Hoaki Books

The first volume of six comprising all aspects of patternmaking for womenswear, this book is a comprehensive approach to the fundamentals of flat-pattern drafting for skirts in all their variations and forms.

This book contains the perfect method for creating skirts, explained in a simple, clear, precise, highly detailed manner. It covers the information necessary for drafting flat patterns for just about every style there is, and can easily be adapted to all skill levels. Flat-pattern drafting is the process of creating volume from a 2-D surface by outlining a pattern on paper, using specific body measurements to which ease is added according to the desired look of the garment. Developed by fashion designer and teacher Dominique Pellen after countless years of experience in the studio and in the classroom, the method for the creation and adaptation of flat patterns contained herein is suitable for a vast audience, including professionals, students and simply anyone who loves to sew. The book has already been used at professional schools and institutes, where Pellen’s method has proven to be reliable and foolproof. This expanded and updated volume on skirts is the first in a series of guides that will explore the exciting world of garment-making, a gateway that is designed to help clothiers understand and design patterns on their own.

A collection of the best examples of logo redesign: development, process and real examples.

At some point or another in the life of a company comes that time when its logo needs to be redesigned. The reasons can vary: the logo may already be or look outdated or it may be necessary to adapt it to a digital environment that did not exist when it was created, or perhaps another element must be incorporated, or the company is diversifying and the logo must reflect it... When that time comes it is important to take into account several factors so as not to lose the general brand image of the company, and so that the public continues to recognize it, or to make it responsive so that it adapts easily to different media and devices—print media, computer, mobile, tablets, etc. This book presents some of the best examples of logo redesigns and provides valuable information on how designers have arrived at that solution. 

Unlock your artistic potential with this comprehensive portrait drawing guide, with 50 step-by-step models to improve facial placement and expressions and refine your skills from sketching to shading. 

Creating a realistic portrait, whether from the front, profile, or three-quarter view, requires accurate placement of facial elements and understanding the mobility of muscles that shape our expressions. This book offers 50 models, categorized by difficulty, and guides you step-by-step from initial sketches to shading and detailing. Each page includes a dedicated space for practice: observe the model, note its unique features, draw, erase and try again, all the while refining your technique. Remember: practice makes perfect!

An inspiring guide for learning to recognise and paint the beauty of wild flowers and the untamed nature that surrounds us.

Poppies, plantains, elderberries, chamomile, wild roses… These are just a few of the wildflowers that we come across in our gardens or during walks. For the watercolourist, however, their translucent petals and subtle hues are irresistible. In this inspiring how-to book, Gaëtane Nicoulin, a passionate watercolourist and lover of nature, teaches us how to recognise and paint wildflowers, providing readers with the watercolour techniques we need to paint flowers that grow naturally in fields and meadows. The author invites us to go out and encounter these flowers ourselves, sharpening our observation and interpretation skills and developing our own style. A valuable resource for artists at all levels, the book includes a step-by-step study of 20 plants and 5 detailed projects for creating floral compositions, in addition to specific painting techniques and tips. Gaëtane’s approach to flowers is also a celebration of the untamed nature that surrounds us, inviting us to observe and to depict wildflowers in simplified versions which capture their essence. In addition to encouraging us to engage in a more contemplative kind of painting, the book also offers recipes involving berries and flowers that teach us how to identify and enjoy the many benefits of nature.

The art of protest through an impressive collection of 400 downloadable copyright-free images with politically and socially engaged content that can be used in T-shirts, posters, fanzines, stationery, and many other supports. Presenting complex ideas in a straight to the point way, these images make us reflect on the contradictions of this world. Accompanied by thought-provoking texts, these street art images are a reaction to issues such as racism, drugs, terrorism, inequality, poverty, war, destruction, life and death, freedom, war and peace, smoking, and animal rights, among others. This brilliant work not only raises important questions about today’s society in general but is also a superb illustration of pure graphic design with a political conscience. It is an ideal working tool and reference for professionals and students, or anyone with a keen interest in visual culture and communication. With a foreword by Liz McQuiston and texts by Steven Heller, Bettina Richter, Avram Finkelstein, Sarah Corbett, Fons Hickmann, Lincoln Cushing, King ADZ, and others.

This publication offers a comprehensive and inspirational approach to book production and design in the broadest possible sense: from printing techniques to paper specifications, page layouts to cover design, and printing finishes to types of binding. Full of examples and tips on how to come up with the best solutions in book design while focusing on the features that make them truly engaging, it also includes an introduction to the history of books. Within these pages, you’ll gain insight into the operation of a printing company to understand the key features behind the process, as the best results often come from knowledge of what can be achieved from a technical point of view. The last section showcases notable examples of contemporary book design, including detailed information and interviews with graphic designers from all over the world. More than a ‘must-have’ book for professionals in the field, this volume is also a ‘should-have’ for those who want to learn more about book design, as well as self-publishing authors and small presses. 

New Jewellery Techniques is a detailed and abundantly-illustrated reference book that focuses on the innovative curved score folding for sheet metal techniques to create beautiful, dynamic three-dimensional forms, much like metal origami, in jewelry and metalsmithing.

Anastasia Young and Paul Wells, both renowned UK-based jewelers, authors and lecturers, have created a practical visual handbook on curved scoring and folding techniques applied to jewelry and metalsmithing for small objects. The book's clear, hands-on approach, with explanatory photographs for each step, makes it an invaluable resource for established jewelers wishing to learn more about new techniques, jewelry students, home crafters and advanced amateurs. Readers will discover a wealth of information about a variety of ways to score and fold metal and give it different finishes, shaping flat sheets into to visually stunningly organic forms, including guides on the tools needed for each method. A final section contains useful resources, from a detailed analysis of score depth based on the gauge of the wire used (through diagrams to aid design and planning) to information about where to source materials and facts about metalworking and jewelry in general.

Display Art features examples of ground-breaking visual merchandising and window displays in some of the world's most glamorous shops of brands like Cartier, Clarks, Dior, Hermès, Karl Lagerfield, Lacoste, Mulberry, Nike, Sotherby's and UNIQLO, straight from the creative minds of art directors, graphic designers and window display designers.

Visual merchandising can inspire consumers to interact with products, set a brand apart from its competitors, foster brand preference, and encourage purchases. This book highlights the relationship between brands, consumers, products and the display environment, by way of examples of story-telling visual displays from some of the world's most glamorous fashion emporia, such as Hermès, Karl Lagerfeld, Cartier and Fendi, but also small outlets, department stores, museums and bookshops. The projects included in this volume showcase a wide array of ideas by renowned graphic design agencies and boutique designers that have been successfully put into practice, focusing on aspects such as structure, texture, lighting design, custom lettering, amusing illustrations, delicate paper crafting, and installations made of multiple materials such as wood, steel, fabric or rubber. All these displays are characterized by alluring artwork that appeals to the senses and instincts of consumers and passers-by. An impressive selection that showcases extremely sophisticated projects but also simple, minimal and highly creative window displays, this book is the perfect inspirational guide for art directors, visual merchandisers and fashion professionals.

Brands included: Adidas, Aïshti, Alko, Booma Group, Cartier, Chloé, Coach, COS, Debenhams, Diesel, Dolce & Gabbana, Fendi, Fortnum & Mason, Hackett, Harmay, Hermès, UNIQLO, Issey Miyake, John Lewis, Joseph Fashion, Karen Miller, Karl Lagerfeld, Kiko Milano, Lacoste, LaGalleria, Le Bon Marché, Liberty, Mulberry, Nordiska, Oasis, Printemps, Q25, RIBA, Seibu Shibuya, Selfridges, Tate Modern, Topshop.

A guide to fashion illustration to help designers transform inspiration into unique collections through exercises, examples, and insights, blending illustration and sketching to refine their craft and develop a personal style

In this insightful second volume, Manuela Brambatti, employee and later exclusive partner of the Versace fashion house from 1981 to 2009, shares her wealth of experience and creative process for designing fashion collections. Building upon the tutorial approach of the first book, this volume takes a closer look at developing creativity and turning inspiration into original, innovative collections. With over forty years of experience, the author guides you through the steps of transforming everyday objects and images into fresh fashion designs. While technical drawing skills are important, for her, creativity is the cornerstone of the design process — allowing you to evolve each idea into a distinctive collection. Brambatti’s design philosophy, shaped by her work alongside Versace, emphasizes the balance between simplicity and beauty. Her unique style, a fusion of fashion sketching and illustration, is both fresh and innovative, offering invaluable insights for designers who wish to hone their craft. This book covers all aspects of the creative journey, from conceptualization to sketching, and from rough ideas to polished designs. The exercises, practical examples, and detailed advice will help you develop your own personal approach to fashion design. Whether you're inspired by the flow of fabric, everyday objects, or images in your environment, this book teaches you how to unlock your imagination and transform those ideas into beautiful, wearable art.

