Practical Inspiration Publishing

'This is a deep and rewarding exploration of human motivation' The Financial Times

'Powerful and profound' - Matthew Syed

‘This book will change your outlook on everything.’ - Clare Balding

Reimagining success in sport, business, education, politics and life.

In this compelling examination of our obsession with winning, Cath Bishop draws on her extraordinary mix of experience to trace how increasingly narrow concepts of winning constrain our personal and professional lives. How do we redefine success in order to explore our potential more effectively over the long- term? In this second edition, Cath adds fresh insight from working with leaders who are putting The Long Win into practice and offers additional tips and strategies to leaders looking to unlock sustainable high performance.

Cath is a triple Olympian, World Champion and Olympic silver medalist in rowing. In her career as a diplomat, she specialized in stabilization policy for conflict-affected parts of the world. She now works as a coach and consultant, advising on leadership, performance and culture across business, sport and education, and teaches on Executive Education programmes at the Judge Business School, Cambridge University. She is a globally sought-after speaker.

‘It’s not often you can say a book will change your life, but this certainly could.’ Daily Mail

‘Anyone interested in motivation should read this book and think deeply.’ Margaret Heffernan

Chosen by the Financial Times as one of its Best Business Books 2020

***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE***

Stressed and unhappy at work, Celia Gaze thought to herself one day: “Surely there must be more to life than this?” She resigned from her high-powered health management role and started transforming a neglected farm into an award-winning wedding venue. She faced nearly every type of challenge an entrepreneur can face – tribunals, near bankruptcy, court hearings, staff issues, system problems – and survived to tell the tale.

But the moment that transformed her business from a struggle to a success was the moment she put a bow tie on a llama. Everyone thought she was crazy - why on earth would you do that?

But it turns out that the ‘crazy’ ideas are often the ones that change your life. This book is a roadmap for uncovering your crazy idea and implementing it.

From the pitfalls and problems to the practical details of making your idea happen, this is a roadmap for anyone who wants more out of life.

Life and work continue to evolve, and so must your leadership. Thriving in today’s business environment requires conscious, inspirational leadership, a fresh understanding of the world we find ourselves in, and a whole new playbook anchored in meaning and purpose. You need a set of strategies and applications that enable you to create an experience in your organization where your people give their best, feel fulfilled in their work and relationships, can work toward realizing their potential, and will persevere alongside you in service of the company’s mission.

Not only will you and your team be completely rejuvenated and elevated by exercising this kind of agency, but your business will be transformed to perform at much higher levels of productivity, creativity, and results. Meaning and purpose are essential ingredients to unleash the potential of everyone in your stakeholder community, powerfully uniting them, to increase your organizational impact and relevance. Here is your opportunity to transform the Great Resignation into your Great Revitalization.

DR ALISE CORTEZ is a management consultant specializing in meaning and purpose, an organizational logotherapist, the host of Working on Purpose radio and Chief Purpose Officer at Dr Alise Cortez and Associates. She works with forward-reaching organizations to develop conscious, inspirational leaders and enable them to transform their organizations into high functioning, profitable enterprises by activating meaning and purpose.

Nowadays, work is all about relationships

Getting things done depends on getting along. And when relationships are difficult, it's not just our work that suffers: it's often our health and wellbeing too.

Making Relationships Work at Work is the first book to cover comprehensively all the main components of building and maintaining great relationships at work.

Based on 50 years’ experience of working with a wide variety of organisations, teams and individuals and packed with practical strategies, tips and tools for making work relationships work better, it will not only help you to become more effective with less stress, but also to enjoy your working life more.

Don’t just produce results, unleash potential.

Radical disruption in the legal sector has meant increased pressure on lawyers to be strategic business enablers and innovators. Today, leaders of law firms and legal functions must steer change more effectively to create client-centric solutions for the businesses they serve. But this requires a new set of leadership skills focused on delivering success through vision and values, purpose over profits and positive impact on people.

The Conscious Lawyer is a simple, powerful roadmap for professionals seeking a more meaningful way of leading high-performing teams through change. Discover a fresh perspective on how you can reshape your leadership to advance the future of law.

As an international lawyer, general counsel and law firm COO, Kiran Chawla Scarr has spent a global career leading transformational change in the legal sector. Widely recognized and awarded for transformative leadership, process innovation and contribution to the legal community, she is a prominent voice on the future of law.

