Scenario Planning and Tourism Futures

Scenario Planning and Tourism Futures

Theory Building, Methodologies and Case Studies

By Albert Postma, Stefan Hartman and Ian Yeoman
Hardcover $149.95 Paperback $44.95

$149.95

Publication Date: 10th December 2024

This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. A variety of case studies are presented which demonstrate how scenario planning is deployed. They include learning points and questions to help readers understand key concepts, theories and applications.

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This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. A variety of case studies are presented which demonstrate how scenario planning is deployed. They include learning points and questions to help readers understand key concepts, theories and applications.

 Read More
Description

This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. It provides an overview of the theoretical development of scenario planning, describes the scenario planning method and puts it into the context of strategic foresight. A variety of scenario planning and futures case studies are presented which demonstrate how scenario planning is used and deployed. Each case study is drawn from the European Tourism Futures Institute’s 12 years of practice, emphasising the different stages of the scenario planning method, and includes learning points and discussion questions to help readers understand key concepts, theories and applications.

Details
  • Price: $149.95
  • Pages: 258
  • Publisher: Channel View Publications
  • Imprint: Channel View Publications
  • Series: The Future of Tourism
  • Publication Date: 10th December 2024
  • Trim Size: 6.15 x 9.2 in
  • ISBN: 9781845418878
  • Format: Hardcover
  • BISACs:
    SOCIAL SCIENCE / Future Studies
    BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism
Reviews

This book does great service to the tourism industry and tourism education by offering detailed accounts of numerous applied strategic foresight projects. It also provides a useful outline of theoretical and methodological aspects of scenario planning and strategic foresight. It should be recommended reading for tourism strategy practice and education. The scenario methods described can also be adopted to other sectors.

- Ted Fuller, University of Lincoln, UK
Probably the best textbook for Tourism Futures Studies by the co-founders of the discipline. If you are wondering how to explore the future of tourism academically, read this book! At Heilbronn University of Applied Sciences, we use it in our Master's programme Tourism Futures Studies as the foundational work. Simply outstanding!
- Stephan Bingemer, Heilbronn University of Applied Sciences, Germany
This is an excellent and very timely book given the uncertainties facing tourism destinations over the next two decades. The volume’s futures-based perspective is key to understanding these challenges and planning for their potential impacts using a variety of tools, including scenario analysis. The importance of this book cannot be overstated at this time in our history.
- Andres Coca-Stefaniak, University of Greenwich, UK

...this is a carefully structured book by three authors at the top of their field. It is clearly a celebration of ETFI’s past 15 years, but it also provides thought-provoking insights looking forward [...] I predict that this book will become a well-read and dog-eared addition to your bookcase, whether you are an academic, student or practitioner.

- Erwin Losekoot, Edith Cowan University, Australia, Tourism Planning & Development, 2025

The contribution of this book to our understanding of the future of tourism is profound. It pushes the boundaries of traditional forecasting by embracing the uncertainty and complexity inherent in the tourism sector. The authors emphasize the importance of resilience and strategic foresight, offering a forward-thinking approach that is essential in today’s volatile global environment. By framing scenario planning as a tool for sustainable development and adaptive management, the book provides a blueprint for how tourism stakeholders can proactively shape the future rather than merely reacting to it. This perspective is crucial for ensuring the long-term viability and sustainability of the tourism industry, making Scenario Planning and Tourism Futures: Theory Building, Methodologies and Case Studies a seminal work that will influence both research and practice for years to come.

- Ante Mandić, University of Split, Croatia, Journal of Tourism Futures, Vol 10, Issue 3, 2024
Author Bio

Albert Postma is Professor of Strategic Foresight at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include foresight, scenario planning, tourism community relations and overtourism.

Stefan Hartman is Head of Department at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include tourism futures, scenario planning, managing sustainability transitions and resilience.

Ian Yeoman is Professor of Disruption, Innovation and New Phenomena at the Hotel Management School Leeuwarden, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include tourism futures, science fiction, scenario planning, theory building and disruption.

Table of Contents

Figures and Tables

Falco de Klerk Wolters: Foreword: 15 Years of the European Tourism Futures Institute (ETFI)

Jeremy Sampson: Foreword: Focus on the Future of Tourism 

Chapter 1. Why the Future is Important in an Uncertain World: The Role of Scenario Planning to Create the Future of Tourism

Chapter 2. Is Scenario Planning a Theory Builder or a Research Methodology?

