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Opportunity Identification and Entrepreneurial Behavior
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05 September 2000

Scholars of entrepreneurship provide a comprehensive view of opportunity identification, offer a number of theoretical extensions and developments, explore some new empirical territory, and suggest future research. Their topics include the enterprise-serving bias, behavior by different types of entrepreneurs, and how knowledge affects opportunity discovery and exploitation among new ventures in dynamic markets.
Opportunity Identification and Entrepreneurial Behavior: An Introduction; John E. Butler.
Chapter 1. Systematic Search by Repeat Entrepreneurs; James O. Fiet, Van G.H. Clouse and William I. Norton, Jr.
Chapter 2. Opportunities as Attributions: The Enterprise-Serving Bias; William B. Gartner and Kelly G. Shaver.
Chapter 3. Opportunity Recognition: Insights from a Cognitive Perspective; Robert A. Baron.
Chapter 4. Opportunity Identification Behavior by Different Types of Entrepreneurs; Deniz Ucbasaran.
Chapter 5. Bisociation and Opportunity; Stephen Ko.
Chapter 6. So What Is an Entrepreneurial Opportunity? C. M. Gaglio.
Chapter 7. The Individuality of Opportunity Recognition: A Critical Review and Extension; Dimo P. Dimov.
Chapter 8. Extraordinary versus Ordinary Discoveries: The Case of American and Chinese Entrepreneurship; Tony Fu-Lai Yu.
Chapter 9. Identification of Entrepreneurial Opportunities in Asia: A Look at the Philippines and Vietnam; Christopher Baughn, Victor A. Lim, Linh Thi My Le, Kent E. Neupert and L. Shelton Woods.
Chapter 10. How Knowledge Affects Opportunity Discovery and Exploitation Among New Ventures in Dynamic Markets; Alexander McKelvie and Johan Wiklund.
Chapter 11. Technological Innovation and the Early-Stage Development of New Technology Small Firms: Entrepreneurship, Entrepreneurial Capacity, and the Opportunity Discovery Process; John Yencken and Murray Gillin.
Chapter 12. Perceiving Opportunity Through a Fog of Uncertainty: Haworth, Inc. (1948–1976); William R. Sandberg and Thomas J. Hench.
Chapter 13. Constructing Corridors to Economic Primitives: Entrepreneurial Opportunities as Demand-Side Artifacts; Saras D. Sarasvathy.
Index.