You’ve just shared news of the latest plans with employees.

Message sent and received - job done.

But they ain’t buying it. Nothing has changed.

Now what?

Refreshing Comms will help you rethink and improve your whole approach to internal comms by showing you how to communicate in a way that connects people, purpose and strategy every time. In reframing the workplace and explaining the fascinating facts about what makes people tick, this book uncovers the real narrative shaping culture and behaviour, and introduces its practical and customisable Tools of Engagement Framework© so you can stop wasting time and start getting the right outcomes in a way that’s good, and simpler, for everyone.

• Discover how to make a compelling case to get people onside.

• Get intentional with an actionable comms plan aligned with your specific business goals and values.

• Learn how to engage your audience with high-value content.

• Start using internal comms as your powerful, strategic management tool that does the heavy lifting for you.

How’s that for a message that hits the spot?

Liz Atkin is a brand copywriter and internal comms strategist who has spent her career using the power of words to positively influence people and inspire action. Drawing on her experience, expertise and creativity she now helps businesses of all types engage with their target audiences through strategic positioning, powerful narrative and authentic messaging.

You’ve just shared news of the latest plans with employees.

Message sent and received - job done.

But they ain’t buying it. Nothing has changed.

Now what?

Refreshing Comms will help you rethink and improve your whole approach to internal comms by showing you how to communicate in a way that connects people, purpose and strategy every time. In reframing the workplace and explaining the fascinating facts about what makes people tick, this book uncovers the real narrative shaping culture and behaviour, and introduces its practical and customisable Tools of Engagement Framework© so you can stop wasting time and start getting the right outcomes in a way that’s good, and simpler, for everyone.

• Discover how to make a compelling case to get people onside.

• Get intentional with an actionable comms plan aligned with your specific business goals and values.

• Learn how to engage your audience with high-value content.

• Start using internal comms as your powerful, strategic management tool that does the heavy lifting for you.

How’s that for a message that hits the spot?

Liz Atkin is a brand copywriter and internal comms strategist who has spent her career using the power of words to positively influence people and inspire action. Drawing on her experience, expertise and creativity she now helps businesses of all types engage with their target audiences through strategic positioning, powerful narrative and authentic messaging.

“The beauty of the ABCDE model and toolkit is that it is simple but not simplistic, it’s user-friendly and works in practice.”
Joanne Gubbay, Former Head of Learning and Development, Slaughter and May

Lead your team of lawyers to new heights with this tried-and-tested toolkit, based on 25 years’ practical experience of getting the best out of lawyers.

Leading Lawyers distils 25 years of experience at helping people do just that into one easy-to-read practical toolkit. Based on the successful ABCDE methodology, this guide will help you identify your natural leadership style, identify the various needs and personalities in your team of lawyers, and align everything to become a truly impactful and supportive leader.

Packed with real-life inspiring examples, ready-made tools and memorable tips, Leading Lawyers will help you reflect on your own communication preferences, and use what you learn to get different stakeholders and different personalities on board.

From scoping the project with a client to reviewing progress and success, from on-boarding a new team member to tackling a stubborn problem, there are examples each step of the way and opportunities to plan how to use the approach in practice, so you can become an even more effective team leader.

SALLY SANDERSON is a multi-award-winning consultant to law firms. Specialising in leadership, emerging leaders, people and project management, she uses personality profiling to increase self-awareness and speed up development. Her ABCDE approach has been used by thousands of lawyers across the world with outstanding results.

'This is a deep and rewarding exploration of human motivation' The Financial Times

'Powerful and profound' - Matthew Syed

‘This book will change your outlook on everything.’ - Clare Balding

Reimagining success in sport, business, education, politics and life.

In this compelling examination of our obsession with winning, Cath Bishop draws on her extraordinary mix of experience to trace how increasingly narrow concepts of winning constrain our personal and professional lives. How do we redefine success in order to explore our potential more effectively over the long- term? In this second edition, Cath adds fresh insight from working with leaders who are putting The Long Win into practice and offers additional tips and strategies to leaders looking to unlock sustainable high performance.

Cath is a triple Olympian, World Champion and Olympic silver medalist in rowing. In her career as a diplomat, she specialized in stabilization policy for conflict-affected parts of the world. She now works as a coach and consultant, advising on leadership, performance and culture across business, sport and education, and teaches on Executive Education programmes at the Judge Business School, Cambridge University. She is a globally sought-after speaker.

