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Soft Power and the Worldwide Promotion of Chinese Language Learning

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This book evaluates China’s attempts to exert soft power through the Confucius Institutes and other language-related activities. Although these have enhanced Chinese language learning and teaching,...
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  • 11 May 2017
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‘The Confucius Institute Project’ – consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition – represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

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Price: $139.95
Pages: 130
Publisher: Channel View Publications
Imprint: Multilingual Matters
Series: Multilingual Matters
Publication Date: 11 May 2017
Trim Size: 9.20 X 6.15 in
ISBN: 9781783098057
Format: Hardcover
BISACs: LANGUAGE ARTS & DISCIPLINES / Study & Teaching, Language teaching and learning, POLITICAL SCIENCE / International Relations / General, International relations
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Jeffrey Gil’s critical review of China’s attempt to gain further influence on the world’s politico-economic stage through promoting Chinese as a global language is a timely contribution that has wide-ranging implications for policy and practice. Its international perspective in particular marks it out among the emerging body of literature on the proliferation of Confucius Institutes worldwide.

Jeffrey Gil is a Senior Lecturer in the Department of Languages and Applied Linguistics, Flinders University, Australia. His research interests include Chinese foreign policy and Chinese as a foreign language.

Tables                                  

Conventions for Chinese Terms and Chinese Names                        

Acknowledgements

Chapter 1: Introduction: Language, Culture and China’s Rise in a Globalising World

Chapter 2: Chinese Culture Goes Global: Soft Power and the Promotion of Chinese Language Learning

Chapter 3: Mapping the Confucius Institute Project: High Extensity, Intensity and Velocity

Chapter 4: Evaluating the Confucius Institute Project: Impact at the State-to-State Level

Chapter 5: Evaluating the Confucius Institute Project: Impact at the Society-to-Society Level      

Chapter 6: Conclusions and Implications               

References

Interviews                                                                                                     

Index