Advantage Media Group Inc.

Disruption creates opportunity for those who embrace change. New winners and losers will emerge. This book will help you and your companies thrive in the age of disruption and navigate a changing environment.

The informational and technological revolutions have forever changed the practice of medicine. We analyze data in a flash and marketers deliver it with pinpoint accuracy at just the right moment. When patients put their trust in our brands and place their lives in our hands, marketers have to quickly analyze the data accessible to us so we can deliver the right information at the right time, all while navigating the complexities of industry regulations. Timely messaging through the patient journey provides marketers today with an unprecedented opportunity. We must capitalize on this opportunity in order to stay relevant and profitable in the changing landscape. Results shows you the biggest trends happening now so you can be heard above the noise, deliver meaningful value, and build real brand loyalty to drive your pharmaceutical and healthcare marketing far into the future. This book is essential reading for developers, manufacturers, and marketers of pharmaceutical and healthcare companies as well as the agencies, partners, publishers, suppliers and other service providers that support them in their marketing efforts.

Authors RJ Lewis, Scott Weintraub, Brad Sitler, Joanne McHugh, and Roger Zan each share key insights into the growing trends in healthcare that you need to understand in order to better market your products. Join them at the front line as they speak to over a dozen executives of global pharmaceutical manufacturing companies to hear the technology, regulation, and the ever-shifting marketing challenges they see in front of them that could spell big opportunities for your company.

You’ve worked hard and planned carefully so that one day you can retire comfortably.
That time has finally arrived. So why doesn’t it feel as carefree as you imagined? After building your retirement account, it’s time to take money out and use it for everyday expenses — and that requires an entirely new approach to financial planning. You have lots of questions.

This book is a step-by-step guide to the answers you need to let go of your concerns. The key is to enlist the help of a financial professional with the experience to understand your needs now that you’ve retired.

Learn which questions to ask and what answers to expect from an advisor with the specialized knowledge to help you enjoy the worry-free retirement you deserve, so can make your golden years the most meaningful and rewarding years of your life.

The secret to building a high-performing team isn’t “better people”—it’s a better you.
What would it take to inspire your team, your staff, your people, to be their best? No matter what business you’re in or how many people work under you, the answer can be summed up in one word: leadership. Great leaders know how to motivate, encourage, and help others to perform at their highest levels. But what does it take to become a leader that people are eager to follow and will strive to please?
Bob McCall knows. He applied a career-long study of successful leadership ideas to his own management style, and rose rapidly through the ranks to the top tiers of management in the energy industry. Now, through this book, he’s sharing his powerful insights and practical strategies to empower you to build your own high-performance team. Within its pages, you’ll learn: • why how we treat people matters, • how to connect with your people and inspire their loyalty, • how to stop a toxic office culture from infecting your team, and • how expectations drive excellence.
If you want a better workplace in which high performers will flourish that fosters creativity, problem-solving, and good feelings it all begins with a better you. Everything you need is in your hands.

There are endless books out there about businesses that had their core principles for success baked right into their corporate DNA from the beginning. This is NOT that book. Believe in Better: The Evolution of Core Principles That Pioneered an Industry is the business book for the rest of us. For those who figure things out as we go along, always working to make tomorrow better than yesterday.

In this captivating narrative, industry pioneer Damon Stafford shares the journey of his company, Alpine Intel―a bootstrapped start-up that exploded to over 1,000 employees and a valuation of half a billion dollars in just over ten years.

As CEO of Alpine Intel, Damon is responsible for creating strategic direction, executing growth initiatives, and overseeing the executive management team. He leads the organization with his passion for building scalable, profitable growth through a combination of people, software development, and process automation.

Believe in Better is Damon’s journey to discover these core values, based on the business principles detailed in the book―evergreen principles like transparency, teamwork, and embracing change. Whether you are a C-Suite exec or senior leader embedded deep in the unique Insure-Tech space, or maybe you are a hungry entrepreneur who is simply looking for tried-and-true guidance on evolving your own core business principles, this book is a journey that is certain to entertain, enlighten, and inspire.

Stop Eating Yourself Sick. Take Control Of Your Health.

The United States will not be able to afford metabolic syndrome, a combination of disorders including obesity, diabetes, cardiovascular disease, elevated cholesterol and fatty liver—all of this is caused by poor eating habits. This could be a potentially fatal epidemic if not controlled, and most importantly, it can significantly impact the health of your children. If present trends continue, an American has a 57 percent chance of being obese at the age of thirty-five.

So, what’s the solution?

Joseph S. Galati, MD, has decades of experience researching and studying the effects of poor eating habits. After witnessing so many patients with metabolic syndrome, he wrote Eating Yourself Sick: How to Stop Obesity, Fatty Liver, and Diabetes from Killing You and Your Kids to raise awareness of the health issue that’s sweeping across the United States. In this book, you’ll learn:

• The symptoms and challenges of metabolic syndrome
• How family structure is critical to your physical well-being
• Different diets and food choices that can prevent and treat diseases
• The importance of exercise in the face of metabolic syndrome

Now is a time to take charge of your well-being, whether you’re maintaining good health, or striving to achieve it. Dr. Galati seeks to give you the knowledge you need to defeat metabolic syndrome, and live a happy, healthy life.

Break Free From Ordinary Business Leadership
HOW DO YOU LEAD YOUR BUSINESS? No two companies operate the same way and neither should their styles of leadership. Unfortunately, many corporations use the same leadership methodologies and are afraid of deviating from the status quo. Business partners MICHAEL D. NOVAKOSKI and JOHN M. PARKER of Elzinga & Volkers, a Michigan-based construction company, believed a different way was possible. In their book, Become Unmistakable: Start the Journey from Commodity to Oddity, Novakoski and Parker examine how business leaders can tap into their “right-brained leadership” to foster a creative and employee-centric culture. This book will show you how changing your leadership perspective and moving away from the commodity mindset can reap immeasurable benefits to your business.

2024 Axiom Award Silver Medalist in Independent Thought Leadership

How do we embrace being generative to sustain excellence in the workplace?

