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The Game Plan of Successful Career Sponsorship
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The Game Plan of Successful Career Sponsorship explores why it is so important for aspiring leaders, executives and organisations to engage in career sponsorship within the workplace. It illustrate...
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19 March 2019

The career sponsorship relationship is a reciprocal and mutually
beneficial relationship from which both the sponsor and sponsee can benefit.
Jovina Ang presents new and comprehensive insights into career sponsorship,
combining both the perspectives of the sponsee and sponsor to develop a model
of career sponsorship and a framework for career success. She also explores how
career sponsorship is different from mentorship and coaching, how the
sponsorship relationship initiates and evolves over time, and the positive and
negative outcomes that can arise from career sponsorship.
This
book provides theoretical and practical insights from across the world on the
construct of career sponsorship. It lays out strategic game plans for how the
aspiring manager, the senior leader and the wider organisation can leverage
sponsorship, enabling individuals to achieve career success while contributing
to organisational objectives. It also illustrates the broader implications of
sponsorship as an investment in social relations and a form of modern social
capital.
Price: $104.99
Pages: 184
Publisher: Emerald Publishing Limited
Imprint: Emerald Publishing Limited
Publication Date:
19 March 2019
ISBN: 9781787562967
Format: Hardcover
BISACs:
BUSINESS & ECONOMICS / Organizational Behavior, Organizational theory & behaviour, BUSINESS & ECONOMICS / Careers / General, BUSINESS & ECONOMICS / Mentoring & Coaching, Management: leadership & motivation, Advice on careers & achieving success
An enlightening book on career sponsorship! Lots of insights, stories, and evidence. Very informative and instructional for not only the aspiring managers, but also senior leaders and heads of Human Resources of organizations! Lots of application for the future of work and career success. A must read for all.
Jovina Ang is an expert in communication, women and leadership, and
change management. A global speaker and author, this is her second book. Previously,
Jovina was a corporate executive with more than 20 years' experience working
for Fortune 500 companies. She has worked with market-leading multinationals,
including Microsoft, Dell and Cisco Systems, and received multiple awards,
including the Women Leadership Award from CMO Asia and the Strategic
Communication Management (SCM) award for Leader of the Year from Melcrum. She
has also taught at multiple universities including National University of
Singapore. She holds a Ph.D. from Singapore Management University.
Preface
Chapter 1: The Case for Sponsorship
Chapter 2: The Antecedents of Sponsorship
Chapter 3: Phases of Sponsor Relationship
Chapter 4: Reciprocal Nature of the Sponsor Relationship
Chapter 5: Outcomes from the Sponsor Relationship
Chapter 6: The Importance of a Home Support System
Chapter 7: The Sponsorship Model
Chapter 8: The Capital Framework of Sponsorship
Chapter 9: Sponsorship and the Development of Women Leaders
Chapter 10: The Risks of Sponsor Relationships
Chapter 11: The Dark Side of Sponsorship
Chapter 12: The Sponsorship Game Plan for the Aspiring Manager
Chapter 13: The Sponsorship Game Plan for the Senior Leader
Chapter 14: The Sponsorship Game Plan for the Organisation
Chapter 15: Sponsorship and its Application to the Future of Work
Chapter 16: Sponsorship Case Studies
References
Appendix : Research Methodology