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Communicative Practices at Work
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28 October 2013

This book examines communicative practices in a circuit-board manufacturing plant in California's Silicon Valley, where the employees come from diverse ethnolinguistic backgrounds, their activities involve the use of high-tech equipment and their practices are shaped by, and sometimes contest, local and global forces. Analyses of the data show that learning occurs optimally when workers make strategic use of both their home languages and English within an ecology of semiotic systems. The book demonstrates the importance of accounting for multilingual practices in studies of multimodality. Through detailed ethnography it brings the reader to a better understanding of learning-in-practice in work environments, where the complexities and accelerated growth of new technologies along with a globalized world produce new forms of multilingual and multimodal communication.
This book offers a view of the exquisite complexity of the linguistic and interactional activities that create the mundane world of everyday work. Kleifgen crafts her analysis of multilingualism and multimodality in a high-tech workplace with the same care, precision and creativity as her subjects craft their circuit boards. It will stand as a landmark study for the fields of language in the workplace, workplace ethnography, and informal learning.
Jo Anne Kleifgen is Professor Emeritus of Linguistics and Education, Teachers College, Columbia University, USA. Her publications include Educating Emergent Bilinguals: Policies, Programs, and Practices for English Language Learners (with Ofelia García; Teachers College Press, 2010) and Languages of Africa and the Diaspora: Educating for Language Awareness (with George C. Bond; Multilingual Matters, 2009).
Acknowledgments
1. Introduction: Theorizing Communicative Practices at Work
2. Genesis, Inc. and Its People
3. Multimodal Interaction on the Assembly Floor
4. Doing Social Work: Power Relations in Interaction
5. Globalizing Forces and Quality Control Certification
6. Learning-in-Practice
7. Conclusion: Towards a Comprehensive Understanding of Communicative Practices at Work