The modern working world doesn't leave much time for reflection. Leaders in particular are encouraged to speed ahead, make quick decisions, and seek swift solutions to any problem that may arise. However, the full-speed-ahead approach can backfire. By taking time to pause and reflect, it’s possible to notice new pathways and develop innovative solutions that allow for impactful results.

Executive coach Janet M. Harvey has worked with leaders and teams around the world to explore the common tensions that arise in the workplace. Her conclusion? Tension in the workplace is inevitable. It’s how you navigate it that determines whether you will sustain excellence—or flame out.

In this book, Janet explores the vehicle of generative change as one way to navigate tension in the workplace. Using real-life case studies and personal anecdotes, she compiles decades of her work as a coach to introduce readers to the vehicle of generative change. Each chapter includes activities and reflection exercises, making this an actionable guide that anyone can use to explore the value of generative change for themselves.

Find Confidence through Orthodontics

A beautiful smile is much more than just straight teeth and a good bite. It can boost your self-confidence, increase happiness, and even make your first impression on others memorable. But what if you’re unhappy with your smile and not sure about your options to change it?
Orthodontics can not only give you a beautiful smile, it can also improve your overall oral health. Dr. Ana Castilla understands this well, having had orthodontic treatment herself. A board-certified orthodontist and educator at heart, Dr. Castilla seeks to inform readers all about orthodontics in The Smile of Your Life: Everything You Need to Know for Your Orthodontic Journey.

By reading this book, you will learn:
• the different treatment options available,
• how to choose the best orthodontist for you and your family,
• about the orthodontic process and what life is like with braces.

With so much information out there, it’s important that you are reading information you can trust. A beautiful smile is a gift and Dr. Castilla wants to make sure you have all you need to know to confidently get started on your or your child’s smile journey.

Tom Osborne's Leadership Principles • Be a servant leader. Sacrifice yourself for the benefit of others. • Accentuate the positive and empower those around you. • Focus on your values and principles and stay true to them. • Bring a sense of teamwork through loyalty and unity. • Do whatever you can to help make a difference in the world. • Whenever you deal with adversity, learn from the experience. • Focus on what matters most: character, principles and process. • Mentor someone and leave a legacy of spirit and perseverance.

Master the Skills to Get What You Want EVERY TIME ™

Most of us are not natural-born negotiators. We may be afraid to ask for what we want, so we go without. Or we ask for too little. Sometimes we demand too much.

Well, those days are over.

Negotiate like the Pros™, The Essential Guide to Effective Negotiating will help you master the strategies and tactics that work in any situation. Confidently convince your spouse to help with the housework, hammer out an acceptable compensation package with your boss, buy a house, and much more.

Inside, you’ll discover the step-by-step essentials to effectively:
• Prepare a negotiation strategy
• Establish ground rules
• Read your opposition
• Break down communication barriers
• Control the negotiation

Let author and longtime criminal trial lawyer, John Patrick Dolan, teach you how to bring your best to any bargaining table.

More Leads. Free Publicity. Speaking Opportunities. Ultimate Authority & Credibility.

Do you want more growth from your business? More leads? More customers? More income?

21 Ways to Build Your Business with a Book teaches you how to quickly and easily use a book as rocket fuel to propel the growth and expansion of your business.Inside, over 30 business professionals who became authors reveal how they have used a book to grow their business.

You will learn (in less than 5 minutes each):

• How financial advisor and author Brian Fricke used his book to generate new leads that immediately resulted in $50,000 in new revenue. (Page 61)
• How consultant and author Tara Kennedy-Kline used her book to gain the attention of the media and landed a 7-minute feature on The Today Show. (Page 52)
• How attorney and author John Patrick Dolan used his book to become the authority and establish recurring guest appearances on Fox News, MSNBC, and CNN as the "legal expert." (Page 77)
• How fitness model and author Jennifer Nicole Lee used her book to launch a multi-million dollar product line. (Page 136)
• How speaker and author Steve Gilliland used his book to increase his speaking fee, sell tens of thousands of copies, and build a 7-figure speaking business. (Page 165)

From Backroom to Boardroom is not a book about technology, data models or the latest in a series of bright and shiny toys so loved by marketers. It is a book about building a strategic marketing operations organization that transports marketing from the backroom to the boardroom.

The journey begins with defining the new breed of marketing leadership and continues by exploring the integration of business acumen, marketing experience and the power of the digital age. This book is a practical guide that will help you reimagine, rescript and rearchitect the role of marketing forever.

Divorce Doesn’t Have to Be Scary

What’s holding you back from leaving your failing marriage? If you’re like most women, the answer is probably fear. Fear over where you will live, what will happen to your children, how you will support yourself, and more. Just what will you have to give up in order to finally have the peace you want and deserve? The rumors and misinformation around divorce can be enough to scare some women into staying in marriages that aren’t working—even when those marriages are abusive. But you don’t need to let fear force you to settle for an unhappy life. You can escape your marriage without giving up the things that matter most to you. I Want Out: A Woman’s Guide to Finding Peace Through Divorce will show you how.

I Want Out is written by Bill Gentry, A Georgia divorce lawyer with over 35 years of experience helping women escape failing marriages for better, happier futures. While the book focuses on Georgia divorce law, it provides a comprehensive overview of how the divorce process works in any state, illustrating what happens at each stage, what to expect, and what you can do to ensure the best possible outcome for yourself and your family. Packed with emotional stories of real clients who’ve endured the challenges of divorce and created better lives for themselves, this step-by-step guide will empower you with everything you need to know to take control of your life and find the peace and happiness you deserve.

Winning the NBA Championship in 2008. Losing in the NBA Finals in 2010. Though they were completely different endings, emotionally, both were amazing learning opportunities that author, Kevin Eastman, experienced as a member of the Boston Celtics coaching staff. These events, and many others from Kevin’s forty-plus years in the game, have motivated him to write Why the Best Are the Best. Kevin will take you behind the scenes and share an up-close look at how and why the best are the way they are. Why the Best Are the Best examines strategies to help you overcome mistakes and failures, as well as ways to turn them into your own personal success plan.
More importantly, this book will help you see that these same mindsets, habits, and strategies are not just for elite athletes or the otherwise famous. We can all insert them into our lives and careers to help us become our best. The best are the best, in part, because of the words they choose to live by. The best individuals and teams define their words, respect the power of those words, and use those words as a foundation for all they do. This book provides the 25 Power Words that will help you learn from the best to create a framework and mindset to become your best.

