In Happy Warriors, iconic voice of esoteric spirituality Mitch Horowitz provides an enthralling literary survey of the lives and ideas of the most remarkable figures in positive-mind spirituality, opening a fresh window on the history and practice of New Thought.

Writing with drama, erudition, and practical, hands-on ideas, Mitch reconsiders popular icons including Napoleon Hill, Neville Goddard, Wallace D. Wattles, Emile Coué, Joseph Murphy, Florence Scovel Shinn, and more.

Mitch also writes about deeply influential figures who have never before been historically profiled, including Magic of Believing author Claude M. Bristol, Psycho-Cybernetics author Maxwell Maltz, and remarkable mind-body physician Ainslie Mears. Mitch further captures the work, ideas—and controversies—of socially significant voices including Oral Roberts and Norman Vincent Peale.

Happy Warriors is a breakthrough work that reassesses the leading minds of popular metaphysics in a grounded, meticulous, and practical light.

“Mitch is a wonderful bridge connecting these ethereal, misunderstood, eyeroll-y subjects with a great methodology and with a great way of articulating them.”—Duncan Trussell, The Duncan Trussell Family Hour 

“Horowitz effortlessly navigates between believer and critic.”—Zack Kruse, Mutant Graveyard, Substack 

“The thinking man’s mage.”—Douglas Rushkoff, Team Human