An entertaining, illustrated tour of the people, trends and traditions that make South Korea so fascinating.

Whether you're drawn to K-pop, K-dramas, Korean food or simply curious about everyday life in South Korea, this colorful guide is packed with fascinating facts, cultural insights and surprising stories. Through dozens of short, illustrated essays, longtime Korea correspondent Daniel Tudor explores the customs, quirks and trends that define modern Korean life, including:

• Dating, marriage and modern relationships: From blind dates and matchmaking to changing expectations around love.
• Beauty and fashion: Why skincare, style and self-expression are such a big part of everyday life.
• Food and dining culture: The traditions, etiquette and flavors behind Korean cuisine.
• Konglish and modern language: The creative mix of Korean and English you'll hear every day.
• Cafe culture and city life: How cafes became Korea's favorite places to work, study and socialize.

Whether you're a longtime Korea fan, planning a trip or simply curious about one of the world's most exciting cultures, this entertaining guide is packed with fascinating facts, colorful illustrations and surprising insights into everyday life in South Korea.