The Advantage of Other is a practical, personable guide for anyone who has the right intentions around Diversity, Equity and Inclusion, but doesn’t have the tools they need to create a long-term, sustainable cultural shift in their company culture.

If you are a little intimidated by the concepts of Diversity, Equity and Inclusion, this book will teach you everything you need to know about transforming your workplace from the inside out.

The chapters will touch on the five pillars of an organization: People, Presence, Pipeline, Partners, and Profits. Each chapter includes personal stories and struggles, clear goals and objects, and actionable objectives and recommendations for personal and professional transformation. Written in a clear, personable and easy-to-understand style, this book will take you step by step through the process of creating a culture of inclusivity to build a high performing team.

FREE YOUR BUSINESS, FREE YOUR LIFE
Are you trapped by long hours chasing your business goals?
Do you wish for a better way to achieve the lifestyle you desire?
If so, it’s time to stop working just for your business and to start making your business work for you.
Whether you are an entrepreneur just starting up, or an owner who has run a business for some time, the content in this book will help you set up your business to eliminate chaos, stress, and overwhelm. It will show you how to get on the road to business freedom. Whatever your business, the steps in this book allow you to create a path that is meant for you.
Are you ready to transform your business to create the lifestyle you desire?

Understanding The Human Connection
In spite of advancements in technology that have allowed for more online “connection,” loneliness is on the rise. Chronic loneliness is now seen among all ages and is quickly becoming an epidemic. What can be done to solve this human disconnection in a technologically connected world?
As chairman and CEO of Birkman International, Sharon Birkman helps organizations focus on personal and professional development using the Birkman Method, a comprehensive assessment of interpersonal and occupational strengths to address issues of appreciative awareness.
Focusing on social psychology, Sharon and Birkman International have helped not only organizations but also individuals find their careers, voices, confidence, and relevance amid the families and groups that surround them.
Sharon Birkman wrote Creatures of Contact: Why You Need More Than a Personality Test to arm you with a better, more accurate understanding of yourself and those around you so you can have the opportunity to become a stronger leader, a more effective coworker, and a happier spouse or parent.

TOOLS TO CREATE A WORKPLACE YOU LOVE

Imagine, for a moment, a workplace where you and your co-workers:
• Share a clear and common purpose.
• Conduct open and respectful conversations.
• Easily build commitment to new ideas and approaches.
• Use simple tools to guide decisions, actions, and accountability.
• Find opportunities to innovate, learn and grow.
• Have complete trust and confidence in one another.

This workplace does exist—a workplace where people think differently and achieve their goals, crush the competition, turn customers into enthusiastic fans, and love going to work every day. It’s called a Collaborative Workplace and it starts inside this book.

Follow the story of an almost fictitious finance grad as he experiences four different workplaces. You are likely to find your own workplace among them. Then, get the Breakthrough Tools you need to make the shift to a Collaborative Workplace wherever you are and regardless of your job title.

Creating a Collaboration Breakthrough is not only doable, it is essential in today’s highly chaotic, competitive, uncertain, and ever-changing business landscape. The only question is: Do you have the courage to make it happen?

Are You Ready? Start Now!
Change can be unsettling. As we experience transitions in our lives, they are times of uncertainty. This book offers women insight into being financially prepared for life-changing passages such as starting a family, changing jobs, getting a divorce, planning for retirement, and dealing with the loss or incapacitation of a spouse/partner. Women facing these situations are able to chart their course when they possess the tools and information necessary to make the best decisions possible.
As a Certified Financial Planner®, Certified Divorce Financial Analyst™, and Certified Financial Transitionist®, Carol Khouri shares her advice with women of all ages in her book A Road Map for Life’s Detours: Planning for the Unexpected. Opening this book is the beginning to your more secure future. Chapter checklists help you start preparing for your tomorrow, today!
www.WomensFinancialHelp.com S U C C E S S I N PA R T N E R S H I P

UNLEASH YOUR TRANSFORMATION is an empowering read for business leaders. Change is the new norm as organizations need to stay ahead in an ever-faster-changing world. However, changing the status quo is hard and challenging. So how do you succeed?

Unleash Your Transformation offers a unique holistic and pragmatic approach–The Transformational Flywheel–to make change at scale happen. It’s not only based on decades of hands-on leadership experience in business, private equity, and consulting, but also on the latest research and inspiring case studies. The Transformational Flywheel consists of twelve wings (The 12 Ps) which need to be powered up. For each wing, you will find clear descriptions of what, why, and how, illustrated by case studies and supported with practical tools. If you want to shift gears, Unleash Your Transformation provides you with the insights and inspiration you need.

A Successful Business Is One On A Mission

IN A WORLD filled with uncertainties, tough judgment calls, and unclear business documents and financial statements, many small business owners struggle with growing their company. In Joey Brannon’s Grow with Purpose: Building a Mission-Driven Business, he draws upon his experience as a CPA and business consultant to share notable case studies of real clients with real problems to help you learn from their triumphs and mistakes.

Written for small business owners, Grow with Purpose is divided into three parts to help you easily learn how you can grow your company:

1. Finding your purpose
2. Maintaining the business
3. Growing with purpose

Beginning with identifying your VVWM Core (Values, Vision, Why, and Mission), the advice in this book will help you build a strong foundation that can support and foster success well into the future. Joey wants to make a difference one small business at a time. It’s time to get started with yours.

Dr. Tracee Perryman has always fought to follow her leadership call. In her unique and powerful guide, Elevating Women Who Lead, you will learn exactly how to do the same.

Despite the prejudices, blockers, and backstabbers she has encountered at every step of the way, she refused to give up on her dreams. Dr. Perryman will guide you through how to build up a strategy that works for your leadership!

Through her hard work and perseverance, she fought through all the obstacles and became a powerful leader in her field. And she never ceases to fight for what she believes in, standing up against injustice and inequality, and making a real difference in the lives of those around her. Along the way, she faced many challenges, both personal and professional. She grappled with the jealousy and resentment of those who were seeking to tear her down.