After decades of using software as their exclusive work tool, graphic designers today are rediscovering the creative and expressive power of handmade characters: lettering has distinctive visual impact and provides endless possibilities for the expression of ideas through a more artful use of type, texture and volume. This results in personal, timeless ‘works of art’ and a richer aesthetic experience.

This publication, now in paperback, brings together a wide range of custom lettering projects produced by graphic designers and typographers from around the world. It focuses on the design and creation processes and on the application of lettering projects on different supports, such as billboards, public walls, invitations, and menus, serving as decoration or part of a branding system. Discover this versatile art form with this unique book.

In the architecture world, sustainability has evolved from an optional feature into an urgent necessity. Now in paperback, this publication presents 25 building projects from around the world that range from a nursery to an office skyscraper, from a medical centre to an artist’s residence, and even private homes. Sustainability no longer refers just to the economy, resources, recyclable materials, renewable energy and eco-friendliness; its definition now extends to informed design at every turn, leveraging the characteristics of the location, local history and local traditions, fostering short supply chains and assessing the long-term impact that new constructions will have.

Featuring large-scale high-quality photographs and images of construction details plus drawings, sections, sketches and exploded isometrics, this volume is a meticulous selection of contemporary buildings by innovative international architecture firms. In addition, it reveals the different connection points between the planning and construction phases of a project, which reflect the joint efforts of architects, designers and builders to transform an industry that plays a key role in the environmental conservation processes. In doing so, this book illustrates environmentally-friendly construction projects and the current social and economic impact of this industry, considering not only the health of our planet but also the impact of architecture on people and the way we live.

Based on the practice and teaching experience of a master tailor, this thoroughly detailed book contains the fundamental principles of traditional sartorial garment construction: the art of designing, cutting, fitting, and finishing menswear. Constituting a return to precision in hand-crafted tailoring and a valuable practical guide for fashion students, professionals and fashionistas, it brings together various techniques that have been honed by three family generations of artisan tailors practicing their craft from 1915 to the present day. This comprehensive treatise includes chapters dedicated to body and garment measurements, how to craft patterns (including different techniques to adapt to the physical characteristics of each client), and how to create a wide range of classic styles of jackets, waistcoats, trousers and coats.

Now in paperback, Duotone explores the possibilities and applications of two-color printing technique, which uses either two shades of the same color, black and one tint, or two different colors. This method brings out middle tones and highlights, and its results are vibrant, colorful and stunning, generating maximum expressivity while minimizing production costs. The wide selection of projects in the book covers different design categories, from logos, brochures, posters, packaging materials, book covers, posters and exhibition materials to screen designs for corporate websites and promotional microsites. The variety of designs reveals the magic of duotone techniques and how designers and artists make full use of its possibilities to create dramatic and dynamic compositions. Duotone is the next big trend in graphic design. It enhances readability, makes the most of minimalist designs without overwhelming the eye, and is the perfect way to effortlessly create unforgettable atmospheres.

A comprehensive guide to constructing all kinds of bags including handmade technical drawing and digital patternmaking.

This comprehensive guide to handbag patternmaking, intended for professionals, skilled hobbyists and students, bridges the gap between craftsmanship and innovative technical developments, including digital patternmaking. This isn’t just another patternmaking manual: it’s the script that both authors would like to have had when they had doubts about construction techniques while learning the profession, equipping readers with the tools they need to tackle an array of concepts independently. Drawing from their own experiences, the authors provide an easy to work with notebook-like resource that groups together different construction techniques, providing concise explanations, ensuring that readers gain a deeper understanding of construction methods and understand basic construction principles. 

Divided into two parts, the manual explores first the working process of bag patternmakers and their skills. It then explains the anatomy of bags and characteristics of the most popular models, introduces into the reading of style cards and technical drawings, to the signs to be included both in a paper as in a digital pattern to compile all information necessary to make a bag. This will help readers with the second part, as the book guides them through the main construction techniques for each type of bag, explaining sides, handles, flaps, linings and bottoms in meticulous detail giving tips for a correct realization. Unique in its field, this book is a valuable resource for anyone passionate about or seeking professional growth in this evolving field. Let these experienced bag designers and makers be your companions on this amazing journey, offering guidance and a wealth of answers to your questions as you unlock your full potential in the art of making handbags of all shapes and sizes.

Dive into the vibrant world of street art with this updated and expanded edition, packed with fresh content, photos of stunning art works, and insights into top artists from around the world: the ultimate guide to understanding and appreciating this ever-evolving art form.

Unthinkable a few years ago, street art is in the meantime being recognized by institutions and private galleries around the world as part of their collections. This comprehensive book by Magda Danysz, a renowned expert in this dynamic art form, explores the history and evolution of street art from its rebellious beginnings in the mid-1970s to its present-day influence, as well as the way artists are now using traditional techniques and the popular art of the 20th century and applying it to their specific urban surroundings. It delves into the unique features, codes, and language of street art, highlighting major artists like Seen, Futura, JonOne, Shepard Fairey, Space Invader, JR, and VHILS, and speaks of their political and social engagement and how their art reflects both the global crises and the rejection of the advertising industry and the institutionalization of the art world. Rich with anecdotes and stunning photographs, the anthology offers an immersive experience, showcasing how street art has transformed both cityscapes and galleries.

The new edition is packed with fresh content, artworks, and photos, providing the most current perspective on the street art scene. It emphasizes the diverse techniques and formats artists use, demonstrating their engagement with significant social issues and their commitment to a lively dialogue with society. The book also traces the ongoing emergence of new talent from around the globe, reinforcing the notion that street art is not only a reflection of contemporary issues but also an integral part of urban mythology. With its in-depth analysis and visual appeal, Street Art: An Illustrated Anthology serves as the ultimate guide for anyone interested in understanding the profound impact of street art, reminding us that art transcends museum walls, turning cities into open-air galleries.

In a world full of fast-paced lifestyles, constant interaction and interlinked global activities, food has become a common denominator that connects people from all around the world and new trends of restaurant interior design is building up with the times. The featured 60 international projects show the latest trends of restaurant design. Some with an industrial look, some with a lot of landscape elements coming into the interior space, some with bold color schemes and no more white walls, a wide array of possibilities open up on this field of interior design. With a descriptive text for each project, the book focuses on colour scheme, lighting, and decorative details and provides valuable inspiration and reference for professional designers, food lovers and other people related to the restaurant business.

This richly illustrated book takes readers on a tour through the history of art to learn how artists have used light (and its lack of it as shadow) to make a statement about their subject matter or create a specific mood, with examples by masters such as Giotto, Botticelli, Caravaggio, Vermeer, Courbet, Turner, Klimt, and many more, as well as theoretical approaches starting with Plato and Aristotle, moving on to Descartes, Newton, Goethe and Chevreul. 

Brimming with illustrations, this stunningly original book presents the role of light in art throughout history. Throughout history, artists have played with light, approaching it as both a subject and tool to create the desired atmosphere, convey ideas, and inspire emotions in the viewer. In medieval frescoes, rays of light stood for the presence of the divine, while 17th-century Dutch painters used light to indicate depth and construct an impactful setting. The Impressionists wanted to depict light itself and the way it plays upon the surfaces of objects in the form of color. Photography and film have used light, both natural and artificial, to make things visible in the first place. This volume delves into these and many more topics and constitutes a perfect reference book for artists, students, scholars, and art lovers.

A handbook for clothing designers, stylists and fashionistas, this dashing publication uses beautiful illustrations and drawings to highlight the design and key details of various forms of contemporary clothing, such as coats, jackets, shirts, tops, blouses, dresses, trousers, shorts and skirts. Traditional and contemporary materials, colors and textures for different styles are also listed. This atlas will help designers in their work, no matter which creative method of costume design they choose: inversion, analogy, empathy, fantasy, creating new combinations and problem-solving. It is meant to be a source of inspiration and a useful tool for artists and designers working with clothing, and will be of interest to anyone who is passionate about fashion and style.

Developed by fashion designer and teacher Dominique Pellen, the patternmaking method introduced in this book is explained in a simple, clear, precise, highly detailed way, covering all the information necessary for creating different bodices, sleeves and collars for womenswear.

