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The Picture Book Book
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28 July 2026

A vibrant journey through Seymour Chwast’s picture books—where graphic design reshapes storytelling. Seymour Chwast, legendary co-founder of Push Pin Studios, reinvented how we see and read picture books.
The Picture Book Book gathers over 40 of his works, curated by Steven Heller, and offers a rare look at his playful, incisive approach to visual storytelling. From bold graphics to sly wit, Chwast’s books expanded the boundaries of design and children’s literature alike. As a collectible volume, it bridges gestalten and Little Gestalten—celebrating visual culture that is both sophisticated and accessible.
The book features an “American Jacket” cover: a reversible cover that can also be used as a poster.
"the new retrospective publication by gestalten that chronicles the lesser-known world of his children's books"