But through it all, she remained steadfast in her commitment to her vision, never losing sight of what is truly important.

In this exceptional book, Dr. Perryman will guide you through strategies to achieve the same in your professional and personal life!

This is a book of how to build courage, resilience, and perseverance in the face of adversity and obstacles. It is a testament to the power of the human spirit. It’s about the incredible things that can be accomplished when we refuse to let others define our limitations, and be ready to

answer your call!

Creating Beautiful, Straight Smiles
Getting braces has historically been frightening for some, especially those who are younger and still in school. But if the problems aren’t taken care of, they can only get worse. Due to technological advancements and breakthrough techniques, getting braces isn’t just a pleasant experience, but one that will change a life forever! Dental health is vital to not only your personal wellness, but your overall well-being. For something so important, your experience should be one you look forward to and anticipate. Dr. Pasquale has created a patient centric approach to orthodontic treatment that puts you or your child first, always. In Confident Smiles: Your Guide to Modern Orthodontics, you’ll discover what sets Straight Smiles Orthodontics apart and how they have created a unique environment focused on a comfortable, relaxed experience. You will also learn how to best care for your smile at every stage of your life, using it as leverage to: • Improve your overall health • Increase your self-confidence • Reduce your risk of disease • Unlock your full potential

Personalized and Comfortable Dental Care
Visiting the dentist has historically been a chore, a dreaded task, a necessary nuisance. However, if dental health isn’t maintained, it can lead to severe, preventable consequences like infection and chronic pain. Your dental health is vital to not only your personal wellness, but your overall well-being. For something so important, your experience should be one you look forward to and anticipate. You deserve a dental practice that exists in a category apart from all the rest—a “category of one.” Drs. David and Patti Bradley have created a patient-centric approach to dental care that treats patients like family.
In The Smile Secret: Your Guide to a Healthy Smile and a Healthy You, you’ll discover what sets Lake Oconee Dentistry apart and how they have created a unique environment focused on a comfortable, relaxed experience. You will also learn how to best care for your smile at every stage of your life, using it as leverage to: •Improve Your Overall Health •Increase Your Self-Confidence •Reduce Your Risk of Disease •Unlock Your Full Potential

How long have you been struggling with your weight? How much mental anguish and suffering have you endured in the process? Dr. Kwapisinski takes the heat (and a lot of guilt) off of people who have been losing the battle of the bulge. She examines and explains the key factors that affect your weight and puts you back in control.

It’s Not Your Fault You’re Fat! gives readers the tools they need to change their health and lives forever.
• See results fast
• Work with your body not against it
• Easier than you think
• Easy to read step by step plan

This book will dispel long believed food myths and reverse negative eating habits ingrained since childhood. It will guide you through detoxification, teach you what foods to buy, and which food your body craves, explain the importance of a positive attitude and stress management. Dr. Kwapisinski’s It’s Not Your Fault You’re Fat! Top 10 Things You Absolutely Must Know to Lose Weight for Good is easy to understand, simple to follow and gives readers the background knowledge necessary to understand and ultimately achieve weight loss.

MONETARY MINDSETS & MECHANICS FOR ALL SEASONS

The times, they are a’ changin’! The last two decades have witnessed dramatic shifts in technological, societal, and workplace trends. We live longer, switch jobs more often, and shift gears later in life. So why do so many of us still cling to obsolete financial concepts?
With Your Financial Revolution, longtime financial planner Danielle Howard shares stories, insight, and wisdom about the nature of money, how to prepare for each financial and economic season in your life, and how to avoid pitfalls along the way.
•Spring—Preparation: Develop a deeper understanding of how you interact with money and direct your financial course.
•Summer—Accumulation: Strategize to nurture, protect, and grow your version of prosperity.
•Fall—Distribution: Utilize your personal and financial assets to keep you on track with what is important to you as life and economic seasons unfold.
•Winter—Loss and Legacy: Prepare for and embrace tough times in order to propagate values and financial means for future seasons of renewal.

Now is the time to rebel against mainstream money mindsets. With a bold, fresh, poignant perspective, Danielle shares the tools, techniques, and temperaments that will help you to recognize, revitalize, and release your financial power in every personal and economic season you will pass through.

PLAN your FINANCIAL WORRIES away
Residents of Oklahoma plan for tornadoes. Just living there carries a risk of their home being swept away by a violent cyclone—so they prepare for the worst.
As a business owner or soon-to-be retiree, you also must plan for the worst. Markets will fluctuate and investments will falter, but with a plan, you can endure the trying times. David Stone has been helping individuals and business owners plan their financial matters since 1992, and in The Power of a Plan, he shares strategies you can use to improve your financial situation now and plan for the future.
Inside, you’ll learn how to: • manage and understand your cash flow • handle your insurance needs • manage the risk of your investments • oversee real estate investments • prepare for retirement • implement tax-planning strategies • leave an inheritance to future generations • identify business succession opportunities
You may not be in danger of tornadoes, but everyone is susceptible to financial ruin—with a plan, you can be more prepared to beat the odds.

In his late twenties, Doug Meyer-Cuno decided to abandon his budding corporate career to found his own company.
He would go on to grow Carolina Ingredients from a one-person operation into a multimillion-dollar manufacturing company with an international customer base, eventually selling the company to Mitsubishi. The pages within detail and examine the recipe Doug used for his own success to help others find their own, categorized into five main principles: Vision, Core Culture Values, Authenticity, Transparency, and Gratitude.
The Recipe for Empowered Leadership: 25 Ingredients for Creating Value and Empowering Others recounts the lessons Doug learned along that journey, from facing down his micromanager tendencies to embracing servant leadership as a coach and mentor to his team. Brimming with easy-to-read leadership strategies and the life-changing “defining moments” that developed them, Doug reveals the value that a strong, yet grateful leader adds to any organization and how to incorporate those principles into your own leadership practice and life.

