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Coaching That Honors How Every Brain Works
Coaching isn’t about fixing people—it’s about helping them reconnect with what makes them extraordinary. Coaching Everyone brings together neuroscience, inclusive coaching practices, and the lived realities of modern work to create a new approach that honors the brilliance of every brain.
Drawing on two decades of coaching experience, cutting-edge neurobiology research, and deep expertise in neurodiversity and learning, Jenn Labin offers a practical model for creating coaching relationships in which people feel safe enough to think clearly, brave enough to explore honestly, and supported enough to grow intentionally.
You’ll discover how trust, psychological safety, and the brain’s reward systems interact to shape insight and behavior change. You’ll learn why small celebrations boost dopamine, how co-regulation helps quiet the stress response, and how coaching conversations can activate the neural pathways that make learning “stick.” Through frameworks like the ORBIT Model of Executive Function, the Constellation of Ease & Effort, and the Brightness Scale, you’ll gain tools to recognize cognitive patterns, adapt your coaching style, and help individuals anchor insights into real, sustainable action.
Whether you’re a coach, a leader, or a talent development professional, this book will help you build coaching relationships that elevate confidence and ignite curiosity. If you believe growth is possible for every thinker—and that brilliance comes in many forms—this is your manual.
Jenn Labin is the founder of and coach at Rocket Brain Coaching, where she focuses on helping neurodivergent women overcome obstacles, achieve more at work, and reach for the stars. Previously, Labin was the chief diversity officer and director of L&D at MentorcliQ, an innovative mentoring platform. Labin has had success working with a wide spectrum of organizations, including large private sector businesses, government and military operations, and higher education institutions. Labin is the author of Mentoring Programs That Work and Real World Training Design. She co-authored a chapter in the ASTD Handbook, 2nd edition, and has been published in the Pfeiffer Annual Journal, CLO Magazine, and TD magazine. As someone with ADHD and a background in coaching, Labin's hyperfixation is working with women with ADHD and other neurodivergence. Labin lives in the Baltimore, MD, area.
Foreword
Preface: A Neurodivergence Odyssey
Introduction: Launching the Mission
1. Mapping the Coaching Universe
2. Navigating Intersectionality: Your Essential Star Map
3. Connected Coaching: Adapting Your Approach for Every Brain
4. Coaching Executive Function
5. Trust, Safety, and Connection in the Coaching Relationship
6. Measuring Progress and Celebrating Wins
7. Bringing Connected Coaching Into Organizations
8. Rocket Skills: Becoming a Connected Coach
9. Re-Entry: Conclusion and Next Horizons
Acknowledgments
References
About the Contributors
About the Author
About ATD