‘It’s not often you can say a book will change your life, but this certainly could.’ Daily Mail

‘Anyone interested in motivation should read this book and think deeply.’ Margaret Heffernan

Chosen by the Financial Times as one of its Best Business Books 2020

Discover the ten ancient principles for more peace of mind in your daily life. Understand why you behave and think as you do, and how to make the changes that will transform your day-to-day experience.

With a down-to-earth approach and real-life examples from business and personal life, this book shows you how to make your mind stronger – and, ultimately, to make your life lighter and less stressful – by bringing yoga philosophy into your everyday.

This is no stuffy philosophical book. Rachel Bonkink drank too much, worked crazy hours, went for the money and always wanted more: yoga philosophy transformed her life, and it can transform yours too.

** Business Book Awards 2023 Finalist **

‘Amazing book: Clever, insightful, relevant, and actionable.’ Dave Ulrich

If you find discussions of inequality painful, aggravating, exhausting, or even scary, it’s time to explore the elephant.

Growing the Elephant is the story of Advantage - Earned and Unearned. Earned Advantage is the part of the Elephant we know. Work hard – get rewarded; form relationships – get opportunities. But while anyone can earn Advantage, some have more opportunity than others. That’s the story of Unearned Advantage.

Unearned Advantage is the part of the Elephant we avoid. It is so hard to talk or even think about that those with it ignore or deny it while those without it are exhausted or incensed by it.

Growing the Elephant is for anyone working to increase innovation, performance, and inclusion by building practices and mindset to meet and stay with what's difficult. It is for leaders and contributors at any level and those who help them build and sustain diversity, equity and inclusion.

A seasoned human resources executive, CHRIS ALTIZER, MBA, MA consults and coaches executives and lectures on business, management. and inclusive leadership. He has led teams and worked with senior leaders across industries around the globe. His research and work have been published in journals and covered by Forbes Magazine. Chris practices and teaches mindfulness, yoga, and martial arts.
GLORIA JOHNSON-CUSACK, MPA, is a servant leader and changemaker who consults to leadership teams and boards of public and private foundations committed to advancing diversity, equity, and inclusion in education, financial security, and health. She lectures at Columbia University and serves as Board Chair of the Firelight Foundation supporting communities in Africa. She holds degrees from American University and Columbia University.

** Business Book Awards 2023 Finalist **

Coaching Outdoors offers a journey of professional development, personal development and enriched wellbeing.

Coaching Outdoors supports practitioners to step outside and make the most of what nature can offer the coach, client, organisation and planet.
It contains essential practical advice and activities, together with engaging case studies and research – all laid out in an accessible and logical format.

Discover how to:

• Articulate the benefits of coaching outdoors from a place of experience
• Contract for psychological safety outdoors
• Find resources in nature
• Collaborate with nature as a coaching co-facilitator
• Engage with nature when working remotely with clients

Coaching Outdoors is the first handbook specifically on the value of coaching with nature. It is an invitation to leave the fast-paced, technology-focused world and reconnect with what really matters, in an environment where we were born to thrive.

LESLEY ROBERTS BEd, MSc is an executive coach and adventurer who has been coaching outdoors since 1999. Her academic research focused on how nature can support coach and client. After 16 years with Mars Inc she founded Brave Conversations, working with global teams and individuals to unlock their potential. In 2019 she founded Coaching Outdoors to bring the benefits of partnering with nature to as many people as possible.

This is a book about working with large teams of people. Whether your team involves 30 people or 3,000, the organizational dynamics are significantly different for a project manager used to dealing with smaller teams. As the project scales up in size and complexity, the processes and skills required change. As project leader, your focus moves from the technical aspects of project delivery to enabling, facilitating and integrating the different sub teams into a cohesive whole.
Big Teams examines the research on team dynamics and the latest thinking on leadership in a project or program environment. It features stories and case studies based on interviews with project leaders from a range of major projects and programs.

Structured around three core themes - Alignment, Engagement, and Resilience - it gives you invaluable, practical guidance on setting up and running an effective team of teams.

As with all Tony Llewellyn's books, Big Teams is written in an accessible style with the focus on real-world application, but the academic underpinning is rigorous and will be a useful reference for any student studying project leadership.

