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Winner of the Next Generation Indie Book Award
Winner of the Chinese American Librarian Association Best Book Award
China’s entry into the World Trade Organization in 2001 ignited a race to capture new global media audiences. Hollywood moguls began courting Chinese investors to create entertainment on an international scale—from behemoth theme parks to blockbuster films. Hollywood Made in China examines these new collaborations, where the distinctions between Hollywood’s “dream factory” and Xi Jinping's "Chinese Dream" of global influence become increasingly blurred. With insightful policy analysis, ethnographic research, and interviews with CEOs, directors, and film workers in Beijing, Shanghai, and Los Angeles, Aynne Kokas offers an unflinching look at China’s new role in the global media industries. A window into the partnerships with Chinese corporations that now shape Hollywood, this book will captivate anyone who consumes commercial media in the twenty-first century.
Winner of the Chinese American Librarian Association Best Book Award
China’s entry into the World Trade Organization in 2001 ignited a race to capture new global media audiences. Hollywood moguls began courting Chinese investors to create entertainment on an international scale—from behemoth theme parks to blockbuster films. Hollywood Made in China examines these new collaborations, where the distinctions between Hollywood’s “dream factory” and Xi Jinping's "Chinese Dream" of global influence become increasingly blurred. With insightful policy analysis, ethnographic research, and interviews with CEOs, directors, and film workers in Beijing, Shanghai, and Los Angeles, Aynne Kokas offers an unflinching look at China’s new role in the global media industries. A window into the partnerships with Chinese corporations that now shape Hollywood, this book will captivate anyone who consumes commercial media in the twenty-first century.
Price: $29.95
Pages: 272
Publisher: University of California Press
Imprint: University of California Press
Publication Date:
31 January 2017
Trim Size: 9.00 X 6.00 in
ISBN: 9780520294028
Format: Paperback
"Timely and informative."
"Hollywood Made in China is a timely contribution to film studies, media studies, and communication studies... impressive, far-reaching."
"Hollywood Made in China is an elegant account of Hollywood’s evolving engagements in China’s commercial film environment... an accessible, intriguing study of an unlikely liaison."
"Like High Concept, scholar and industry consultant Justin Wyatt’s landmark 1994 book about Hollywood’s pivot towards packaged promotion - and merchandising-ready properties, Aynne Kokas’s Hollywood Made in China will be the seminal guidebook to understanding media in the era of the world’s pivot to China." - Karen Fang, University of Houston
"A concise and lucid analysis."
"...an informative book with updated real-world cases and textual analysis on Sino-US film co-production. For those less familiar with the topic, this book serves as a great introduction and resource."
“Kokas’ work provides an insightful analysis of Sino-US co-ventures, and exemplifies an important approach to global media industries in general. . . .this is a groundbreaking book with an analysis that helps us understand how the Chinese government’s policy-making and Hollywood’s economic ambitions in the Chinese market complicate Sino-US media collaborations and construct ‘multilayered systems that unite the American and Chinese economies’.”
Aynne Kokas is Assistant Professor of Media Studies at the University of Virginia and a nonresident scholar in Chinese media at the Baker Institute of Public Policy at Rice University.
List of Illustrations
Preface
Acknowledgments
List of Abbreviations
Introduction
1. Policy and Superheroes: China and Hollywood in Sino-US Relations
2. Hollywood’s China: Mickey Mouse, Kung Fu Panda, and the Rise of Sino-US Brandscapes
3. Soft Power Plays: How Chinese Film Policy Influences Hollywood
4. Whispers in the Gallery: How Industry Forums Build Sino-US Media Collaboration
5. Compradors: How Above-the-Line Workers Brand Sino-US Film Production
6. Farm Labor, Film Labor: How Below-the-Line Workers Shape Sino-US Film Production
Conclusion
Appendix 1: Examples of Sino-US Film Collaboration by Type
Appendix 2: Chinese Character Glossary
Notes
Filmography
Bibliography
Index
Preface
Acknowledgments
List of Abbreviations
Introduction
1. Policy and Superheroes: China and Hollywood in Sino-US Relations
2. Hollywood’s China: Mickey Mouse, Kung Fu Panda, and the Rise of Sino-US Brandscapes
3. Soft Power Plays: How Chinese Film Policy Influences Hollywood
4. Whispers in the Gallery: How Industry Forums Build Sino-US Media Collaboration
5. Compradors: How Above-the-Line Workers Brand Sino-US Film Production
6. Farm Labor, Film Labor: How Below-the-Line Workers Shape Sino-US Film Production
Conclusion
Appendix 1: Examples of Sino-US Film Collaboration by Type
Appendix 2: Chinese Character Glossary
Notes
Filmography
Bibliography
Index