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Drive Organizational Performance Through Evaluation
Organizations that embed evaluation into their culture and operations can pivot faster, innovate more effectively, and foster a growth mindset. Evaluation thus becomes a tool for learning and continuous improvement. Building a Culture of Evaluation leads you through how to integrate measurement and feedback into your organization’s DNA.
Learning trailblazer and President and CEO of Kirkpatrick Partners Vanessa Alzate delivers a bold, visionary guide for transforming learning functions into strategic powerhouses. In this book, she reimagines the impact the Kirkpatrick Four Levels® can have in today’s dynamic workplace. Not just for L&D use, the model gives you and your organization a common language and decision matrix—an operating system—to align all people, processes, and performance systems with results.
This book explores using evaluation as the foundation of the design process for new interventions to ensure you achieve behavior change and learning transfer. Then, it brings evaluation to life with practical applications across onboarding, leadership development, sales enablement, coaching, and even artificial intelligence initiatives. Finally, it looks ahead to how you can scale evaluation beyond just L&D across the entire organization.
With contributed chapters from global experts and real-world examples, this book is your road map to shifting from order taker to business partner, from isolated metrics to enterprise-wide impact.
"Building a Culture of Evaluation is a practical guide for a simple but rigorous system for evaluating meaningful success in any business-critical program. Anyone responsible for organizational strategy, sales enablement, leadership development, or marketing campaigns within an organization must read this book."
—Nicole Papaioannou Lugara, PhD, Founder and Learning Strategist, Your Instructional Designer
"Building a Culture of Evaluation is perfect for L&D and people leaders who want data to actually inform action! This book turns evaluation into something accessible, useful, and truly strategic."
—Nicole Sandoval, Head of Organizational Learning and Development, Pete & Gerry's
"I have long professed that using evaluation to find out what’s working in L&D and what is not is a necessity, not a choice. This new book by Vanessa Alzate is a valuable resource for making the evaluation mandate SOP."
—Robert O. Brinkerhoff, Professor Emeritus, Western Michigan University; Founder, Brinkerhoff Evaluation Institute
“For more than 10 years we've used the Kirkpatrick Model as a foundation for how we work with L&D. It helps us focus on the results we need in Volvo Group and guides how we work together with the business. This book shows why an evaluation mindset is so important for creating lasting results and supporting learning that keeps us moving forward.”
—Anna Nyström, Learning Expert, Volvo Group University
Vanessa Milara Alzate is the president and CEO of Kirkpatrick Partners. She is also the founder and CEO of Anchored Training, a custom training development agency. For almost 15 years, Alzate has consulted with organizations of every size across multiple industries, from government to pharmaceutical sales to high fashion. With her knowledge and expertise, she’s helped develop training strategies tailored to each organization, team, and learner. She is a passionate supporter of the empowerment of women and a tireless advocate for diversity, inclusion, and belonging in the workplace and beyond. She earned BAs in communications and political science from Rutgers University and an MS in corporate and organizational communication from Northeastern University. Alzate lives in the Miami-Fort Lauderdale area.