A beautifully simple guide to the relationship skills we all so deeply need, but most of us don’t know how to access. This book belongs firmly on the curriculum for creating a more peaceful world.
Dr Scilla Elworthy, three times Nobel Peace Prize nominee

This book is a tool box. Keep it close at hand and dip in often.
Jim Carter OBE and Imelda Staunton CBE, actors

Brilliant, easy to understand, and applies with equal force in personal and professional contexts.
Sharif Shivji QC, barrister specialising in commercial law

Why weren’t we taught this at school? introduces Needs Understanding, a fresh approach for finding creative solutions and building relationships at home and at work. It’s based on one simple idea: we’re all on a quest to meet our underlying human needs – such as belonging, knowing we matter, and fun.

Whether you are trying to make a tricky decision, communicate more effectively, parent the way you want to, or make a difference in the world, Needs Understanding can help.

• Understand the ‘fingerprint needs’ that drive your behaviour
• Discover 10 ways you listen that alienate other people, and what to do instead
• Stop blaming yourself and others, and fix what’s going on underneath
• Find creative solutions to difficult problems by ‘walking around the mountain’
• Empower yourself to change the world.

Alice Sheldon is the creator of Needs Understanding and shares it globally with individuals and organizations.

www.needs-understanding.com

Master the 7 essential management skills to become the leader your team want to follow.
Why is it that so many managers see the challenge of managing people as Mission Impossible? Is it because people are impossible? Is it because they’re all inherently lazy, or stupid, or out to undermine you?
No. People are full of potential and passion - they want to be engaged in what they’re doing, and valued for doing it well. So how can you tap into this passion and potential to become the leader your team want to follow.
The answer lies in the 7 Essentials that every manager must master to engage their people and build them into a high performing team.
Mission: To Manage challenges the reader to examine their mindset around managing people and to master the skills and strategies essential to success in their new role.
While sharing the theory, Mission: To Manage is all about implementation and action, focused on sharing tips, strategies, worksheets and quick wins that can be put into practice immediately; giving the manager both the strategies and the confidence to become the leader their team want to follow.

Negotiation is everywhere. Even though we use it all the time - at work, at home, with family and friends – many of us are negotiating without realising it. Negotiation can be described as the process of getting what we want, from people who want something from us and is an art built around the science of a defined process, the Scotwork 8-Step Framework.

For a number of years, our negotiation experts have written about the issues of the day and have compiled a selection of negotiation stories for this book. Once Upon a Deal… brings colour to our framework to help you think differently about negotiation and help you be more in control and confident to enable you to get what you want and contribute to enhanced collaborative interactions.

Get ready…

SCOTWORK has been in the business of developing capability in commercial negotiation for nearly 50 years: these entertaining stories are drawn from the team’s extensive and rich experience across many sectors and situations

Whatever you’re going through with your business, and whatever stage you’re at, this book can help. Entrepreneur Nick Suckley has built four start-ups and managed three exits over the last 20 years, through good and bad economic times and all the ups and downs, the challenges and joys, of being your own boss.

He’s distilled his many years’ experience – good and bad – into these 75 life-lessons for starting, growing and selling companies.

Start. Scale. Sell.will help you navigate your journey as a business owner.
Discover:

· the importance of acting like an entrepreneur – even before you take the plunge;

· the simple Golden Rule for maximising profits

· why investing in yourself and your own learning is so crucial

· how to hustle and when to pivot

· the secrets to building a strong brand

and much more.

These bite-sized lessons offer accessible, no-nonsense advice for even the most time-poor entrepreneur. It’s a blueprint for business success from an author who has been there, done it and has several T-shirts to prove it.

Nick Suckley is a successful serial entrepreneur with the battle scars to prove it. Now you can take advantage of the lessons he learnt the hard way.

***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE***

Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources.

Lucy Werner is founder of The Wern, a PR and branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses.

**Business Book Awards 2024 Finalist**

To survive disruption, organizations need disruptive leaders.

So they hire them. And then they fire them.