This book contains the ideal method for creating base patterns to tailor bodices, sleeves and collars to different contemporary styles and modern designs. It covers the information necessary for drafting flat patterns for nearly every form there is in a progressive way in terms of difficulty and can easily be adapted to all skill levels. Developed by fashion designer and teacher Dominique Pellen after countless years of experience in the studio and in the classroom, the method for the creation and adaptation of flat patterns shown here is suitable for a wide audience, including professionals, students and basically anyone who loves to sew. This expanded and updated volume on bodices, sleeves and collars is the second in a series of womenswear guides that will explore the exciting world of garment-making, a gateway designed to help fashion design students and sewing lovers understand and design patterns on their own.

A captivating book that takes you on a journey through the world of reverse colouring that will unleash your creativity and allow your imagination to soar. The book has the colors, you draw the lines.

Immerse yourself in hours of fun and creativity with the mesmerizing world of reverse colouring. This unique artistic activity combines the meditative qualities of colouring, the cognitive stimulation of puzzles, and the freedom to express your creativity. Each page invites you to slow down, let go and allow your pen to wander freely, finding its way on the page. With a watercolour image as the background, all you need is a pen as you trace shapes, draw patterns, shade, or even cover areas with dots. This simple, deeply satisfying meditative activity will calm your mind while strengthening your artistic self-confidence. The author takes you on a stroll through lush and flowery landscapes, inviting you to imagine what happens next as you set the rules and create your own magical atmosphere. You can be realistic, have a vision or set your imagination free as if you were gazing at clouds in the sky. With 50 original works of art printed on special drawing paper, you have the perfect canvas to unleash your creativity and let your imagination soar. This reverse colouring book for adults offers a delightful escape from the ordinary, an entertaining blend of relaxation, puzzle-solving, and artistic expression, all in one immersive experience. Indulge in the joy of reverse colouring and discover the soothing power it brings to your life. Let the magic of reverse colouring ignite your creativity and bring a new level of inspiration to your artistic journey.

An exploration of 20th century fashion featuring archival documents, personal insights, and practical advice that guides readers in incorporating vintage pieces into modern wardrobes while debunking myths about vintage fashion

Step into the fascinating world of vintage fashion with Authentic Vintage, an enlightening exploration of 20th-century fashion that goes beyond the runway and relates it to our everyday style. A passport to the past, this book guides you through decades of Western fashion focusing on the trends that shaped ordinary lives, not just haute couture. Through a mix of archival documents, personal insights from the author’s popular YouTube channel, and stunning illustrations, this book demystifies vintage fashion, shedding light on both the glamorous and the everyday. The author, a young fashion enthusiast, invites readers to explore the fashion of the 20th century, from the glamorous gowns of Hollywood to the clothing worn by ordinary people in their day-to-day lives, unraveling the stories woven into every piece. Perfect for fashion students, collectors, or those interested in exploring history through the evolution of societal trends, this book is a superbly illustrated archive of decades gone by. Each chapter ends with advice on how to incorporate vintage pieces into modern wardrobes, along with a list of must-visit shops and brands. Whether you’re looking to create a period-perfect look or just want to add a vintage touch to your style, this book is the ultimate guide to embracing the timeless charm of fashion’s past.

Drawing hands realistically can be challenging for beginners due to their complex structure and numerous joints, which change shape with every movement. This book offers 50 models, organized by difficulty, with step-by-step instructions from initial sketches to shading and detailing. Each page includes a dedicated space for practice: observe the model, note its unique features, draw, erase and try again, all the while refining your technique. Remember: Practice makes perfect!

New Playful Data: Graphic Design and Illustration for Infographics features brilliant and illustrative infographic projects from gifted graphic designers, illustrators, artists, and even scientists. Not only do they visualize data in a tangible and memorable way through playful illustrations, but they also provide us with inspiration for balancing colors, words, and images, as well as for distinguishing between primary and secondary information when data is presented alongside pictures. The projects revealed in this volume are divided into three main categories: statistical findings, flow diagrams, and instruction and explanation. Some of the projects illustrate data acquired from rigorous and precise scientific research, while others are the product of designers’ imagination and experimentation. It’s time to learn to play with data!  

Designers and students and top creatives can find in this book fresh trends, inspiring content and new sources of inspiration in the world of typography.

The World’s Best Typography: The Yearbook of the Type Directors Club of NY (published for the first time 1980) is a bible of inspiration for typography practitioners and enthusiasts. Within its pages, top creatives as well as publishers and students can find role models, fresh trends, inspiring content and new sources of inspiration. Readers will be inspired by the intersection of craftsmanship and creation, of classical skills and trailblazing innovations. Here, trends are identified and set, as the around 750 illustrations, 203 awarding-winning designs from 41 countries and 37 new fonts presented clearly illustrate. From kinetic typography to motion design, from packaging to magazines, from corporate design to architectural communication: the world's most creative people compete against each other here and the winning works are breathtaking. Previously divided into two competitions, one each for Communications Design and Typeface Design, the program is now a single competition consisting of three disciplines: Type Design, Typography and Lettering. This edition also includes a special index listing the principal typefaces used and the names of their designers. The Judges’ Choices section features the winning entries that have been singled out as each judge’s personal favorite; these pieces are accompanied not only by the judges’ comments but also by designer statements. The Award for Typographic Excellence is the ticket to the best agencies in the world. The yearbook also reflects the latest typography trends, sets standards, is a collector’s item and distinguishes its owners as visual thought leaders.

JURY MEMBERS

TDC70 Communication Design Jury
Maria Asare-Boadi: Art Director at Meta, New York, San Francisco, Washington D.C.
Andy Chen: Partner at Isometric Studio, NYC (US), Taipei, Karachi
Mark De Winne: Creative Director at Relay Room / Multitudes, Singapore
Manija Emran: Co-Founder & Creative Director at Me & the Bootmaker, Los Angeles, London, Montreal & Paris
Emily Oberman: Partner at Pentagram, New York City
Tala Safie: Graphics and Multimedia Editor at The New York Times, New York, Lebanon
Yoshihisa Shirai: Graphic Designer, Professor, at Shirai Design Studio, Musashino Art University Tokyo

TDC70 Lettering Jury
Alanna Flowers: Lettering Artist & Designer at AGF Design Studio, New York City
Ricardo González Contreras: Artist/Designer at IT’S A LIVING, New York, Mexico City, Tokyo
Ilana Griffo: Co-owners at Goodtype (GOODTYPE), New York, Rochester, Austin
Ben Johnston: Artist & Designer, Cape Town / Toronto / New York
Ken-Tsai Lee: Associate professor, at ken-tsai lee design Lab/Taiwan TECH. Taipei
Lygia Pires: Lettering Artist, Illustrator and Graphic Designer at Lygia Pires Studio São Paulo
Arley Torsone: Letterer, Designerer, Illustratorer at Ladyfingers Letterpress, Colorado Springs, Providence, New York

TDC70 Type Design Jury
Nada Abdallah: Assistant Professor at College of Fine Arts and Design, University of Sharjah, Sharjah, Dubai and Beirut
Elí Castellanos: Font developer at CocijoType, Queretaro, London, Oaxaca
Jo De Baerdemaeker: Typeface designer, font developer and scholar at studio type, Antwerp, Lhasa and Hohhot
Cyrus Highsmith: Creative Director at Occupant Fonts, Providence, Tokyo, Osaka
Carolina Laudon: MFA Graphic Designer, Type Designer and Type Director at Laudon Design AB, Gothenburg, Stockholm
Sammy Or: Type Director at VMType, Hong Kong
Isao Suzuki: Director, Type Director at Type Project Inc., Tokyo

Graphic design software is constantly evolving, allowing designers to meet specific printing specifications. Print Finishes is a reference book that showcases design projects from all over the world and focuses on the processes that were used to print them. The book opens with a thorough introduction of printing history, from the primitive seal rolls used in Mesopotamia more than 5,000 years ago to today's digital technology. The projects are structured according to their printing specifications, which include cutting and folding, printing and varnishing, UV ink, thermography printing, thermochromic ink, screen printing, abrasive ink, solid colour-gold/silver ink, embossing and debossing and foil stamping. In recent years, with the help of new software tools, designers have incorporated printing finishes into their work. The result is incredibly sophisticated and daring effects applied to a wide variety of items, from business cards to record sleeves, books, posters and art. Print Finishes is a wonderful journey into distinctive design and surprising creativity and will serve as a remarkable source of inspiration for graphic design and printing sector professionals.