America's Healthcare Affordability Authority, Dr. Josh Luke, Is Reviving American Businesses By Sharing Tactics to Reduce Healthcare Spending.
Healthcare is the only uncontrollable cost in your business. Year after year, hyperinflation in healthcare spirals out of control with no end in sight. Until now.
Dr. Josh Luke is a former hospital CEO, industry disruptor, and award-winning healthcare futurist who breaks down America’s complex and greed-ridden healthcare delivery system. Health-Wealth: Is Healthcare Bankrupting Your Business is the guide to understanding how your company can provide enhanced, personalized, and specialized healthcare options for your employees, while at the same time reducing overall spending on healthcare. Don’t let healthcare bankrupt your business—in Health-Wealth you will be exposed to nine simple, key steps that can transform your company. As a healthcare industry insider, Dr. Luke exposes the under belly of the healthcare delivery system and provides you with tactics that could ultimately save your business from millions of dollars in unnecessary over spending.

Learn How A Better Smile Could Change Your Life
Everyone considering orthodontics for themselves or their children needs to know that orthodontics does change lives. Is your child hiding their smile? Are you worried about how crooked teeth might affect their future? Yes, orthodontics involves improving one’s self-esteem, improving dental and nutritional health and improving speech all by changing one’s bite. Dr. Eric Turke’s intent in writing this book isn’t necessarily to entertain, but to inform.
Orthodontic treatment is a pretty big investment in both time and money, so Dr. Eric Turke understands parents and patients want to know more about what to expect and how the whole process works. One of his goals is to give you the confidence to make right decisions concerning orthodontic treatment for yourself or your child.
Other topics include: • The most commonly asked questions about orthodontics • Why my child’s smile so important • How to choose your orthodontist
As an orthodontist, Dr. Eric Turke does change lives—one smile at a time!

•Look Confident • Feel Confident • Live Confident
As the much-anticipated companion to The Mommy Makeover, Dr. Michael R. Burgdorf’s The Daddy Do-Over, reveals the truth behind the importance of a man’s physical appearance and just how much it can help you—or hold you back. He examines the recent popularity in male plastic surgery, especially in fathers who juggle a busy family and a busy career.
Speaking directly to dads, Dr. Burgdorf introduces a variety of options that plastic surgery offers, letting you find the perfect look for the lifestyle you live—or want to live. Discover no down-time, non-invasive options, as well as comprehensive procedures, to improve your appearance.
Dr. Burgdorf will help you learn: • THE PARADOX OF THE MALE DILEMMA. • WHICH DADS ARE GETTING PLASTIC SURGERY. • WHAT PROCEDURES ARE MOST POPULAR IN MEN. • THE HEALTHY REACTION TO A MIDLIFE CRISIS. • HOW VISITING A PLASTIC SURGEON CAN REVITALIZE YOUR CAREER.
Discover how The Daddy Do-Over can boost your confidence, reinvigorate your image, and lead to success in your business and your home life.

The United States has a long history as a leader of global innovation and of funding pioneering technologies that prove to be of benefit to the nation. The present moment is no exception. In fact, the next decade is likely to see increased involvement from the Federal government bringing to market the most innovative technologies under development. Author Kelly Carnes identifies the current moment as a golden age of opportunity for American innovators to partner with government, a moment in which there is bipartisan support for investing more aggressively in the development and deployment of leading-edge technology.

Next Generation Innovation collects insights from Carnes’ experience as an attorney for technology companies, her time spent working as Assistant Secretary of Commerce for Technology in the Office of Technology Policy, and her current entrepreneurial effort, TechVision21—a company offering exclusive assistance to technology visionaries interested in doing well by doing good for the nation. TechVision21 offers its clients the opportunity to collaborate with an expert team that is deeply knowledgeable about theories and models of innovation, the history of science and technology policy, and the details of U.S. government programs and budget-making processes.

Carnes’ wide-ranging experience makes her uniquely sensitive to the challenges facing entrepreneurs taking ideas and projects from inception to commercialization. With full awareness of those challenges, Carnes argues that technology organizations of all sizes and capabilities could be doing more to leverage U.S. government policies, programs, and funding opportunities to achieve their fullest potential. She writes, “In my company’s work helping innovators establish and sustain productive relationships with the Federal government, I try never to lose sight of two important details: the government wants to support projects that serve the national good—whether promoting security, health, a clean environment, ensuring a stable and safe food supply, promoting high quality job opportunities, or addressing climate change—and many innovators are driven by a desire to contribute to the national or global good. …From the long-term partnerships between government and industry that I have both participated in and witnessed, doing good is the truest satisfaction drawn by both partners.”

Next Generation Innovation sets as its task not only encouraging more entrepreneurs to consider the value of their ideas for promoting the national good but also guiding readers through a careful consideration of every step in the partnering process—from evaluating the partnership appropriateness of specific projects to setting priorities and developing a strategy that maximizes opportunity over the long term. In so doing, Carnes highlights the value of ongoing engagement with both program managers and policy makers as critical parts of any effort to promote one’s technology and achieve business goals.

There is much to consider and much to do when it comes to engaging in fruitful long-term relationships with the Federal government. Carnes couches her down-to-earth, detailed practical advice within an overall approach that recognizes the significant amount of effort and know-how involved: “I emphasize the importance of finding early on people to integrate into your team who can take you all the way through that journey—from initial research and strategizing to plotting effective communications across a variety of audiences, to finding ways of further enhancing successful, established partnerships.”

In response to the need for strategic, concerted effort, Next Generation Innovation can be read both as a primer for companies newly considering establishing government partnerships and as a timely reference for those looking to refresh and renew their approach.

A medical doctor’s personal battle to regain his health, happiness and youthfulness.

Growing Younger — Gracefully!

But you have a choice! You can surrender to time’s relentless assault — or you can fight for your life, roll back the years, and grow younger gracefully. Not with dyes, trusses, and girdles, but with solid, medical information, the kind that can tip the balance in your favor. With the advice from Vernon F. Williams, a Harvard educated, Albert Einstein-trained physician, you can actually grow younger — just as he did! Including Dr. Williams FIVE-STEP PROGRAM you can use every day in your battle with the clock!

“My Five Steps Wellness Program is designed to optimize your body’s systems and slow or reverse your biological age. These steps consist of body sculpting, whole body detoxification, weight reduction, bio-identical hormone optimization, and customized vitamin and nutrition. The five-step program is designed for everyone, but not everyone will need all five steps.”