It’s the open secret everyone in the leadership industry knows but nobody is addressing: leadership culture is toxic, and leadership systems have failed. Publicly, organizations say they want leaders to be innovative thinkers who challenge the status quo. Privately, conventional leadership culture wants nothing of the sort. Leaders deemed as ‘a bad culture fit’ quickly find themselves marginalized, ostracized, and even exorcised. The qualities that get them hired are the ones that get them fired. Yet, these rebels and nonconformists often embody the very leadership qualities that organizations so desperately need to navigate disruption and adapt to the “new normal” of constant change.

Radically refreshing and practical, this book identifies five leadership qualities (F.I.R.E.D. Leadership™) that are key to tomorrow’s leadership success and offers a step-by-step blueprint to show organizations how to integrate these five crucial qualities into their current leadership identification, recruitment, onboarding, and development processes.

'Exactly what we need to fix our broken leaders.’- Whitney Johnson

‘A necessary read for anyone wanting to lead bravely.’ John Spence

Leadership maverick Paul McCarthy shows organizations how to reframe how they view their troublemakers, agitators, rebels, oddballs and shit-stirrers – to see the hidden leadership qualities driving those behaviors, and why they need them so desperately.

**FINALIST: Women’s Literature (non-fiction): Next-Generation Indie Book Awards**

Sensitivity is a superpower.

This is the era of emotion: EQ training for employees, empathy in leadership, the Experience Economy of consumers. But how do we access the full potential of creativity, originality, innovation, intuition, flexibility, and inclusiveness that emotions can unlock? Through sensitivity.

Sensitivity is the degree to which we sense and perceive the world. For too long we have seen it as a weakness, especially in business: Elena Amber demonstrates that it is the source of our most authentic strength, and our superpower for the future.

Elena Amber brings her years of research in human experience and psychology, focused particularly on emotional engagement, her international business experience and her profound meditation practice to show how connecting to emotions by embracing sensitivity unlocks our most extraordinary and profound faculties.

**Business Book Awards 2024 Finalist**

How to ‘do’ EDI…

Unless you’re consciously including people, you’re almost certainly unconsciously excluding people. Discover 99 decisions and 5 simple habits for creating more inclusive organisations, inside and out.

Rather than top-down change initiatives involving huge teams, Catherine Garrod advocates for combining skill and will to guide people in their everyday thinking. Then developing reporting to create social accountability and track departmental progress.

When every voice is heard, every person is empowered and everybody takes action, the outcomes are extraordinary.

This is the ‘how to’ book of EDI*.

Catherine led Sky to become the most inclusive employer in the UK, with 80% of teams increasing their diversity. Now as the Founder of Compelling Culture she blends the power of listening and data to transform the organisations she works with, collaborating with leaders and their teams to define the practical actions they can implement today, tomorrow and the day after.

…one decision at a time.

*Equity, Diversity, Inclusion

The Golden Thread is a blueprint for authentic organizational culture: what it is, what it isn't, why it matters, and how to build it.

If you are passionate about creating an environment where people thrive, you’ll understand the value of real engagement and values alignment. But how do you make it happen? Consciously or not, company culture runs like a golden thread through any organization, and where it is not thoughtfully nurtured it unravels - leaving a toxic environment filled with bureaucracy, politics and poor mental health.

The Golden Thread guides business leaders through this concept – exploring cultural diagnostics and revealing what they really mean. This book will show you how to design and develop your own target culture, one that is right for your people and business. It then takes you step by step through the employee lifecycle, helping you to weave your new cultural and values through everything to build a happy, healthy, high performing organization.

Leanne Hamley is an experienced leader and business coach specializing in behavioural change, leadership development and organizational culture.

**Business Book Awards 2024 Finalist**

Write a self-help book that makes a difference

If you’re a coach, therapist, or trainer wanting to write a book that transforms your readers’ lives, you may feel unsure about what’s involved. How do you translate the words that come so effortlessly when you’re with a client into inspirational and convincing advice on the page? What’s the secret?

This is the book that guides you on your journey to becoming a successful self-help author. It gives you everything you need to write, publish, and promote a book that does justice to your ideas and expertise.

DEFINE YOUR BOOK

Understand what you want to achieve with your book, the exact topic
to write about, who your readers are, and what kind of self-help guide
it will be. So many authors miss this vital step.

OUTLINE YOUR BOOK

Discover easy and effective ways of structuring your content so that
it effortlessly takes your readers from problem to solution.

WRITE YOUR BOOK

Learn how to win over your readers’ hearts
and minds by writing clearly, persuasively, and authentically.