Artists from disciplines commonly seen as far removed from tattooing embrace it with a different look and approach.

Artists from graphic design, photography, illustration, painting and sculpture have found in tattooing a new tool to express themselves and give way to their distinctive language. And they do it with a fresh look and extraordinary results, often far removed from the traditional tattoo. New Tattoo Artists presents the work of 25 tattoo artists from around the world, taking us on an exhilarating journey through this “new art of tattooing”. Their work is nurtured by many sources, resulting in a rich, diverse and especially unique book that offers a revitalized vision of an ancient art along with the artists’ own reflections and personal experiences.

Fashion drawing is the most important way to visualize ideas and concepts in costume and fashion design. This new and expanded two-volume edition of the already classic title Figure Drawing for Fashion Design—revised, updated and expanded—is a precise, topic-by-topic manual that will help readers acquire and perfect their skills drawing fashion designs on the female form. Mastering the rules of figure drawing as well as stylistic techniques that add individuality and flair to the design is an essential skill for all designers and illustrators to master in order to bring one’s vision to the page, and eventually mannequin. In its approach, this book is ideal both for those designers and students who want to apply themselves professionally to fashion design, and for all enthusiasts of drawing the female body in a fashion context.

In Illustrators on Creative Processes, readers will find a treasure chest of images by 26 diverse illustrators from 12 different countries that the author has gathered, selected and curated for the book. The types of images and styles vary, ranging from the child-like and naïve to the poignant, suggestive and truly masterly. In addition to the 270 images, the book contains 110 drawings and pages from notebooks and sketchbooks that take the reader deeper into the nature of each artist’s work. The visual elements are complemented by revealing interviews with each artist in which they discuss what compelled them to become illustrators, their inspirations, and the research, methods, personal philosophies and work processes that allow them to transform a creative impulse or an emotion into an idea, and an idea into a work of art. We learn about what drives and inspires them as well as the origins of their ideas and creativity, from an innocent curiosity about shapes and colors to the desire to share something fascinating and wonderful with others in a unique and original way.

ILLUSTRATORS FEATURED. ARGENTINA: Isol Misenta. BELGIUM: Tom Schamp. BRASIL: Flavio Morais. CANADA: Anita Kunz. FRANCE: Serge Bloch, Delphine Durand, Martin Jarrie, Hervé Tullet. IRELAND: Chris Haughton. ITALY: Simone Rea, Valerio Vidali. JAPAN: Yoshiko Hada. PORTUGAL: Ana Biscaia, Carolina Celas. SPAIN: Elisa Arguilé, Pablo Auladell , Pep Carrió , Jesús Cisneros , Isidro Ferrer , Manuel Marsol , M.A. Pérez Arteaga. SWITZERLAND: Fanny Dreyer. USA: Gary Baseman (Los Angeles, CA), Katie Benn (San Francisco, CA), Lisa Congdon (Portland, OR), Elizabeth Haidle (Portland, OR).

A guide to oxide finishes in ceramics, including 740 tested recipes, practical techniques, and creative insights, emphasizing hands-on experimentation and providing expert advice to help ceramicists hone their craft, replicate formulas, and create unique works of art

This book is an essential guide for ceramicists eager to refine their craft and explore the artistic potential of oxide decoration techniques. Written by a passionate expert, it provides an accessible approach to a specialized and often overlooked method in ceramics, emphasizing hands-on exploration over complex chemistry. The author shares over 740 tested recipes using 33 oxides and 17 ceramic base products. These results are beautifully illustrated through test tiles, giving readers a practical visual reference. Whether you’re looking for “turnkey” recipes, which can be easily replicated after reading the "In practice" chapter, or seeking inspiration to begin your own creative exploration, this manual provides the tools you need. You’ll learn about the choice of clay, the classification and dosage of oxides, and methods of application. The book guides you through both the challenges—such as unpredictable results and limited color ranges—and the creative opportunities offered by oxides. This invaluable resource demystifies the techniques behind oxide decoration, empowering you to experiment, create, and expand your artistic horizons. Whether you wish to replicate the author's formulas or dive into your own experiments, this manual provides the knowledge and inspiration needed to succeed.

This handbook - the product of a master tailor’s lifetime of work - is a valuable resource for mastering the principles and techniques of traditional bespoke tailoring.

An essential tool for understanding and applying artisanal techniques to contemporary bespoke tailoring. Based on the practice and teaching experience of a master tailor, this thoroughly detailed book contains the fundamental principles of traditional sartorial garment construction: the art of designing, cutting, fitting, and finishing made-to-measure menswear. Constituting a return to precision in hand-crafted tailoring and a valuable practical guide for fashion students, professionals, tailoring lovers and sewing fans, it brings together a wealth of techniques that have been honed by three generations of this family of artisan tailors practicing their craft from 1915 to the present day. This comprehensive treatise includes chapters dedicated to body and garment measurements, how to craft patterns (including different techniques to adapt to the physical characteristics of each client), and how to create a wide range of classic styles of jackets, waistcoats, trousers and coats.

It's hard not to give in to the magic of pop-up books. Everyone, adults and children, we can not stop marveling each time we turn a page and suddenly something is built in three dimensions before our eyes. "How difficult it must be to do this," thought most of us. But here is a book that shows that making your own pop ups is not as impossible as it seems. Antje von Stemm teaches us, step by step, with clear explanations, drawings, photographs and funny videos, how to build these three-dimensional works of art on paper. The learned pop-ups can be used in self-published books, birthday cards or celebrations, or any other application that comes to mind to surprise those who least expect it, and start from the most basic to more complicated creations. With easy-to-follow explanations and enjoyable language, this book is perfect for adults who want to teach children how to experiment and play with paper, a bit of glue and scissors. It is also the perfect companion for teachers, educators and parents who can use the ideas featured in this book in their classes or as an activity for a stay at home day. The book QR codes to video tutorials so that no one gets lost in the explanations.

This inspiring guide takes the reader on a journey deep into the fascinating world of the art of origami books. 

Packed with illustrative examples by renowned international artists and paper folders, we are introduced to different folding and cutting techniques for constructing such as origami, kirigami, leporello and the Turkish map fold while a wealth of practical easy-to-follow folding templates and diagrams motivate us to try them ourselves. This repertoire of shapes and structures is intended for artists, visual artists and teachers, as well as for lovers of handmade objects, scrapbooking and creative hobbies. Here you will find useful tools at the service of your imagination, as well as detailed explanations of the methods and creative processes of sixty working artists and creators from all over the world. With more than one hundred models, many of them previously unpublished, the book is a synthesis of classic origami and kirigami folds and arrangements of folds used for creating unusual books and booklets without binding, as well as the folding and cutting techniques that made them possible. While the models shown often use traditional origami and kirigami bases such as square and preliminary triangle bases and lotus and diamond folds, the reader is also exposed to ones that have been customized and reinvented. Jean-Charles Trebbi, author of The Art of Folding and The Art of the Cutting, takes the reader on an instructive tour of the various approaches of creators whose impressive artistry and craft have resulted in surprising, beautiful, eclectic and effective book forms. We learn about Masahiro Chatani, the inventor of Origamic Architecture; Shuzo Fujimoto, one of the pioneers of origami tessellation; and a host of contemporary masters including Martin Wall, Paul Jackson, David Brill, Bruno Munari, Katsumi Komagata, Ed Hutchins, Paul Johnson, Hedi Kyle, Werner Pfeiffer, Alisa Golden, Joan Michaels Paque, and many others. With numerous templates for copying, the Art of Origami Books will inspire you to handle paper in new and inventive ways while exploring the many exciting possibilities of this ancient craft yourself.  

Artists included. 

Australia: Lisa Giles, Annette Mauer et Melissa Silk; Danemark: Kristine Suhr; France: Brigitte Husson, Catherine et Kimihito Okuyama, Clementine Sourdais, Coco Téxèdre, Elsa Mroziewicz, Emmanuelle Jamme, Eni Looka, Frédérique Le Lous Delpech, Hélène Baumel, Isabelle Faivre, Jacques Desse, Jean-Claude Planchenault, Jean-Jacques Delalandre, Laurence Bucourt, Loig Legrand-Lafoy ; Malica Lestang Philippe Phérivong, Marjon Mudde, Martine Gautier, Nicolas Codron, Patricia Cavrois, Philippe Morlot, Shirley Sharoff; Germany: Gisela Oberbeck; Italy: Pietro Franchi¡; Japan: Humiako Huzita, Miyako Akai; Korea: Kelly Seojung Lee; Netherlands: Jeroen Hillhorst; Russia: Emile Goozairow; UK: Annwyn Dean, Paul Johnson; USA: Béatrice Coron (NY, NY), Carolyn Leigh (Tucson, AZ), Diana Bloomfield (Raleigh, NC), Ed Hutchins (Salem, NY), Gina Pisello (Sequim, WA)), Hedi Kyle (NY, NY), Kenneth Leslie (Northern Vermont), Kevin Steele (Atlanta, GA), Paula Beardell Krieg (NY, NY), Peter D. Gerakaris, Thomas Parker Williams (Philadelphia, PA).

