Design

Among the immense variety of printed matters, the poster is without doubt the visual designer's supreme discipline. Every poster is a new challenge for its creator. It is a tradition for many museums, interested in cultivating a smart, artistic image, to present themselves through sophisticated posters.They are meant to arouse interest and convey the essence of an exhibition through iconic imagery. To Rene Gauch, the personal and spontaneous compliments from museum visitors and colleagues and the memories they take home are more important than national or international awards. The high quality of his works springs from a fascinating interplay of image and text. It must be a passion for artistic composition that inspired Rene Gauch to create poster masterpieces. The tools and stylistic devices of his work are precision, fantasy, playfulness and a will to experiment. The exhibitions advertised are long over, but the posters remain with us as witnesses of a whole era. Rene Gauch's iconic posters are nowadays found in museums and private collections worldwide. Text in English, Italian & German.

From videos by Frank Ocean to the “Guardians of the Galaxy“ movie, tapes have become increasingly prominent in cinema, advertising, and, of course, the music industry. And as tape sales in the US grew by 74 percent last year, it is time to address past, present and future of the “Compact Cassette“ as icon of popular culture. New generations of individuals, record labels and DIY communities are rediscovering its unique characteristics, adapting them to a contemporary context. In the age of soulless MP3s and similar digital formats there is a real appreciation for the physical qualities of an item that can be collected, exchanged and individually designed. This volume covers themes such as recording and design, “distro“ as distribution source, interviews and provides a step-by-step manual to conducting own tape experiments.