PUT YOUR BOOK OUT THERE

Uncover the mysteries of editing, publishing, and marketing your book so that it reaches a ready-made audience of willing readers.

GINNY CARTER is a bestselling ghostwriter of over 25 books, a book coach, and an award-winning author in her own right. Specialising in self-help guides, business books, and memoirs, she’s ghosted books on a wide variety of topics. Ginny is also the author of the award-winning Your Business, Your Book, which takes you through the key steps for planning, writing, and promoting a business book.

Learn more at www.marketingtwentyone.co.uk

** Business Book Awards 2023 Finalist **

Women leaders across the globe are experiencing the influence gap. They struggle to get their voice heard in meetings. They can’t get a seat at the table for the decisions that matter. It’s a systemic problem, not a problem with women.
It’s no wonder so many talented women experience imposter syndrome!

Closing the Influence Gap empowers women leaders to successfully navigate the workplace, leading their way and changing it for the better. It is a reference tool packed with practical strategies and a troubleshooting section which women can draw on daily to tackle the challenging conversations, decisions and situations they face.

It shows women how they can believe in themselves in challenging situations, helps them to get the recognition they deserve as leaders and provides them with the influencing skills they need to get their voices heard and increase their impact.

Carla Miller is a leadership coach and chart-topping podcast host who works with women in management and leadership roles to develop their careers and their confidence. Hundreds of women leaders from global companies, the public sector and charities have taken part in her Influence & Impact programme.

***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE***

Now more than ever, the scientific and medical community is under the microscope and in front of the media. Science matters, and in a post-truth world it’s more important than ever for scientists and physicians to be heard.

But there’s a challenge. To get people to listen, you can’t communicate in writing alone anymore. You need to speak up and be seen - on stage, online, and on camera. To do this well you need to master the art of influential speaking, which is something you weren’t taught at university or medical school.

This book teaches you how to become a compelling scientific speaker so that you can put your message across with confidence and clarity, both online and in person. It’s written by a speaking coach with 25 years of experience in science communications.

Part One shows how speaking can help you to win the war of attention, benefiting both your field and your career.

Part Two explains how to craft your scientific message in a way that connects with your audience and achieves your goal. Including how to be memorable, handle the Q&A, and communicate risk.

Part Three gives you a tool kit for speaking with energy and conviction in all types of situations. These include virtual channels, which are particularly important in the post-COVID era.

Jo Browning is the Founder and Managing Director of Filshie Browning Associates, and its Principle Consultant. She has 25 years of experience in verbal communication skills, and helps scientists and physicians to improve their content, competence, and confidence, so that they can communicate with impact and authority. This enables them to enhance their reputations and build more effective relationships with both their peers and others.

How would you like to lead yourself towards extraordinary results without ever stopping yourself in your tracks?

You are driven, goal-orientated and aspire to more: you are a leader, at work and at home. So, how do you step up to that next level? By getting out of your own way and pushing through your fears and past your comfort zone. But reaching that edge is scary...

In Lead Beyond The Edge, Frederique Murphy provides you with the mind strategies you need to rewire your brain for success. You will know how to overcome any challenges to accomplish anything, anytime, anywhere.

• Discover scientific strategies to lead transformations from within.
• Learn by doing more than just reading to enhance your cognitive functions.
• Access a powerful 12-step framework to fire up your brain on command.

You can lead beyond the edge but only if you know what to do when your brain resists. Thanks to Frederique’s actionable strategies, memorable science and personal stories, experience self-directed neuroplasticity by building this bold path and make your extraordinary happen!

FREDERIQUE MURPHY is a leadership mindset strategist, who inspires and equips leaders to move through extraordinary change. With her Mountain Moving Mindset platform, as an international keynote speaker and award-winning consultant, she works with global organizations, tapping into the power of their leaders’ minds to rewire their brains for success. Frederique lives in Ireland with her husband, and off stage, you will find her baking, practicing yoga, hiking or dancing.

***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE***

It’s never too early to start thinking about how you’re going to exit your business.

The Beginning of the End guides you step by step through thinking about your options and preparing both mentally and financially, to setting up your business to sell as simply and profitably as possible.

As you discover more about your business’s potential, you may decide to take an alternative route to retirement – fretirement, retiring from your business without selling it. This book helps you to consider all your options.