Delicious focuses on the visual identity of the sweetest places in the world: chocolate boutiques, bakeries and confectionaries, and coffee shops. 

Even though it would seem easy for these kinds of businesses to establish a connection with customers, the fiercely growing competition in this field makes it essential for shop owners and designers to shape a unique and unforgettable impression so as to create fidelity and brand awareness. This book presents brand strategies designed by international designers to catch the eye of hungry consumers. The establishments showcased here entice their clients through cohesive identity design that includes interior and graphic design, packaging and stationary, product positioning and every single detail and accessory. Delicious is an excellent source for designers and shop owners working in this field, as well as for readers who love relaxing over a cup of fragrant espresso or revitalizing tea while savouring all sorts of exquisite bites. From a delicate violet macaron to a buttery croissant or carrot cake, an irresistibly gooey brownie, a perfect, bittersweet chocolate bar or some other wickedly delicious extravagance, in a warm, seductive atmosphere.

A comprehensive guide to the world of logo redesign showcasing a wide collection of case studies and the best examples of logo redesign from around the world

In today’s dynamic world, brands must evolve and adapt to stay relevant. The logo, once a static symbol, now plays a pivotal role in brand identities that react, engage, and withstand the test of time. This book explores a wealth of examples of this currently highly demanded kind of project, where designers tackle the challenge of revitalizing brands and crafting intelligent, flexible identities within ever-changing market landscapes, incorporating new strategic elements while ensuring the essence of the brand remains intact. In this comprehensive guide, now in paperback, renowned editor Wang Shaoqiang presents a wide collection of the best case-study examples of logo redesign from around the world. Through in-depth interviews with leading logo studios, designers share their creative processes, providing valuable insights into their unique approaches. The book delves into the fundamental questions that drive logo design: What is the brand’s core challenge? How can the logo stand out in a crowded space? What emotions and messages should it convey? How can it continue to evolve over time? It displays the limitless possibilities of what a logo can be, presenting bold and innovative concepts, examining the relationship between form and function. With stunning images and thought-provoking content, it takes readers on a journey through the transformative power of logo redesign. Whether you’re a designer seeking inspiration or a brand owner navigating the complexities of logo redesign, this book offers a wealth of knowledge and inspiration and is an essential resource for anyone passionate about the art of logo design and its profound impact on the world of branding.

Decoding Logos focuses on how logo and branding come into being and uncovers the design stories behind logo development

Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

A complete and thorough overview of different production and finishing techniques and how to make the most of them.

Printing Design for Graphic Designers is a reference book that showcases design projects from all over the world and focuses on the processes that were used to print them. The book opens with a thorough introduction of printing history, from the primitive seal rolls used in Mesopotamia more than 5,000 years ago to today's digital technology. The projects are structured according to their printing specifications, which include cutting and folding, printing and varnishing, UV ink, thermography printing, thermochromic ink, screen printing, abrasive ink, solid colour-gold/silver ink, embossing and debossing and foil stamping. In recent years, with the help of new software tools, designers have incorporated printing finishes into their work. The result is incredibly sophisticated and daring effects applied to a wide variety of items, from business cards to record sleeves, books, posters and art. Printing Design for Graphic Designers is a wonderful journey into distinctive design and surprising creativity and will serve as a remarkable source of inspiration for graphic design and printing sector professionals.

A book dedicated entirely to geometric shapes, widely used by graphic designers and applied to all fields of communication. 

Basic geometric shapes and their various combinations are hugely popular in graphic design. The creative possibilities they offer are limitless, and viewers continuously interpret them consciously and unconsciously. In this book, now in paperback, you will find many examples of why geometry is still very much relevant in today’s graphic design industry and how it is a crucial part of our visual language. Beyond their colour and size, forms and shapes determine the character and the mood of a layout, without us even realising it. They provide order and harmony in a world of imperfection and chaos. Designers know this and have been using geometric shapes as a tool for communication and visual impact since the very beginning of the profession. The broad range of case studies featured in this book demonstrates how familiar shapes can be transformed and used to convey new concepts and trends in design.

Lauren Wager’s follow up to her bestselling Color Collective’s Palette Perfect features a fresh approach to color combinations with entirely new palettes, organized by season.

What color is summer? Is it a cool and translucent swimming pool aquamarine, brilliant watermelon red, or the pale pink interior of a seashell? If these colors define summer, what color is autumn? How about winter? And spring? In Palette Perfect, Volume 2, designer and best-selling author Lauren Wager explores the multiple possibilities of seasonal color applications, leading the reader through an inspirational presentation of image pairings and color combinations. The color palettes are portrayed in a fresh and dynamic way that allows the reader to see how certain colors play off each other in foreground and background, close together and further apart. This format is a different take on color palettes than Volume 1, and still provides the RGB and CMYK values for artists that would like to translate the colors for web and print.

A representative selection of the work of some of the best ceramic artists and an insightful and visually rich book about ceramics and the origins of creativity.

This book contains a representative selection of the work of some of the best ceramic artists in the world. The 25 featured artists explain, in their own words, the creative processes behind their work, what inspires them, the strategies they use to stay fresh and creative, what distinguishes their work from that of other ceramic artists and how they achieve this. Through examples of their most personal creations—objects capable of affecting us emotionally, surprising us and making us think—the artists reveal important details about their ceramic creations: how it was made, how it was shaped, which glaze and engobe coating they used to give the clay color and texture, the firing temperature of the kiln and the type of kiln chosen. The reader is provided with an illuminating glimpse into each artist’s unique creative world, where they point out the defining features of their work and reveal some of the secrets that characterize their artistic processes. Paragons of exploration, risk and versatility, the extraordinary artists highlighted in this book rediscover thousand-year-old traditions, reinvent perspectives, transcend boundaries, tell stories and rebel from conventional expectations, creating in the process an exhilarating space where art, clay, water, air and fire meet and, ultimately, inspire.

CERAMISTS INCLUDED. ARGELIA: Nathalie Doyen (Belgium). BELGIUM: Ann VanHoey. CHINA: Wan Liya. FRANCE: Monsieur Cailloux. GERMANY: Monika Debus. INDIA: Madhvi Subrahmanian. IRLAND: Nuala O’Donovan. ITALY: Paola Paronetto. JAPAN: Shozo Michikawa, Kaori Kurihara (now France), Yuko Nishikawa (now USA). MEXICO: Gustavo Pérez. NETHERLANDS: Cecil Kemperink. NIGERIA: Ngozi Omeje Ezema. POLAND: Monika Patuszynska. SPAIN: Ícaro Maiterena, Xabier Montsalvaje, María Oriza, Myriam Jiménez Huertas, Ana Felipe, Roger Coll. UK: Alice Walton, Nicholas Lees. USA: Lauren Nauman, Godeleine de Rosamel.

Featuring countless contemporary layout examples and practical information, New Page Design provides readers with a solid technical foundation for successful editorial design. 

Now in paperback, New Page Design offers a comprehensive technical explanation of basic layout principles, a crucial graphic design field that covers the arrangement of typefaces, images, colours, objects, and grids on a page. New Page Design presents also a panorama of contemporary editorial design trends and styles through a selection of 100 projects, from newspapers and magazines to catalogues, books, brochures and posters. Supported by case studies and tips and tricks, within this book readers will gain an overall understanding of the fundamentals of editorial design, including paper size, typographic units, the history of typography and the styles of different typefaces, layout elements, interaction between sections, and the optimum way to visually convey a message. It is a perfect reference for designers who are looking for practical solutions and inspiration. The book includes interviews with Bruch —Idee & Form, Any Studio, Pyramid and Linus Lohoff.