What the Five-Step Program Can Do For You
• Reduce your weight
• Reduce your body fat
• Create a more desirable figure
• Optimize your hormones
• Reduce your stress
• Increase your sex drive
• Improve your metabolism
• Cleanse your body of unwanted toxins, bacteria, viruses, and funguses
• Decrease your blood pressure
• Improve your sleep pattern
• Improve your skin tone
• Increase your energy level
• Decrease your pain level
• Decrease your inflammation
• Decrease gastrointestinal discomforts
• Decrease your chances of getting coronary artery diseases, stroke, diabetes, or cancer
• Decreased your risks of other illness
• Improve your immune function

This is the amazing Five Steps Wellness Program pioneered by Dr. Williams in his own battle against aging and disease!

Sales Isn’t a Rat Race…It’s a Treasure Hunt.

The question is…how do you get to the treasure? With over thirty years of sales experience—from owning his own business to commission-only roles—Michael Hinkle shares the mindsets and practices he’s used to cultivate a multimillion-dollar sales career. With a refreshingly straightforward and simple perspective on how to build a thriving sales career, he lays out the common-sense strategies for how nurturing relationships and building wealth go hand-in-hand.

In Treasure Hunt: A Common-Sense Approach to Building a Successful Sales Career, you’ll learn:

• The best practices for establishing a long-term sales career
• How to become a motivated Sales Hunter
• How to handle your first impression with a prospect
• How to bypass the “sales wall” put up by prospects
• How to build rapport with both gatekeepers and decision makers
• How to develop the kind of trust which translates to deals
• How to navigate setbacks, mistakes, and disappointments
• How to build your personal brand and reputation as a problem-solver

Filled with engaging insights and real-life examples, Treasure Hunt guides you in a journey to make the simple mental and tactical shifts to cultivate sales success. Inside these pages are the common-sense tools to transform the average “salesperson” into a trusted expert who solves problems for prospects.

Getting Out Of A Company's Golden Handcuffs Is Going To Take More Than Magic
For fourteen years Darcy Holtzman had been going to her job as the chief financial officer at the largest independent office products dealership in all of North Carolina, Burgess Industries. And then, one morning, she arrives at work to discover the owner and CEO is retiring, an announcement she anticipated more than the one that came after it: she would be taking on the title of vice president, and her hothead, controlling colleague, Ron Marchetti, would be the new president. Darcy knew right then that his appointment would change the course of company—potentially irreparably—and that it would take even more time and effort on her and the other managers’ part to keep the company operating.
Though the story of Darcy and Burgess Industries in The Big Turnaround is one of fiction, author Ellen McIlhenny draws from her real-life experiences as a chief financial officer and business advisor to give life to the everyday workplace issues that plague most of us at some point in our careers. How the characters in this novel work together (or don’t) will provide you—whether you’re a CEO or a staff member—insight on how similar points of contention in our own workplaces can be avoided and negotiated through.

ENSURE YOUR FAMILY’S FUTURE IS FULL OF POSSIBILITIES

Many successful parents have spent their lives creating a financial bonanza for themselves, as well as their children and grandchildren. What they didn’t plan for are the unintended consequences that increased wealth brings. These include issues like entitlement and loss of work ethic among the rising generation, and increased potential for upsets, disputes, and strained relationships that can often progress to separation and even lawsuits. Richard M. Del Monte, CFP®, CWC, wealth consultant and author of ENDLESS INHERITANCE: Moving from Feuding to Flourishing in Your Affluent Family aims to help affluent families prepare for and prevent the destructive forces that wealth brings, and help them resolve all their conflicts, prepare the heirs to handle the wealth they will inherit, and create a scenario in which money becomes a tool to unleash and achieve the family’s greatest potential, now and in future generations. Seventy percent of affluent families fail at passing on wealth through the second generation, meaning the kids either squander all the money or wind up fighting with or suing each other.

Written as a guide, ENDLESS INHERITANCE: Moving from Feuding to Flourishing in Your Affluent Family, outlines how to prepare the rising generation of a wealthy family—not just to inherit worldly goods, but to be engaged and contributing members of the family, to appreciate their shared history, resolve conflicts quickly before they escalate, and to be able to handle the responsibilities and opportunities that come with wealth. As a wealth consultant, asset manager, and trained specialist in family dynamics, Richard M. Del Monte outlines a plan of action supported by resources and exercises to empower parents and children alike to start the often difficult conversations needed to overcome poor relationships, lack of trust, and entitlement. The book addresses financial planning aspects wealthy families should consider, as well as the family’s interpersonal relationships and training that need to be addressed to ensure their wealth and family harmony last for generations.

A must-read for anyone hoping to master their financial future.

Investment advisor Peter J. Tanous unravels the many myths surrounding risk, stock market gains and declines, and getting rich. Peppered with personal anecdotes and intelligible lessons, The Pure Equity Plus Plan offers a clear path to wealth for young investors with a minimum of effort and a maximum of historical evidence.

Backed by years of experience, Tanous clarifies diversification and probability by supplying the reader with tidbits of economic history that simplify stock market investing, making it comprehensible for even the first-time investor. Current investment theories practiced widely are debunked and replaced with an easy-to-use system―The Pure Equity Plus Plan―in this profoundly simple, yet deeply researched book.

COCKROACHES DON’T CARE WHERE THEY SPEND THE NIGHT, BUT YOUR CUSTOMERS AND TENANTS DO

Pest infestation is a scary situation, to say the least. But there is help—professionals who know how to handle and prevent stubborn pests and keep them away. In HERE TO HELP, Kevin Thorn provides you with the knowledge and resources you need to:
CONFIDENTLY CHOOSE THE BEST PEST CONTROL PROVIDER
PREVENT A PEST CONTROL CRISIS . . . SAVING YOU MONEY
ACHIEVE PEACE OF MIND KNOWING YOU ARE A RESPONSIBLE BUSINESS MANAGER OR OWNER
PROTECT YOUR BUSINESS BY AVOIDING COMPLAINTS, NEGATIVE EXPOSURE, AND EMBARRASSMENT

Every day in business we experience uncertainty, risks and emotional exposure to
winning and losing the battle for growth. There are many theoretical business
practices out there, but none as brilliant and simple as The Art of War by
Sun Tzu, which was used to win wars 2000 years ago. Sandler explains how to
apply these ancient military tactics in a modern business economy – to win
every battle without waging war. Her fundamental philosophy is no war has
been won without intelligence and never will. Wake Up or Die is a powerful,
exceptionally written treatise on the use of Intelligence in business today.
Sandler shares the "must haves" to thrive and grow, with actual
stories of winners and losers. This book is for all decision makers who want
to succeed in today's business world where "loss leaders" dominate,
consumers hold all the power, and competition intensifies. Boldly said, Wake
Up or Die goes where no one has dared to go and challenges every status quo.
If you want to win business battles, Wake Up or Die will show you how.
Sandler's frank and candid approach holds no bars; she believes the pendulum
of the mind oscillates between intellect and ignorance, not between right and
wrong.

