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Like a good story, successful design is a series of engaging moments structured over time. The User’s Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
Price: $49.99
Pages: 160
Publisher: Rosenfeld Media
Imprint: Rosenfeld Media
Publication Date:
22 March 2016
ISBN: 9781933820316
Format: Paperback
BISACs:
DESIGN / Product, Product design, TECHNOLOGY & ENGINEERING / Industrial Design / Product, COMPUTERS / User Interfaces, Technical design, User interface design & usability
