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Frontmatter 1
Contents 7
Introduction 11
1.1 Foundational Terms 21
1.2 Foundational Theories - The Good, The Bad, and The Ugly 36
1.3 Foundation for a New Terminology 60
Introduction 67
2.1 Definition of Narrative Entity and Manifestation 72
2.2 Elements of Governance 76
2.3 Classification of Relationships 130
Introduction 141
Introduction 142
3.1.1 The MCU Films 143
3.1.2 The Marvel Netflix Universe (MNU) 211
3.1.3 The ABC Series 243
3.1.4 The Marvel Relationships 246
3.1.5 Lack of Connection 271
3.2.1 From Personal to Global to Cosmic and Beyond: Managing Expansion and Escalation 275
3.2.2 It's All Too Much: The Need for Clustering 293
3.2.3 Escalating the Network: Audience Creation and Maintenance 304
3.2.4 Endings and Beginnings Forever 314
4.1 Reflection on Practice: A short look at other Universes 323
4.2 Reflection on Theory: Researching Universes 331
Afterword 341
Film 345
Series 347
Comics 354
Books 355
Internet 356
Internet 359