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'Fat China' provides an in-depth analysis of the growing problem of obesity and body image in China as urban lifestyles change and a sizeable middle class emerges. Rising obesity rates are examined in relationship to changing diets, modern lifestyles, investment from foreign fast food and supermarket retailers and urban planning. Crucial to this analysis is the likely effects on China's future development and already overburdened healthcare system.
'The two authors open our eyes to the global phenomenon of obesity hitting China...the book ‘Fat China’ brilliantly shows this fast and sudden evolution of China, between the past generation and that of today.' —www.ma-grande-taille.com
Paul French is a founder and the Chief China Representative of Access Asia based in Shanghai. Access Asia specializes in providing information on China's economy and consumer/retail markets. He is the author of a number of books on China's history, development and current society.
As co-founder of Access Asia, Matthew Crabbe has been analysing the consumer economy of China for almost two decades. He has specialist knowledge about the development of China's consumer lifestyles, and the repercussions that such fast change has for Chinese people and society.
Introduction; Chapter 1 - China Gets on the Scales; Chapter 2 - China's Fat Class; Chapter 3 - Fat City – Obesity and Urbanisation; Chapter 4 - Mega-Wok – China's Diet From Cabbage to Cuisine; Chapter 5 - Shelves of Fat - Food Retailing in China; Chapter 6 - Fast Fat: The Impact of Fast-Food in China; Chapter 7 - Selling Fat - Promoting Fat in China; Chapter 8 - Little Fat Emperors - Obesity Among China's Children; Chapter 9: The Fat and the Thin - China's Body Image; Chapter 10: China's Fat Clinic – The Impact of Obesity on China’s Healthcare System; Conclusion: The Future of Fat China - Victims of Their Own Success?; Notes; Acknowledgments; Index