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Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the "core" curriculum of subjects usually present in an MBA program. This book presents the key concepts to all those pursuing a managerial career in the technological and engineering industry on principles, strategies, models, techniques, methodologies and applications in the business area for non-economists.
Price: $160.99
Pages: 184
Publisher: De Gruyter
Imprint: De Gruyter
Publication Date:
23 April 2018
ISBN: 9783110481167
Format: Hardcover
BISACs:
BUS001010 BUSINESS & ECONOMICS / Accounting / Financial, BUS001040 BUSINESS & ECONOMICS / Accounting / Managerial, BUS012000 BUSINESS & ECONOMICS / Careers / General, BUS066000 BUSINESS & ECONOMICS / Training, BUS082000 BUSINESS & ECONOMICS / Industrial Management, SCI063000 SCIENCE / Study & Teaching, TEC009010 Technology & Engineering / Chemical & Biochemical, TEC009060 Technology & Engineering / Industrial Engineering, TEC018000 Technology & Engineering / Industrial Technology
Carolina Machado, University of Minho, Portugal; Paulo Davim, University of Aveiro, Portugal