Football effects the lives of many in substantial ways. This book first addresses the notion that this is “merely entertainment.” The significance of why football emerged atypically in Texas is discussed as well as what this portends for American society. Unsurprisingly, Texan disparities in income and racial segregation dissolved in the mirage that all people are equal at game time as spectators. Major institutions such as the military additionally mesh with the ethos of pro football in various ways. The marked regional rivalries of the Dallas Cowboys are emblematic in a society of other polarizations, including political, racial, and gender conflicts. What is needed are substantive and constructive approaches to societal problems instead of ongoing destructive palliatives.