Everything You Always Wanted to Know About Bolting the Big Firm (but were afraid to ask)

Under intense pressure from their corporate masters to sell products that clients may not need, many financial advisors desperately want to slip the golden handcuffs and become independent agents. However, they lack the initiative, the plan or the gumption to break away from the mothership, and so they continue to toil in psychic pain.

Carmine Corino and Daren Blonski know how they feel and have devised the blueprint for those who want to make the leap. Born of their own hard-earned experience, the self-deprecating duo lays out the path, identifies the landmines, offers shark repellant and prepares advisors for the emotional rollercoaster that lies ahead.

Part yogis, part older brothers, part wise-cracking best buddies, Corino and Blonski recount their own successes and failures, lessons learned and things they wished they’d done, all served with a soupcon of silly, because, as Ben and Jerry said, “If it’s not fun, why do it?”

Among the unexpected words of wisdom: "First, know yourself;" "Get the blessing of your spouse or it will be hell;" "Find an outlet for the inevitable stress;" "Keep your mouth shut beforehand;" and "Expect to be surprised who your friends are." Armed with their tried-and-true formula, any advisor in the country can extricate themselves from the vice grip of the big financial services company.

If you’re even contemplating making a move, this book is a must-read. It will save you a lot of trouble… and make you laugh along the way.

Discover How to Financially Plan For Your Future
You probably know you should be planning for retirement, but what do you really know about your 401(k) plan? In Retirement Saving Made Simple: The 401(k), retirement plan consultant Bob Everett sorts through all the jargon and technical details to share the simple things you need to know about your 401(k) plan. With over twenty-five years of experience dealing with 401(k) plans, Bob is a specialist on the subject. In this book, you’ll learn how to: • address your financial stress, anxiety, and fear • invest your money • decide how much money to save • stay on track despite the market noise • and much more . . .
You deserve to live well, and your retirement is no exception.

MAKING A VISION A REALITY
As a kid, even before he could tie his shoes, Elliott Noble-Holt knew he wanted to be boss of his own business. When tensions within his family emerged, they left him an emotionally shattered and rudderless adolescent. Yet, within a few years, Noble-Holt created a multimillion-dollar, top-rated business. He also built his own strong, vibrant family.

How did he do it? In Bald Bearded Boss, Noble-Holt shares the depths of the struggles he faced during his teenage years. He then walks through the ways he addressed those struggles, one by one. In each case, he sought and discovered ways to turn his challenges into triumph. In this powerful and inspiring story, Noble-Holt details his step-by-step blueprint for success.

Take Six: Essential Habits to Own Your Destiny, Overcome Challenges, and Unlock Opportunities is designed to do just that.
Veta’s own life has demonstrated the power of these habits to take her from a shy high school kid aspiring to become a lawyer to the leader of a global bar association. Through the exercises and stories in this book, you’ll discover how to design and execute your career, identify skills, present your achievements, and stand up for your values so that you are prepared for any challenge—including the challenges of leadership in difficult times.
Veta is proud to be called “the best mentor ever” by many of the hundreds of people she has mentored. This book is her effort to extend that helping hand to many more people than she can work with individually.

In the old-school advertising world of offline-only campaigns, the Marlboro Man reigned supreme. He successfully rebranded Marlboro as an ultimate masculine trademark and positioned them as the best-selling cigarettes in the world. However, in the modern marketing world, such marketing efforts fall flat, unable to maintain relevance.
Another masculine brand, Old Spice, capitalized on crowdsourced, digitally-driven content after its premiere of the Old Spice Guy at the Super Bowl. Old Spice proved that the marketing techniques required in today’s world are vastly different from those needed in the past. Drawing from over forty years of combined experience, Scott East and Ivan Aguilar share how marketing executives must learn new skills to shift from reactive marketing to proactive marketing. By adopting the qualities of one of the smartest predators in the ocean—the cuttlefish—marketers can go on the offensive and thrive.

Everything You Always Wanted to Know About Bolting the Big Firm (but were afraid to ask)

Under intense pressure from their corporate masters to sell products that clients may not need, many financial advisors desperately want to slip the golden handcuffs and become independent agents. However, they lack the initiative, the plan or the gumption to break away from the mothership, and so they continue to toil in psychic pain.

Carmine Corino and Daren Blonski know how they feel and have devised the blueprint for those who want to make the leap. Born of their own hard-earned experience, the self-deprecating duo lays out the path, identifies the landmines, offers shark repellant and prepares advisors for the emotional rollercoaster that lies ahead.

Part yogis, part older brothers, part wise-cracking best buddies, Corino and Blonski recount their own successes and failures, lessons learned and things they wished they’d done, all served with a soupcon of silly, because, as Ben and Jerry said, “If it’s not fun, why do it?”

Among the unexpected words of wisdom: "First, know yourself;" "Get the blessing of your spouse or it will be hell;" "Find an outlet for the inevitable stress;" "Keep your mouth shut beforehand;" and "Expect to be surprised who your friends are." Armed with their tried-and-true formula, any advisor in the country can extricate themselves from the vice grip of the big financial services company.

If you’re even contemplating making a move, this book is a must-read. It will save you a lot of trouble… and make you laugh along the way.

