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Advances in Services Marketing and Management

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Part of a series which offers an interdisciplinary approach to the research and practice in services, this title discusses a variety of topics in the field.
  • 12 May 1997
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Part of a series which offers an interdisciplinary approach to the latest research and practice in services, this volume discusses a variety of topics in the field.
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Price: $150.99
Pages: 290
Publisher: Emerald Group Publishing Limited
Imprint: JAI Press Inc.
Series: Advances in Services Marketing and Management
Publication Date: 12 May 1997
ISBN: 9780762301768
Format: Hardcover
BISACs: BUSINESS & ECONOMICS / Industries / Service, Hospitality & service industries, Sales & marketing, Management & management techniques
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