Relationship marketing has become one of the dominant approaches in the USA, Canada, Australia and New Zealand. This book presents the developments in international industrial and service marketing research, from a relationship and network perspective. It also examines different concepts, uses di...
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Marketing strategies for services
What are the trends affecting the marketing of services? Why is cross-sector fertilization particularly useful for services, and what type of strategic response is most likely to shape business success of service firms in the future? This work presents a fresh approach to questions of marketing s...
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Cooperative strategies and alliances in international business
This series applies a truly international perspective to the study of international business, with a special emphasis on management and marketing issues, and aims to advance the frontiers of knowledge in this fast developing field.
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Interdisciplinary perspectives on organization studies
Contains papers from the International Symposium on Interdisciplinary Perspectives on Organization Studies (Wassenaar, Netherlands, May 1990). This work covers topics such as advances in population ecology, transaction cost economics, control theory, leadership studies and decision-making, among ...
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International business negotiations
Provides an understanding about the impact of culture and communication on international business negotiations. This work explores the problems faced by Western managers while doing business abroad and offers guidelines for international business negotiations. It also focuses on an important aspe...
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New technology-based firms at the turn of the century
This book represents a continuation of an uninterrupted record of international research pertaining to high technology small firms (HTSFs) over a period that has witnessed a rebirth of interest in the growth problems of the small firm.
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Drugs to market
The development and marketing of drugs since WWII demonstrates the impact of technology on competitiveness in a major industry. While focusing on the market in the USA, this book examines also the activities of European firms, their contribution to the industry's technological evolution and the i...
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Network dynamics in international marketing
Contributes to the state of knowledge in the area of relationship marketing and provides readers with an insight into the antecedents and roots of the "fashionable" interest in relationship marketing. This book presents ideas on our understanding of networks, relationships, and interaction.
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