Design

A beautiful pocket guide to 40 iconic objects manufactured in Switzerland

You'll be surprised by how many products and innovations originated in Switzerland! It’s not just the home of pocket knives, alphorns, chocolates and watches—Switzerland is also a leader in manufacturing and design for bicycles, pens and pencils, high-tech products, recycled goods, mountain trains, and much more. Marvel at the craftsmanship of simple items such as roof shingles, skates, sleds, and musical instruments. 

In this collection of 40 quintessential Swiss products, find out more about Swiss manufacturing know-how and the story behind cult items’ creation. And it's not just practical goods but also service-oriented innovations used on a global scale, such as avalanche research, preservation of livestock breeds, farm machinery and book binding. “Swiss Made” has become a synonym for quality and good design—and these are the products behind the reputation.