Designers included and the countries they are working from at the moment of publication. Argentina: Mane Tatoulian. Australia: M. Giesser. Austria: Bruch—Idee & Form, Dominik Langegger. Brazil: Candice Alencar, Nayelli Jaraba, Estúdio Lampejo, Lucas Depolo Machado. Canada: Blok Design. Chile: Cristóbal Riesco. Denmark: Line Marie Rasmussen, Rasmus Jappe Kristiansen. Finland: Bond Creative Agency, Finland Tania Hoffrén, France: Empire, Syndicat, GeneralPublic, My Name is Wendy, Studio Fréro. Germany: Any Studio, Bureau Borsche, Carina Mähler, komma team, Miriam König, Moby Digg, Slanted Publishers. Guatemala: Andrés Higueros (+Mexico). Italy: Brando Corradini, Carla Cabras, Due Collective, Gusto IDS, Muttnik. Poland: Karolina Pietrzyk. Portugal: Sofia Felgueiras. Russia: Alsu Gilmanova, Ekaterina Nikolaeva, Galya Dautova and Karina Yazylyan, Timur Babaev . Spain: Clara.B Landín, creanet, David Reca, Leticia Ortín, Linus Lohoff. Sweden: Amanda & Erik, Studio Ahremark. The Netherlands: Format Wars. Turkey: Fatih Hardal. UK: Pyramid (+Portugal), Vincenzo Marchese Ragona. USA: Brian Liu (LA, CA), Pouya Ahmadi (Chigago, IL), Sagmeister & Walsh (NY, NY).

Betty Edwards fruitful lessons updated by an experienced artist and drawing teacher with a sense of encouragement.

Drawing is a universal language, but not everybody feels capable of even giving it a go. This is a useful and engaging book about the pleasure of this activity, showing that, with some exercises, anybody can draw by learning to see first. Based on the renowned method by Betty Edwards and intended either for beginners or those who need a refresher course, this book is an updated and personal account by the author which will make the fear of drawing disappear for anyone willing to try. This is a completely different type of drawing method intended to help readers overcome their insecurities and anxieties and have fun learning to draw by learning to see. By looking at the world, without the interference of what the left side of our brain assumes we are looking at, the hand will pick up the skills and abilities needed to produce a wide array of drawings. Humorous and enlightening, reading this book is sure to spark anyone’s creativity.

Drawing is a universal language, but not everybody feels capable of even giving it a go. This is a useful and entertaining book about the pleasure of this activity, showing that through exercises, anybody can draw by learning to see first. Based on the renowned method by Betty Edwards and intended either for beginners or those who need a refresher course, this book is an updated and personal account by the author which will make the fear of drawing disappear to anyone willing to try. This is a completely different drawing school for the gifted, the untalented, the stressed and the completely desperate and a useful and entertaining method for learning to draw by learning to see first. By looking at the world, without the interference of the feelings and what our brain assumes we are looking at, the hand will pick up the skills and abilities to produce a wide array of drawings. Humorous and enlightening, its reading will definitely spark anyone’s creativity.

In this book experienced and well-known graphic designers explain top us the key thoughts behind their concepts and production processes. 

Ideas are not born alone. They come from a process to a large extent organized and rational but sometimes unconscious and magical. In this book we can enjoy and learn from the creative processes of great graphic designers and creative voices around the world. Here we can find impulsive graphic design versus more cerebral design; radical and avant-garde design alongside poetic, childish, commercial, intellectual, subversive and socially oriented graphic design. 26 designers from 15 countries show us their workspaces, their personal notebooks and the creative processes that allow them to break away from established norms and be original while simultaneously adapting to the client's requirements and communicating a clear message to consumers. They teach us the keys to understand what is behind those magnificent works that inspire, thrill, impact or invite us to action. In this book the creative process itself is inspiration, a unique guide to creativity with storytelling and lessons on how to live your best creative life. The book features the work and creative processes of Ralph Bauer (Netherlands/Peru), Susana Blasco (Spain), Tomasz Boguslawski (Poland), Sarah Boris (London), Chelsea Cardinal (USA), Ryan Carl (USA), André Da Loba (Portugal), Isidro Ferrer (Spain), Veronica Fuerte (Spain), Rick Griffith (USA), Sebastian Kubica (Poland), Anette Lenz (France), Jiani Lu (Canada), Alejandro Magallanes (Mexico), Veronica Majluf (Peru), Fanette Mellier (France), Cláudia Mestre (Portugal), Milimbo (Spain), Akinori Oishi (Japan), Alvaro Pecci (Spain), Stefan Sagmeister (NY, USA), Teresa Sdralevich (Belgium), Akiko Sekimoto (Japan), Leonardo Sonnoli (Italy), Cihan Tamti (Germany), Jessica Walsh (USA).

Through engaging exercises, readers will learn how to tell a story while painting and drawing a landscape, a cityscape or seascape with watercolour and other techniques.

This hands-on guide to landscape watercolor and other drawing and painting techniques takes readers on a series of excursions from the sea to the city, mastering the use of line and color along the way. A useful manual for drawing on the spot, it offers valuable insight into how to carefully observe the landscape before us and choose what about it we want to express; how to select and prioritize visual information; and how to apply drawing techniques to create the illusion that our compositions have been arranged effortlessly, as if by nature itself. In each of the book’s five sections (Color and Materials; Horizontality and Depth; Graphics, Shadows and Light; Lines and Perspective; and Urban Lines and Colors), the author suggests some of the questions we should ask ourselves when observing a landscape. We will learn how to tell a story while painting, prioritizing color ratios and graphic elements over faithful representation in the final result. Through these engaging exercises, readers will soon be able to manage compositional line and color effectively as they experiment with different drawing, painting and landscape representation tools and techniques.

The book delves on colour palettes for fashion: the meaning of colour, where its name comes, the fabrics on which particular colours look best and the best colour combinations.

Color consultant and curator Lauren Wager, author of the best-selling Palette Perfect volumes, and colorist, designer, and trend forecaster Sophia Naureen Ahmad team up in this practical and inspirational compendium that shows us how colors can be made to come alive and achieve specific effects in fashion. With quick and easy explanations that reveal the sensations each color communicates, how they are perceived, and their effects on different fabrics, the book seeks to inspire people and to help them express themselves through color. General readers will learn how to apply and combine it in new and exciting ways in their day-to-day wardrobe while fresh insights about the use of colors will enliven the creations of fashion design professionals. Vivid photographs bring the descriptions and explanations to life, allowing us to see with our own eyes how the right fabric for each color is used in fashion to express different moods, experiences, energy, and emotions. Each chapter features a unique color that speaks to the contemporary moment in which the authors delve into the origins of each color name and explore how it acts visually and in relation to other colors. A kind of color dictionary within the world of fashion, the palettes shown in this practical guide are a great way to get inspired by colors and combinations you may not have considered before that work perfectly.

Portraying people is undoubtedly one of the most difficult aspects of drawing. Expressions, movements, emotions and gazes add a series of challenges not present when drawing still lifes or landscapes. In addition, the scant number of books specifically about drawing children leave many of the particularities related to the portrayal of childhood unresolved. This book, now in paperback, fills this void. Using live models, either posing or simply naturally, photographs, videos, drawings of faces, it contains a step-by-step, detailed explanation on how to draw children. Through an introduction to proportions, and by training in observing the changes children experience over the years, the reader learns how to capture both children's physical and psychological transformations. Portraying Children is intended for illustrators and those who love to draw, and anyone else who wants to capture the memorable and fleeting moments associated with childhood.

When we read, our brain is decoding a series of abstract symbols and synthesizing the results into complex ideas. Really, then, we see before we read. We recognize the character of a word before we ascertain its meaning. A tailor-made creative type takes advantage of this effect to visualize a specific brand, deliver its image and message and make it stand out among the crowd. To create an optimum type, a designer must understand the brand’s philosophy, communicate with the client, feel with his empathy, and achieve a perfect solution with his professional skills.

This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts. Readers of this book will learn lessons from these creatives’ work processes and be inspired to design types that satisfy their clients and wow their viewers.

In this book, renowned illustrator Victor Escandell offers a step-by-step explanation of ten different techniques and their multiple variations, so that, through experimentation, apparently simple black and white drawings or paintings gain added depth and expressiveness.