Dr Terri Bourne, entrepreneurship expert and business owner for over 20 years, shares her experience and insights to assist business owners in successful retirement and exit planning.

Is your senior leadership team fully aligned and ready for fast-paced change?

Even the most cohesive teams can find themselves derailed by the uncertainty of change. High workloads increase stress, changing priorities cause confusion and the frustration of unresolved differences of opinion creates tension and division in teams. Join thousands of leaders and teams who have already benefitted from revealing the hidden dynamics of their non-verbal behaviour and discover how you too can use it to align your team, reduce stress, increase understanding and resolve differences of opinion with more trust and transparency so your team:

• Is full of vitality and vigour, excited about possibilities
• Has clear objectives, pulling seamlessly together in one direction
• Knows exactly what to think, say and do to get the best from each other

Drawing on a decade of Equine Facilitated Leadership to fine-tune the skills of leaders and teams, Opus reveals the 12 hidden dynamics that every team needs to make visible to achieve optimal team performance

“Unambiguously brilliant.” Adrian Packer CBE, CEO, Core Education Trust

“Opus could seriously result in a significant improvement in both relationships and performance, for you and your teams.” Gina Lodge, CEO, The Academy of Executive Coaching

JUDE JENNISON is an Executive Team Coach, developing senior leadership teams through disruptive change. She is the creator of the Leadership Academy Online and works experientially with a herd of horses to provide life-changing aha moments that reduce stress, align teams and accelerate results.

Leaders are under increasing pressure to ensure their businesses are gender-balanced and inclusive for the benefit of the economy and society.

But how? And what does that mean for YOUR business?

This pioneering book is a route map to help leaders get started and navigate the way to leading a high-performing gender-balanced business. It features:

• An easy-to-follow 6-step guide with practical advice and solutions
• Case studies to illustrate how businesses like yours have implemented winning ideas
• A compelling 5-minute pitch to inspire your team to take action

Fixing the gender gap is a key indicator of an effective leader in the 21st century, and gender balance is essential to enable transformational business growth.

Julia Muir is the award-winning Founder of the Automotive 30% Club and CEO of Gaia Innovation Ltd.

***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE***

Brand Yourself walks you through everything you need to know about creating a business brand, from brand strategy to picking out fonts, building your personal brand and affordable creative tips to make an impact with your business. Packed with practical exercises, examples and industry hacks and supported by an extensive interactive playbook online, this is the essential guide for business owners on a budget. Build a brand that stands out and that connects with the people you want to reach.

Lucy Werner is founder of The Wern, a PR and branding consultancy, She is also author of the bestselling Hype Yourself and a publicity expert who is a speaker, lecturer and course creator.

Hadrien Châtelet is the creative director of The Wern and leads the design arm of the business. He is also cofounder of Lucy’s two children and they work together in their garden in east London.

Together they have over 30 years’ industry experience and have taught thousands of entrepreneurs how to stand out and find success.

**Business Book Awards 2024 Finalist**

Write a self-help book that makes a difference

If you’re a coach, therapist, or trainer wanting to write a book that transforms your readers’ lives, you may feel unsure about what’s involved. How do you translate the words that come so effortlessly when you’re with a client into inspirational and convincing advice on the page? What’s the secret?

This is the book that guides you on your journey to becoming a successful self-help author. It gives you everything you need to write, publish, and promote a book that does justice to your ideas and expertise.

DEFINE YOUR BOOK

Understand what you want to achieve with your book, the exact topic
to write about, who your readers are, and what kind of self-help guide
it will be. So many authors miss this vital step.

OUTLINE YOUR BOOK

Discover easy and effective ways of structuring your content so that
it effortlessly takes your readers from problem to solution.

WRITE YOUR BOOK

Learn how to win over your readers’ hearts
and minds by writing clearly, persuasively, and authentically.

PUT YOUR BOOK OUT THERE

Uncover the mysteries of editing, publishing, and marketing your book so that it reaches a ready-made audience of willing readers.

GINNY CARTER is a bestselling ghostwriter of over 25 books, a book coach, and an award-winning author in her own right. Specialising in self-help guides, business books, and memoirs, she’s ghosted books on a wide variety of topics. Ginny is also the author of the award-winning Your Business, Your Book, which takes you through the key steps for planning, writing, and promoting a business book.

Learn more at www.marketingtwentyone.co.uk