Collection: Business & Economics
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How to write copy that sells
The definitive modern handbook for copywriting that gets you noticed and sells your products and services.
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Story selling
Fifty stories providing sage advice and common sense about sales and success.
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Poised for results
A how-to guide to engage everyone in the organization process summary—starting with senior leaders fulfilling their complete role and getting everyone using their strengths for others, and maximizing organizational resources, to achieve results!
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Ignite a shift
Ignite a Shift is a must-have tool for leaders and persuaders looking to ignite their thinking and make tangible changes in their everyday behavior.
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Lead like a superhero
An unconventional approach to leadership, perfectly tailored for the next generation!
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Dogs don’t bark at parked cars
In a decade of hyper-change personal experience is too expensive, wisdom is priceless to success and available at no cost if only you read and learn.
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Power up power down
Power Up Power Down offers solutions for women and minorities feeling overlooked, dismissed, frustrated, and undervalued in the workplace.
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Economics is like sex
Opens up the taboo topic of money to provide a common sense understanding of how basic, easy, common sense economic principals can change the way people view the world.
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Polarity intelligence
Polarity Intelligence gives readers common language and a proven framework for overcoming persistent challenges and expediting long-term change in all areas of life.
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Developing leaders
A bespoke methodology for reforming leadership development.
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Bullyproof
BullyProof entertains, energizes, and equips readers to be the Robinhood of power and influence.
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Leadership
If you are a leader or aspire to leadership over others you must read "Leaders, Power & Consequences." It clearly exposes the influences a leader has with people who are close and important to the leader. The leader is the person who holds the true power, that is, “the buck stops with them.” ...
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Leading from the roots
Leading from the Roots is a primer for using what occurs in nature organically to move an organization and its leadership to the next level.
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Impact
Impact explores the people and culture teams need for sustained innovation and problem-solving.This transformative guide is aimed at leaders who have earned their roles through subject matter expertise, a capacity for impact, and innate leadership skills, and who now face the challenge of buildin...
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Selling in the real world
Selling in the Real World is an invaluable business resource of stress-tested principles that are easier, faster, and unbeatable—and produce better sales!
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Creating value as a senior leader
Creating Value as a Senior Leader teaches leaders how to provide value to their employees today so they can keep good employees from walking out the door.
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Creating signature stories
Creating Signature Stories applies the power of storytelling—a key to any digital program—to strategic messaging.
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Guerrilla marketing volume 1
Guerrilla Marketing was introduced to the world in a self-titled book in 1984 by Jay Conrad Levinson, and Jason Myers and Merrilee Kimble are continuing his unconventional system of marketing by providing the Guerrilla Marketing tactics, tools and tips that every business needs to succeed and gen...
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Human to human selling
In our increasingly digitized and fast-paced world, human relationships are often strained—sales relationships even more so. Sales professionals must navigate new challenges as they seek to develop meaningful relationships with buyers who are often elusive. Human To Human Selling will appeal to ...
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Well done
A captivating and inspiring book for leaders who wish to know how to hear the words “Well Done” at the end of their journey.
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Do you really want to be an entrepreneur?
An authentic and unique business autobiography containing practical advice and exercises to help every start-up, entrepreneur, and small business owner.
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Character is destiny
In Character is Destiny, Pehr Gyllenhammar shares recollections of his 24-year tenure as CEO of Sweden’s Volvo Group as well as his experiences in the international business community, as a Track II diplomat, and in the highest circle of global industrialists, politicians, and power brokers. He o...
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