Now in paperback, this visually detailed book by renowned illustrator Victor Escandell is devoted exclusively to the infinite creative possibilities of drawing and painting in black and white. Traditional and modern materials, techniques and applications (Indian ink, pencil, pen, bamboo, water-soluble graphite, colored pencils, gouache, different types of felt-tip pens for various supports, grattage, etc.) are described clearly so that beginners and advanced artists alike can experiment with what they have learned and explore their creativity. Each chapter covers a specific technique and contains useful information such as the methods and materials used, illustrated examples and interesting anecdotes about the origin of each technique, tricks of the trade, many variations and references to other classic and contemporary authors. Each technique is demonstrated in additional detail by a short film the reader can access via QR code. Photographs display the final result and images of the process make sure readers don’t get lost along the way. Different black-and-white mixed techniques are also presented in a dedicated chapter, while the last chapter examines applications beyond paper (textiles, glass, vinyl, murals). In Escandell’s resourceful hands, the described tools take on new meaning while everyday products such as salt, bleach and even a hair dryer become essential companions on engaging artistic adventures.

Tattoos, perhaps one of the oldest forms of communication or body art, have had and still have different meanings. From healing powers to the identification of criminals, through myths and different beliefs or simply as a form of identification and affirmation of group belonging, tattoos are one of the most characteristic means of expression associated with sailors, soldiers, organized crime, gangs or urban tribes, as well as being a form of body adornment and expression of a lifestyle, philosophy or many people's beliefs.

By way of a clear, insightful text, this publication unveils the meaning of the tattoos that have lived on through the passage of time and that, even today, explain a lot about the person who wears them. After all, a tattoo is much more than a drawing on the skin; it’s a declaration of intent. From drawings that date back to the dawn of civilization to contemporary designs, each tattoo has a hidden story that this book is eager to reveal.

This book includes a wealth of typefaces selected by their innovative, aesthetic, or adaptable approach, including a representation of their use in different international projects.  It also features a series of interviews to 5 representative typeface designers who provide an account of the creative process behind designing a typeface, how it was created, and how it displays in design. This book will serve as an inspiration for those who are interested in fonts design and want to create something new. This book would probably be the best way for them to get inspired.

A book dedicated entirely to geometric shapes, widely used by graphic designers and applied to all fields of communication.

Basic geometric shapes and their various combinations are hugely popular in graphic design. The creative possibilities they offer are limitless, and viewers continuously interpret them consciously and unconsciously. In this book, now in paperback, you will find many examples of why geometry is still very much relevant in today’s graphic design industry and how it is a crucial part of our visual language. Beyond their colour and size, forms and shapes determine the character and the mood of a layout, without us even realising it. They provide order and harmony in a world of imperfection and chaos. Designers know this and have been using geometric shapes as a tool for communication and visual impact since the very beginning of the profession. The broad range of case studies featured in this book demonstrates how familiar shapes can be transformed and used to convey new concepts and trends in design.

A comprehensive guide for aspiring jewelry designers and entrepreneurs covering branding, production, marketing, and more, with expert insights and real-life examples to help build a sustainable and successful jewelry brand

The ultimate guide for designers, entrepreneurs, and anyone looking to break into the jewelry industry, this book is written by an experienced jewelry professional, the author of Sustainable Jewelry, published in 2022. Here the author goes beyond design techniques to address the essential business knowledge often missing from many emerging brands. Drawing from his own entrepreneurial journey, the author offers a rare behind-the-scenes look at the challenges and triumphs of building a jewelry brand from scratch. In this comprehensive handbook, you'll explore the full spectrum of topics necessary for success, from understanding the jewelry industry and trends to navigating business logistics like production, sales, and marketing. 

With practical advice on building your brand identity, understanding the market, and developing a collection, the book covers every critical element of starting a business. Chapters explore branding, communication strategies, and the intricacies of creating a business plan, ensuring you're well-prepared for the competitive world of jewelry. The book is enriched by interviews with industry experts, case studies, and real-life examples, offering invaluable insight and inspiration. Perfect for students, designers, and entrepreneurs, this practical guide provides the tools needed to turn your jewelry vision into a sustainable and successful brand.

In recent years risography has captured the attention of printers and artists, especially in independent and self-publishing circles, given the technical and visual qualities it offers. Varied and vivid spot colors, the warmth of the finishes, and occasional imperfections in uniformity and register are just some of these attractive features. The book begins by giving readers a brief history of the Risograph while outlining the basic principles of the printing process, including the equipment, tools and materials needed to get started. Designed mainly for high-volume photocopying and printing, Risographs are far less expensive than conventional photocopy machines and laser or ink printers. Rich in illustrations, pictures, detailed instructions and infographics, this practical guide to Risograph printing will teach readers how to set up a Risograph, how to prepare files to print, how to make overprints and knockouts, how to choose paper, how to handle freshly printed works, what ink to use and about any additional equipment they will need to become a Riso master. An ideal primer for novice users of a Riso printer, readers will also learn how to apply artistic printing techniques that will allow them to print with brighter, more expressive, saturated colors that, unlike photocopy ink, do not fade over time. The book also includes profiles of notable printers, with one featured work of Riso art and the printing technique used.  In addition to examples of printed products, readers will find works from contributing print shops and information about design studios and artists from around the world. The book will broaden the reader’s printing horizons and illustrate the extensive variety of possibilities offered by this relatively straightforward technique, inspiring them through the prints of others to create their own riso art.

A recognition of graffiti and street art by women from around the world

This book showcases the work of more than 50 female graffiti artists, street artists and muralists from all over the world who are dedicated to reclaiming public space and enriching our urban environments with work that explores personal experience and cultural identity, alongside dreams and aspirations of a better world for all. Alongside stunning imagery, readers are offered interviews with each artist, which tell of their personal experience and offer insight into how these women have fought to find their place in a male-dominated art form and continue to fight to break free of the inequalities that linger in our society today, which continue to affect women’s rights in all aspects of life. Inspiring and thought-provoking, this thoroughly illustrated book will motivate the reader to seek out diverse street art in our cities, pointing towards a fairer world.

PARTICIPANTS. Argentina: Agus Rucula, Hola Pum Pum, K2man, Milu Correch. Australia: Danielle Weber, Vexta. Belarus: Julia Yu Baba. Brazil: Magrela. Canada: Emily Read, Priscilla Yu. Chile: Anis88. Colombia: Ledania, Mugre Diamante. Equador: Mo Vasquez. France: Claire Prouvost, Emyart, Mademoiselle Kat, Wuna (+Canada), Zabou (+UK), Zoia. Finland: Camilla Siren, Anetta Lukjanova (+Spain). Germany: Minas. Italy: Alice Pasquini, Rame13, Vera Bugatti. Mexico: Lourdes Villagómez, Paola Delfín, Tahnee Flor, Triana Parera, Adry del Rocío, Alina Kiliwa, Alegría del Prado (+Spain:). Norway: Missprinted. Peru: Niz (+USA). Poland:  Natalia Rak, Nespoon. Portugal: Tamara Alves. Spain: Btoy, Didi Leona, Elisa Capdevila, Julieta xlf, Lily Brik. The Netherlands: JDL. UK: Helen Bur, Rosie Woods (+Australia). USA: Emily Eldridge (+Germany), Kaz Williams/KAZILLA (Miami, FL), Kee Romano, Nico Cathcart (Richmond, VA), Toofly (+Equador). Venezuela: Sandra Betancort.

This publication, now in paperback, offers detailed insights into how emotions and feelings are reflected in people’s faces and how these can be conveyed on paper. It is a systematic and structured textbook for learning the skills necessary to draw the human head, and a useful manual for anyone who is eager to learn to draw or to gain further illustration skills. Emotions such as joy, pain, sadness, jealousy and desire are inherent human traits, and the great artists have been able to move us over the centuries through their ability to communicate them. This book guides the reader through human emotion in the history of art and also analyses the methods required to reproduce it. The volume is a practical and comprehensive artistic manual for all budding artists and those interested in improving their skills. With its clear and accessible texts, this book is an indispensable tool for students, who can also use it as a self-study manual.

A book that takes the reader on a journey to some of the most cutting-edge examples in restaurant design and architecture from around the world

In our fast-paced global economy, people are working increasingly harder, cooking less and, therefore, spending more and more time in restaurants. As a result, the restaurant space has become steadily more important in relation to the restaurant owner’s conceptual vision. As we are told in the preface to Dining Out: The New Restaurant Interior Design Book, “creating a story that connects with people is a key ingredient in creating a good restaurant design”. The book takes the reader on a journey to some of the most cutting-edge examples in restaurant design and architecture from around the world. With a descriptive text for each project, it focuses on the craftmanship, color schemes, decorative details, lighting and furnishings that form the identity of the space, serving as a source of inspiration and reference for professional designers, foodies and other people involved in the restaurant business. Interior and exterior photographs, as well as blueprints of each design, present the reader with a rich range of styles, from modern minimalist spaces to ones defined by bold contemporary colors, a sleek industrial look or designs that look to the past for inspiration. We learn about the importance of the relationship between interior design and branding and how the featured designers use different materials to achieve a specific aesthetic and atmosphere, in addition to the functional features of the space, thereby allowing them to turn their clients’ vision into a reality.   