Your Guide to Building a Badass Brand.
What do you get when marriage and branding collide in a book? A hilariously entertaining read full of debate and insight that will leave you breathless from laughter and inspired by passion.
In He Said, She Said: Branding, the husband and wife team of Jaci and Michael Russo share what they’ve learned over their combined decades of experience working in branding and with each other. Through their unique voices, you’ll learn about tried-and- true branding best practices and even get an inside look into how their agency has continued to help businesses from coast to coast thrive for the past twenty years. Between barbs, branding, and brave explorations, the Russos present an adventurous lesson like you’ve never experienced, delivered by the masterminds of an award-winning agency that’s transformed brands inside out time and time again.

WHAT'S HOLDING YOU BACK FROM ACHIEVING YOUR DREAMS?

Throughout our lives, we all hold certain ideas and beliefs about who we are and what we are capable of accomplishing. But where do these ideas come from? Who are we allowing to create our story? Most importantly, how can we build the courage and confidence to take back that narrative and start living out our dreams?

Life can place significant barriers in front of us as we strive to fulfill our dreams. In Adversity Brings Balance, writer and businesswoman Aké Satia shares personal and professional lessons for overcoming those barriers and creating your own story-not only to change your life, but to change the world around you.

These lessons serve as an inspiring guide for those looking to leap into a journey toward self-knowledge, courage, authentic growth, and ultimately freedom. What are you creating and where will your journey lead you?

Discover How to Live More & Give More

Have you ever wondered how to create a personal legacy that will endure? Greg Hammond and Ron Ware help people just like you discover that both generous living and generous giving are possible! With their guidance, you can learn how to gain confidence, clarity, and financial freedom. You can create a life and legacy plan that provides abundantly for your family and makes a powerful impact on the charitable causes and organizations you care about most. After all, if you knew you could, wouldn't you? A portion of the proceeds from the sale of this book will be directed to the Do More That Matters Foundation Fund.

FROM SURGEON TO CEO

Earning a degree in medicine doesn’t prepare you to take on the world of entrepreneurship. Yet every year, thousands of doctors across the nation set out to launch their very own practices with little to no knowledge of what it truly takes to run a successful business. In this book, Dr. Edwin Williams reveals secrets that can help physicians at any level of their career attain success in launching and operating their own practice with complete confidence.

Using examples and anecdotes from his own life, Dr. Williams takes readers through an intricate journey, outlining essential components that will help physicians kick-start and sustain a sturdy practice. Leveraging his advice, readers can sidestep hurdles, avoid errors, and dodge costly mistakes, all while launching a business that breeds success for the present ... and the future.

Building on his own life experience, Dr. Edwin Williams has crafted an excellent and important book that should be required reading for every physician aspiring to start or already running a private practice. —William H. Truswell, MD, FACS; Past President of AAFPRS

WHY AREN’T YOU WEALTHY YET?
As the founder and CEO of Tower Leadership, Eric J. Morin has helped thousands of entrepreneurs transform their businesses, consultancies, and practices into passive income streams. That work has given him an unprecedented understanding of wealth—what it is and how to get it.
Now Morin is putting his discoveries in print, offering paradigm-shifting insight into the rat race we’re all running and the prize that sits beyond the finish line.
With direct clarity and unbridled passion, Morin takes us through the five stages of wealth development. He discusses fallacies around salaries, the wrench in retirement planning, the virtues and dangers of risky acquisitions, and the strategies that we can implement in order to seize back control of our lives—to stabilize our finances, make our time our own, and fill our futures with meaning.
Ultimately, what we have here is more than a book about finance or business. It’s a book about life and how to live it.

First Wisdom, Then Wealth
Many people travel through life without ever creating a financial plan. They may be “too busy” or think it’s “too complicated.” However, having a plan can significantly improve your peace of mind and allow you to pursue your dreams to and through retirement.
In SIMPLIFY YOUR RETIREMENT, Stephen Stricklin addresses those who understand the importance of having a plan and who want freedom from financial worries. He details the “Five Principles of Financial Planning”: 1. No investment decisions outside the context of the plan. 2. The plan determines the products. 3. Don’t let your portfolio take a HIT (health care, inflation, and taxes). 4. Protect the income; grow the rest. 5. Financial peace comes from having a plan.
This book is for people who have investments, but do not have a plan. It’s for people who have a goal to retire, but want to know what to do in order to get there and then enjoy it.

MAGNETIC MARKETING® is a radical, dramatically different sea-change in the way new customers, clients, patients or prospects are attracted and in the way products, services, businesses and practices are advertised.
It is a “change movement” that has established itself in over 136 different niches, business categories, industries and professions, but is still also a “best kept secret”—its practitioners are in a “secret society.” It—and only it—offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague “ideas”, no fads. No BS! The makings of a system for your business’s sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door, put away the device and dig in!

magneticmarketing.com

In your hands is the manual for raising children. Who says you can't be professionally successful and a good parent? Stop compromising. Satisfying work and a happy family? Yes, you can have it all. Chris Efessiou is the innovative, brazen mentor that every working parent needs. As an astute business leader, Chris learned early on that the skills he acquired in the boardroom transitioned seamlessly to the family room. Leading by example, mentoring, team building, mutual respect, accountability and trust are strategies that are equally effective when dealing with employees or assertive teens. By tuning into the message of CDO Chief Daddy Officer, you can be the same organized, effective leader at home that you are at the office, because you will learn how to harness your business smarts and channel them into proactive parenting. "Being professionally ambitious and a loving, emotionally available parent are not mutually exclusive," the author emphasizes, "because one costs the other nothing." Chris candidly shares his stories about raising his daughter to show how he was able to employ his business savvy to navigate the world of preadolescent years, and how you can do the same. No matter where you are in your parenting, the age of your children, or your present relationship with them, CDO Chief Daddy Officer will teach you how to apply the principals that guide the most successful business minds to raise happy, productive, well-adjusted, unentitled, successful adults who will want an ongoing loving relationship with their parents.

TWO THINGS THAT MAKE THIS BOOK A ONE-OF-A-KIND READ:
• CDO Chief Daddy Officer is a comprehensive blueprint that teaches you how to achieve success at home using fail-proof business tactics.
• The book offers a wealth of tips, illustrative examples and easy-to-follow strategies to help translate business savvy into smart parenting.