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Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
Price: $37.99
Pages: 240
Publisher: Rosenfeld Media
Imprint: Rosenfeld Media
Publication Date:
12 December 2012
ISBN: 9781933820903
Format: eBook
BISACs:
COMPUTERS / Internet / Content Management Systems, IT and information systems management, COMPUTERS / Internet / User-Generated Content, REFERENCE / Writing Skills, REFERENCE / Personal & Practical Guides, Digital Lifestyle and online world: consumer and user guides, Enterprise software
