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Highway 99

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A nostalgic ride up California's greatest highway, with secret history, lost landmarks, forgotten attractions, and the birth of American roadside culture.
  • 15 September 2017
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Before it was a modern freeway, California’s State Highway 99 was “the main street of California,” a simple two-lane road that passed through the downtowns of every city between the Mexican border and the Oregon state line. Highway 99: The History of California’s Main Street turns back the clock to those days when a narrow ribbon of asphalt tied the state’s communities together, with classic roadside attractions and plenty of fun along the way.

Highway 99 documents the birth, growth, and transformation of the highway; the gas stations, motels, restaurants, and attractions that flourished and declined by the roadside; and the communities, personalities, and historical events that made their mark on the highway. From the migrations of the Dust Bowl to the birth of the Bakersfield Sound to the foundation of America’s fast-food culture, the history of California has happened around Highway 99, and Highway 99: The History of California’s Main Street brilliantly depicts that history.
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Price: $22.95
Pages: 270
Publisher: Linden Publishing
Imprint: Craven Street Books
Series: California's Historic Highways
Publication Date: 15 September 2017
Trim Size: 10.00 X 8.50 in
ISBN: 9781610352963
Format: Paperback
BISACs: HISTORY / United States / State & Local / West (AK, CA, CO, HI, ID, MT, NV, UT, WY), TRAVEL / United States / West / Pacific (AK, CA, HI, OR, WA), TRAVEL / Food, Lodging & Transportation / Road Travel
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"From the Dust Bowl migrations of the 1930s to the rise and fall of gas stations, motels, attractions, and roadside diners, it’s all here in Highway 99. I highly recommend it." —Diana Bulls, Kings River Life
Part I: The Story of Old 99
Chapter 1: Making the Connection
Chapter 2: On Top of the World
Chapter 3: Bypassed
Chapter 4: Pointing the Way
Chapter 5: The Long Hard Road
Chapter 6: Disaster Areas
Chapter 7: Full Service
Chapter 8: More Than Four Wheels
Chapter 9: Refreshments
Chapter 10: Accommodations
Chapter 11: Amusements

Part II: A Tour of Old 99