This book should serve as a source of inspiration to help creative people overcome the obstacles that can appear during the production process. Featuring 25 genre-defying artists working outside the mainstream, it takes readers inside their work spaces and challenges them to focus on details that help reveal some of the secrets of their creative activity. In addition to the many images of their work, the artists, in their own words, shed light on the creative processes that made them possible. They explain why they create, what they are trying to say and how they look to literature, sculpture, music, theater or scenes from everyday life to overcome creative blocks and self-doubt and stay inspired and productive. Through their words and work, the contemporary painters, sculptors, photographers, tattooists, graffiti artists and muralists that appear in this insightful and visually sumptuous book transmit the emotion, energy, individuality and irony that defines their artistic production and the creative processes behind it.

ARTISTS INCLUDED: ARGENTINA: Claudio Pedraza. BELGIUM: Ingrid Godon. CHILE: José Romussi. FRANCE: Alexandra Duprez, Eltono, Soeurs Siamoises. GERMANY: Hermann Josef Hack, z-e-b-u. IRAN: Mohammad Barrangi. ITALY: Gaia Bernasconi, Luca Giovagnoli. JAPAN: Sanae Sugimoto, Mogu Takahashi. MEXICO: Federico Jordán, Gimena Romero. PORTUGAL: Mariana Malhão. SAUDI ARABIA: David Shillinglaw. SPAIN: Karto Gimeno, Javier Pagola, Oscar Sanmartín. SWIZERLAND: Johanna Schaible. UK: Nicholas Stevenson, Sophie Woodrow. USA: Michael McGrath (Rhinbeck, NY). VENEZUELA: Cristina Sitja.

We use fashion as an outside expression of who we are on the inside. This is why, more than in any other field, branding is essential to the fashion industry. Good branding is storytelling– a consistent message, weaving meaning into every piece.

Brand Addiction is a compilation of complete visual identity systems designed for fashion shops. From the door sign to the label, these projects take into account every detail of decoration, from labels, stationary, wrapping paper, bags, boxes or gifts, to the trademark colour, furniture, accessories such as hangers or curtains, and all sorts of decorative elements. All these components will contribute to nail a brand’s Identity and will definitely ignite consumers’ wish for belonging, and passion for purchasing. From start-up labels to well-known brands, and from clothing and shoe stores to jewellery and eye-wear shops, Brand Addiction features over 120 extraordinary projects that include fantastic ideas for branding and interior design: a great reference book for designers and store-owners.

The great mystery of color explaine using the kowledge we have from history to science, from art to psychology. 

 Why does the color catch our attention and fascinate us until seducing us? The answer is easy: because it is mysterious. Speaking of color means taking note of its enigmatic nature, of the inexplicable process of sublimation that through the centuries has made it ritual, memory, symbol, emotion. From a physiological and psychological point of view, our reactions to chromatic stimuli are complex. And if in recent decades colors seemed to have disappeared from our homes, today the interior is pervaded by bright and expressive colors, a powerful use of color on surfaces, accessories and accessories. Because colors arouse emotions, unconscious reactions, assume personal and collective meanings, and a colorful environment can positively or negatively affect our psychophysical well-being.

Color is an extraordinary strategy of nature, a formidable means of information related to the survival of living beings. In the history of humanity, it has been the subject of studies and fascinations, which have given birth to a world of myths, mysteries and curiosities. Yet color is also linked to a technological and scientific universe of great value linked closely to the universe of living. It is no coincidence that the explosion of new opportunities and decorative technologies or new applications has taken over a dizzying rise of color, driven by the desire to change, the need to create an ideal environment.

This book tries to tell both the color as history and mystery, both as a technical application, revealing origins and secrets, providing tools, a few easy rules, practical tips and creative ideas. In order to put the magic of color into practice in a project or just to treasure it and finally understand why in some environments we are just fine and in others we feel uncomfortable.

This book presents an eclectic selection of a hundred graphic design projects that are drawn from a wide variety of areas and incorporate three-dimensional effects.

Through using 3D tools, each of these sophisticated projects reveals spectacular, hypnotic and dynamic effects that lend depth and visual impact. The volume demonstrates the different possibilities for combining 2D and 3D and for applying those combinations to different graphical elements to communicate a message with fresher and stronger expressiveness. It includes photographs of each of the practical applications of the projects, which range from posters for exhibitions and events to branding and corporate identity, and its descriptive texts cover the applied techniques and details of the graphics processes.

This book demonstrates how proficiency in 3D tools can open up futuristic, agile and fun finishes for projects. It is a guide filled with inspiration and practical ideas for graphic designers and students.

Duotone in Graphic Design explores the possibilities and applications of the duotone printing technique, which applies either two shades of the same colour, black and one tint, or two different colours. This process brings out middle tones and highlights, and its results are vibrant, colourful and stunning. The projects selected for this book cover different design categories, from logos, brochures, posters, packaging materials, book covers, posters and exhibition materials to screen designs for corporate websites and promotional microsites. The wide variety of designs reveals the magic of duotone and how designers and artists make full use of duotone techniques to create dramatic and dynamic compositions. Duotone is the next big trend in graphic design. It enhances readability, it makes the most of minimalist designs without overwhelming the eye, and it’s perfect for effortlessly creating atmospheres.

An inspiring selection of what is happening in the world of auteur jewellery right now, particularly with regard to brooches.

An inspiring showcase some of the best-known contemporary graphic designers using collage.

Collage Meets Design presents a selection of contemporary graphic design studios, collage artists and artists from other disciplines in whose work design and collage intersect in the most diverse and witty ways. The artists included love the act of cutting with scissors or Photoshop, on paper or on screen and to combine them with the stylistic means used in graphic design. The book features projects in which different languages and techniques mix, dialogue with each other, complement each other, sometimes dilute each other and question their respective limits. Through this showcase of design projects and art pieces and through conversations with their authors, we learn about their unique approaches to the creative process, reflect on ways of understanding their work and investigate the special relationship that design and collage have today.

Artists included:

AUSTRALIA: Lexicon Love (Sydney). FRANCE: Brest Brest Brest (Crest - Paris), MRZYK & Moriceau (Montjean-sur-Loire), Studio Furious (Paris). GERMANY: Jorge Chamorro (Berlin), Fons Hickmann (Berlin), Tibor Horváth (Berlin), Damien Tran (Berlin). GREECE: Jono Boyle (Athens). SPAIN: Susana Blasco (Bilbao), Pep Carrió (Madrid), Isidro Ferrer (Huesca), Javier Jaén (Barcelona), SpY (Madrid), Yinsen (Vila-real). SWEDEN: EKTA (Gotenburg). SWITZERLAND: Beni Bischof (St.Gallen), Studio Feixen (Lucerne), Tashi Brauen (Zürich). THE NETHERLANDS: Guda Koster (Amsterdam), The Rodina (Amsterdam). UK: Dr. Me (Manchester), Julie Cockburn (Suffolk), Anthony Gerace (London), Vanessa Mckeown (London). USA: Olaf Breuning (Upstate New York, NY), John Gall (New Jersey), Brion Nuda Rosch (San Francisco, CA), Stefan Sagmeister (New York, NY), Cecil Touchon (Santa Fe , NM), Mark Wagner (Lancaster , PA), Anthony Zinonos (Fullerton , CA).

An inspirational photography book that opens up new perspectives and redefines our way of seeing.

Perfect for readers interested in graphic design, photography and visual communication, this book takes an in-depth look at real-world graphic compositions as they are seen through the lenses of some of the world's most talented photographers. Their well-trained eyes bring out the best in colors, textures, configurations and shapes that inspire designers, artists and other creative professionals. Although the camera is the tool that captures a given scene, the person behind it frames and composes that scene according to his or her point of view, giving it a sense of geometry and harmony, and contrast in its forms, light and shadow, and colors. The vast range of photographs contained in this book share communicative quality, clear vision and distinct aesthetic concepts as they portray objects and compositions that we may miss as we rush through our day. With these images, photographers invite us into their world and share what they see, hear and feel through their lens. The book contains exclusive interviews with these talented artists in which they share professional tips and the ideas they employ in their photographic practice.