Chapter 3. Strengthening Resilience in Tourism through Scenario Planning

Chapter 4. Methodologies of Scenario Planning and Strategic Foresight

Chapter 5. The Application of Scenario Planning in Tourism

Chapter 6. The European Tourism Futures Institute Method

Chapter 7. A Scenario Framework for the Post COVID-19 Futures of Tourism

Chapter 8. The Tourism Futures of Rural Friesland: An Integrated Spatial Planning Approach to Tourism Planning

Chapter 9. Futures Lab Fryslân 

Chapter 10. Scenarios for Inbound Tourism to the Netherlands – Case Study

Chapter 11. Notting Hill Carnival Futures 2020

Chapter 12. Visitor Pressure in European Cities

Chapter 13. The European Tourism Futures Institute on the Edge of Time

References

Index

This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. It provides an overview of the theoretical development of scenario planning, describes the scenario planning method and puts it into the context of strategic foresight. A variety of scenario planning and futures case studies are presented which demonstrate how scenario planning is used and deployed. Each case study is drawn from the European Tourism Futures Institute’s 12 years of practice, emphasising the different stages of the scenario planning method, and includes learning points and discussion questions to help readers understand key concepts, theories and applications.

  • Price: $149.95
  • Pages: 258
  • Publisher: Channel View Publications
  • Imprint: Channel View Publications
  • Series: The Future of Tourism
  • Publication Date: 10th December 2024
  • Trim Size: 6.15 x 9.2 in
  • ISBN: 9781845418878
  • Format: Hardcover
  • BISACs:
    SOCIAL SCIENCE / Future Studies
    BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism

This book does great service to the tourism industry and tourism education by offering detailed accounts of numerous applied strategic foresight projects. It also provides a useful outline of theoretical and methodological aspects of scenario planning and strategic foresight. It should be recommended reading for tourism strategy practice and education. The scenario methods described can also be adopted to other sectors.

– Ted Fuller, University of Lincoln, UK
Probably the best textbook for Tourism Futures Studies by the co-founders of the discipline. If you are wondering how to explore the future of tourism academically, read this book! At Heilbronn University of Applied Sciences, we use it in our Master's programme Tourism Futures Studies as the foundational work. Simply outstanding!
– Stephan Bingemer, Heilbronn University of Applied Sciences, Germany
This is an excellent and very timely book given the uncertainties facing tourism destinations over the next two decades. The volume’s futures-based perspective is key to understanding these challenges and planning for their potential impacts using a variety of tools, including scenario analysis. The importance of this book cannot be overstated at this time in our history.
– Andres Coca-Stefaniak, University of Greenwich, UK

...this is a carefully structured book by three authors at the top of their field. It is clearly a celebration of ETFI’s past 15 years, but it also provides thought-provoking insights looking forward [...] I predict that this book will become a well-read and dog-eared addition to your bookcase, whether you are an academic, student or practitioner.

– Erwin Losekoot, Edith Cowan University, Australia, Tourism Planning & Development, 2025

The contribution of this book to our understanding of the future of tourism is profound. It pushes the boundaries of traditional forecasting by embracing the uncertainty and complexity inherent in the tourism sector. The authors emphasize the importance of resilience and strategic foresight, offering a forward-thinking approach that is essential in today’s volatile global environment. By framing scenario planning as a tool for sustainable development and adaptive management, the book provides a blueprint for how tourism stakeholders can proactively shape the future rather than merely reacting to it. This perspective is crucial for ensuring the long-term viability and sustainability of the tourism industry, making Scenario Planning and Tourism Futures: Theory Building, Methodologies and Case Studies a seminal work that will influence both research and practice for years to come.

– Ante Mandić, University of Split, Croatia, Journal of Tourism Futures, Vol 10, Issue 3, 2024

Albert Postma is Professor of Strategic Foresight at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include foresight, scenario planning, tourism community relations and overtourism.

Stefan Hartman is Head of Department at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include tourism futures, scenario planning, managing sustainability transitions and resilience.

Ian Yeoman is Professor of Disruption, Innovation and New Phenomena at the Hotel Management School Leeuwarden, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include tourism futures, science fiction, scenario planning, theory building and disruption.

Figures and Tables

Falco de Klerk Wolters: Foreword: 15 Years of the European Tourism Futures Institute (ETFI)

Jeremy Sampson: Foreword: Focus on the Future of Tourism 

Chapter 1. Why the Future is Important in an Uncertain World: The Role of Scenario Planning to Create the Future of Tourism

Chapter 2. Is Scenario Planning a Theory Builder or a Research Methodology?

Chapter 3. Strengthening Resilience in Tourism through Scenario Planning

Chapter 4. Methodologies of Scenario Planning and Strategic Foresight

Chapter 5. The Application of Scenario Planning in Tourism

Chapter 6. The European Tourism Futures Institute Method

Chapter 7. A Scenario Framework for the Post COVID-19 Futures of Tourism

Chapter 8. The Tourism Futures of Rural Friesland: An Integrated Spatial Planning Approach to Tourism Planning

Chapter 9. Futures Lab Fryslân 

Chapter 10. Scenarios for Inbound Tourism to the Netherlands – Case Study

Chapter 11. Notting Hill Carnival Futures 2020

Chapter 12. Visitor Pressure in European Cities

Chapter 13. The European Tourism Futures Institute on the Edge of Time

References

Index