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Sustainable Tourism: Entrepreneurial Trends, Opportunities, and Strategic Insights offers a powerful look into the experiences of entrepreneurs at the forefront of sustainable tourism. Through an engaging collection of case studies, the book highlights innovative business models that are transforming tourism in rural and urban settings alike. Readers will explore how tourism entrepreneurs are addressing environmental challenges, promoting local economies, and creating sustainable livelihoods in diverse regions around the world. It brings to life the stories of entrepreneurs who are shaping the future of tourism through innovative and sustainable practices. This book explores diverse case studies that showcase the challenges and triumphs of building tourism ventures rooted in environmental stewardship and community development. From rural entrepreneurship to cutting-edge tourism models, these narratives offer practical insights for those seeking to drive change while preserving cultural and natural resources.
With a special focus on rural entrepreneurship and sustainable tourism innovations, this book presents a wealth of knowledge for anyone interested in the intersection of tourism, sustainability, and entrepreneurship. Through compelling narratives, it provides actionable insights into building successful, responsible tourism ventures that benefit both people and the planet.
Dr Manpreet Arora is a Senior Assistant Professor of Management in the School of Commerce and Management Studies, Central University of Himachal Pradesh Dharamshala, India.
Dr Anukrati Sharma is the Head and Associate Professor of the Department of Commerce and Management at the University of Kota (A State Govt. University) in Kota, Rajasthan, India.
Dr Che-Jen Su is a Distinguished Research Professor in the Department of Restaurant, Hotel and Institutional Management at Fu Jen Catholic University, Taipei, Taiwan.
Foreword; Sat Prakash Bansal
Chapter 1. The Impact of Centrality to Lifestyle on Surfers' Sustainable Behavior: A Marketing Implication on Surf Tourism; Antonin Lhuillier, Álvaro Dias, and Bruno Sousa
Chapter 2. A Design Thinking Approach for Experiential Tourism Based Entrepreneurship; Shaista Fatima and Priyanka Tandon
Chapter 3. Marketing Strategies for Tourism Entrepreneurs in Peer-to-Peer Accommodations; Aya Kasber, Noha El-Bassiouny, and Hagar Adib
Chapter 4. Sustainability Assessment Processes for Tourism in the African Context: A Literature Review; Sheppard Kudakwashe Mutarah Pasipanodya
Chapter 5. Innovation and Smart Tourism: Entrepreneurship in the Digital Age; Ocotlan Díaz-Parra, Jorge A. Ruiz-Vanoye, Alejandro Fuentes-Penna, Ricardo A. Barrera-Cámara, and Juan M. Xicoténcatl-Pérez
Chapter 6. Mapping the Future of Tourism Entrepreneurship: A Bibliometric Analysis of Emerging Trends and Technologies; Rasha S. Hassan, Hebatallah Ghoneim, and Hala M.G. Amin
Chapter 7. Cutting-Edge Practices in Tourism: Igniting a New Economic Engine of Night Tourism; Xin Wang, Kun Wang, and Xinyu Liu
Chapter 8. Community Based Tourism and Empowerment: Insights from SLR; Tara Kumar Sharma and Anurag Pahuja
Chapter 9. A Systematic Review of Empirical Research on the Economic Impact of Peer-to-Peer Short-Term Rental Accommodation on Tourist Destinations; Vasileios Vlachos and Tania Pantazi
Chapter 10. An Empirical Analysis in Understanding the Impact of Implementing Smart Technologies Towards Sustainable Tourism Development; Reepu
Chapter 11. Cinematic Landscapes and Soft Power: Impact of Films in Catalyzing Film Tourism with a Focus on Sustainability; Bhumika Chavda and Rupinder Kaur
Chapter 12. Women Entrepreneurs in Tourism Industry for Economic Empowerment: Exploring Literature for Future Research Trends; Manpreet Arora and Vaishali Dhiman