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The Pandemic Perhaps
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In 2005, American experts sent out urgent warnings throughout the country: a devastating flu pandemic was fast approaching. Influenza was a serious disease, not a seasonal nuisance; it could kill millions of people. If urgent...
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August 11, 2015

In 2005, American experts sent out urgent warnings throughout the country: a devastating flu pandemic was fast approaching. Influenza was a serious disease, not a seasonal nuisance; it could kill millions of people. If urgent steps were not taken immediately, the pandemic could shut down the economy and “trigger a reaction that will change the world overnight.”
The Pandemic Perhaps explores how American experts framed a catastrophe that never occurred. The urgent threat that was presented to the public produced a profound sense of insecurity, prompting a systematic effort to prepare the population for the coming plague. But when that plague did not arrive, the race to avert it carried on. Paradoxically, it was the absence of disease that made preparedness a permanent project.
The Pandemic Perhaps tells the story of what happened when nothing really happened. Drawing on fieldwork among scientists and public health professionals in New York City, the book is an investigation of how actors and institutions produced a scene of extreme expectation through the circulation of dramatic plague visions. It argues that experts deployed these visions to draw attention to the possibility of a pandemic, frame the disease as a catastrophic event, and make it meaningful to the nation. Today, when we talk about pandemic influenza, we must always say “perhaps.” What, then, does it mean to engage a disease in the modality of the maybe?
The Pandemic Perhaps explores how American experts framed a catastrophe that never occurred. The urgent threat that was presented to the public produced a profound sense of insecurity, prompting a systematic effort to prepare the population for the coming plague. But when that plague did not arrive, the race to avert it carried on. Paradoxically, it was the absence of disease that made preparedness a permanent project.
The Pandemic Perhaps tells the story of what happened when nothing really happened. Drawing on fieldwork among scientists and public health professionals in New York City, the book is an investigation of how actors and institutions produced a scene of extreme expectation through the circulation of dramatic plague visions. It argues that experts deployed these visions to draw attention to the possibility of a pandemic, frame the disease as a catastrophic event, and make it meaningful to the nation. Today, when we talk about pandemic influenza, we must always say “perhaps.” What, then, does it mean to engage a disease in the modality of the maybe?
Price: $95.00
Pages: 270
Publisher: University of California Press
Imprint: University of California Press
Publication Date:
August 11, 2015
Trim Size: 9.00 X 6.00 in
ISBN: 9780520284081
Format: Hardcover
"The Pandemic Perhaps is particularly timely. The book is well documented but complex. . . . Recommended."
"The Pandemic Perhaps presents a thoughtful ethnographic examination of the public culture of danger, specifically as the contemporary sense of impending doom has come to be linked ever more tightly to the assumed threat of a deadly influenza pandemic. More specifically still, it is a journey through the scientific, as well as governmental and corporate, reconstruction of the United States in the name of pandemic preparedness at a time when the biological world appears to be getting out of our control."
"Caduff’s book adds much to the history and social science of public health and infectious disease and will be of value to anyone interested in global health, influenza, or epidemiology."
"Based on ethnographic research among infectious disease experts, this is a fine book exploring scientifically inspired pandemic discourse in the USA. . . . The Pandemic Perhaps is both an invaluable contribution to the anthropology of modern science and global health and a timely reflection on a culture of fear and danger."
Carlo Caduff is Lecturer in the Department of Social Science, Health, and Medicine at King's College London.
List of Illustrations
Acknowledgments
Introduction
1 • A Ferret’s Sneeze
2 • On the Run
3 • Casualties of Contagion
4 • Experiments of Concern
5 • A Real Test
6 • The Great Deluge
Epilogue
Note on the Cover Image
Notes
Bibliography
Index
Acknowledgments
Introduction
1 • A Ferret’s Sneeze
2 • On the Run
3 • Casualties of Contagion
4 • Experiments of Concern
5 • A Real Test
6 • The Great Deluge
Epilogue
Note on the Cover Image
Notes
Bibliography
Index